Mastering Sustainability
Mastering Sustainability offers mini masterclasses on a myriad of topics that fall under the vast umbrella of Sustainability. Hosted by Okeanos Sustainable Partnerships Manager, Madeline Armstrong, who holds a masters degree in Sustainable Business, and co-host Degredation Innovation Director Ray Loflin, Mastering Sustainability brings together experts and academics to break down topics that many emerging sustainability professionals have yet to master.
Mastering Sustainability
S2-E07 - You Can't Do a Don't
In Episode 7 of Mastering Sustainability, we welcome Margarita Quihuis, a behavioral psychologist and Executive Director of the Peace Innovation Lab at Stanford University. Throughout a fascinating hour, Margarita dissects the psychology behind how we react to the world around us, how your favorite brands motivate you to make unconscious decisions, and the best way to prompt action.
Margarita's Links:
Rory Sutherland's Linkedin
Subscribe to The Behavioral Scientist Newsletter
Books:
Robert Chaldini's Influence
Buy BJ Fogg's Tiny Habits
