The WordBirds Podcast with Chris Willis
Words build relationships, ignite interests, and power epic journeys in the business world.
Why it matters: Effective communication is like the secret sauce for strengthening brands, reinforcing viewpoints, and generating revenue. It's about savoring quality and making an impact with every word.
- Words are the magical glue between your business and your customers, capturing interest and driving action.
- Great communication opens doors to opportunities and builds stronger connections.
The big picture: Tune into each episode of WordBirds podcast where we shine a light on the power of impactful messaging, featuring executives, experts, and thought leaders.
- Discover the art of personalization and the need for standout, engaging messaging.
- Learn how to sprinkle some magic into your communication, engaging employees and attracting loyal customers.
What’s next: This season, we're taking a deep dive into corporate communications with insights from CCOs and communication leaders.
- Get the lowdown on strategies to elevate communications and position pros as strategic partners.
- Host Chris Willis, Axios HQ’s Chief Marketing Officer, and his guests share valuable tips on reigniting your impact with fun, actionable discussions.
The WordBirds Podcast with Chris Willis
The Operator Mindset: Elevating the CMO/CCO role with an owner's approach
Too many marketing and comms leaders are stuck proving their worth with outputs:
- Flashy dashboards
- Sexy slide decks
- The call for ‘making it pretty'
In this episode, Elliott Bundy and Becca Chambers lay out a better path: lead like an operator.
We unpack what it means to own the business narrative, treat trust as a metric, and stop asking for a seat at the table—because you’re already in the room.
Whether you're a CMO, CCO, or somewhere in between, this is a playbook for turning influence into impact.
With a special intro conversation with Dan Simon, Chairman of Vested PR, and CEO of Qwoted.