On The Go With Manav

Unleashing Your Inner Creative Beast with David Meikle

Manav Hartono Episode 33

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David Meikle is an author, consultant, keynote speaker, and trainer supporting brands and advertising agencies in the UK and beyond.

Since 2009, David has helped brands and agencies create and maintain value and lasting relationships through agency selection, marketing transformation, improved ways of work, and cultural change. He’s helped agencies like Ogilvy, BBDO, McCann, and 7Stars.

David worked in advertising agencies for nearly twenty years, culminating in four years in Moscow as Head of Country for Ogilvy. He also wrote the book ‘How to Buy a Gorilla’, the ultimate guide for marketers and brands to get better-value advertising ideas from their agencies.

In 2025, David co-founded The Pimlico Group, focused on working collaboratively to solve agency business challenges.

Topics we covered in the podcast include:
- From wine bar to advertising
- Climbing the corporate ladder
- Navigating fear and transitioning to entrepreneurship
- Creating solutions: How to Buy a Gorilla
- The Meikle Matrix: Balancing responsibility and control
- Future aspirations: Writing and new ventures

How to get in touch with David:
David’s Email address: david@htbag.co.uk
David’s Website: htbag.co.uk
David’s LinkedIn: David Meikle

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