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Everyday AI Podcast – An AI and ChatGPT Podcast
The Everyday AI podcast is a daily livestream, podcast and free newsletter where we help everyday people grow their careers with AI.
The Everyday AI podcast is hosted by Jordan Wilson, a former journalist who's now the owner of a boutique digital strategy company with 20 years of martech experience.
Our main focus is to help you keep up with AI trends to make your job easier. Get your work done faster. Increase your output.
Start Here Series Inner Circle Connect
- Make sure to sign up for our daily newsletter at: https://youreverydayai.com
- Email us: info@youreverydayai.com
- Connect with Jordan on LinkedIn: https://www.linkedin.com/in/jordanwilson04/
In the Everyday AI podcast, we'll cover all things artificial intelligence, machine learning, and practical tips on how to use both in your daily life. We'll include a touch on a variety of topics, software and applications. We may be covering the latest AI news from Microsoft, Google, Facebook, Adobe and social channels like Snapchat, Tiktok, and Instagram. Or, we may be diving into software like ChatGPT, Midjourney, Bard, or Runway ML.
Everyday AI Podcast – An AI and ChatGPT Podcast
Ep 722: How to Build a Team of AI-savvy Marketers
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Facts: AI started mainly as a marketing tool. 📢
Sure, many marketers have been ahead of the curve when it comes to AI tools and creating high-quality, AI-driven outputs.
But now they face a major problem: decades of marketing experience can no (largely) be achieved with a few reps of today's latest AI tools.
So, what's your company supposed to do? And how can you possible build a team full of AI-savvy marketers?
Join us and find out.
How to Build a Team of AI-savvy Marketers -- An Everyday AI Chat with Jordan Wilson and Scott Morris
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Website: YourEverydayAI.com
Email The Show: info@youreverydayai.com
Connect with Jordan on LinkedIn
Topics Covered in This Episode:
- Sprout Social's AI-Powered Marketing Tools
- Building an AI Savvy Marketing Team
- Implementing AI Strategy in Marketing Departments
- Evolving Marketer Roles with Generative AI
- AI Tool Selection and Workflow Integration
- Measuring AI Impact on Marketing Performance
- Creating New Roles for AI Transformation
- Combating AI-Generated Content Slop
- Future-Proofing Teams for Rapid AI Advancements
- Aligning Marketing, Sales, and Product with AI
Timestamps:
00:00 "Building AI-Savvy Marketing Teams"
05:50 AI Strategy and Experimentation Foundations
08:40 AI Experimentation to Structured Workflow
13:24 Adapting to AI in Marketing
16:01 "AI Roles Transforming Workflows"
19:12 "AI's Role in Marketing Debated"
23:09 AI Advancements and Team Preparedness
25:49 AI Investment for Business Outcomes
Keywords:
AI savvy marketers, building an AI marketing team, AI marketing skills, AI in marketing, generative AI, large language models, agentic AI, marketing technology, martech, Sprout Social, social media management platform, AI tools for marketers, content marketing with AI, AI content creation, AI for social media, AI analysis in marketing, AI social listening, Trellis AI agent, AI experimentation, AI council, business outcomes with AI, marketing and sales alignment, AI in product teams, end-to-end AI workflow, AI-powered content, brand voice in AI, AI workflo
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Start Here ▶️
Not sure where to start when it comes to AI? Start with our Start Here Series. You can listen to the first drop -- Episode 691 -- or get free access to our Inner Cricle community and all episodes: StartHereSeries.com
Also, here's a link to the entire series on a Spotify playlist.