Power Players
In "Power Players" Haroon Bokhary chats with the brightest and boldest entrepreneurs, CEOs, finance gurus, authors, and business titans about their rise to the top. From epic wins to crushing failures, we'll explore the guts, grit, and glory behind their success stories.
Power Players
Carson Morell – Building a Multi-Million Dollar Personal Branding Agency
Carson Morell is the Co-Founder and COO of Arcbound, a full-service personal branding firm, offering services from brand strategy to social media content, full-stack podcast production, book ghostwriting, publishing and community management.
Carson has grown Arcbound’s team to 30 full-time team members, and is working to grow the business and add service offerings, from PR to speaking opportunities.
In our conversation Carson tells us the story of how he dropped out college to start Arcbound, and how he’s scaled it to multi-million dollar business over the last 5 years.
Show notes:
(0:00) Intro
(1:18) Founding story
(2:20) What does Arcbound do
(3:18) What does a COO do
(4:57) Splitting responsibilities with co-founder
(6:27) How has relationship with co-founder evolved
(7:31) Scaling over the last 5 years
(9:24) Products added recently
(10:22) 1-Year and 5-Year goals
(12:25) Hiring of talent in post-pandemic era
(13:38) Earning trust as a young co-founder
(16:49) Dropping out of college
(17:47) Owner of a comics store
(23:39) Networking group: Hampton
(25:15) Advice for young entrepreneurs
(27:31) Work-life balance
(28:45) #1 Lesson learned
(30:05) Staying happy despite chaos
(31:04) Mentors
(33:26) Content diet
(36:34) Legacy in personal and business life
(38:15) Rapid fire questions.
Carson Morell links:
LinkedIn
Arcbound Website
My links:
Instagram
LinkedIn
Twitter
Blog