Low Code/High Impact
In today’s fast-paced business world, companies are under constant pressure to innovate and stay ahead of their competition. That’s where low-code platforms come in. By enabling users to build custom apps without coding, these platforms are revolutionizing the way businesses operate.
Join us on Low Code/High Impact, a podcast hosted by Caspio, as we explore real-life examples of how organizations are using low code to build powerful apps enabling them to move faster, reduce costs, and create new revenue streams.
Low Code/High Impact
How Caspio Powers a Self-Service Media Buying Platform
In this episode of “Low Code, High Impact,” we sit down with Richard Gold, President and CEO of National Media Spots (NMS), a full-service media company that’s been in business since 2004 and a loyal Caspio customer for over 20 years. Known for their innovative NMS Rate Card program, National Media Spots gives clients real-time access to wholesale rates across TV, streaming, radio and digital channels. Their self-serve media buying platform empowers clients to make informed decisions without the usual delays that come with traditional buying methods.
Richard shares how the company’s original goal of capturing leads through their website evolved into a robust, Caspio-powered application that now manages over 50,000 leads and supports operations across departments. We explore how their long-term partnership with Caspio has helped them build a scalable system that enables faster turnaround times, greater transparency and seamless collaboration between consultants, traffic teams and clients.