Building social proof is a crucial step in any school change journey. When individuals see that others within your context have embraced the change and experienced positive outcomes, they are more likely to feel confident and motivated to follow suit. Social proof serves as evidence that the proposed change is feasible and beneficial. In this episode, Simon explores why developing ‘social proof’ can be one of the most powerful ways to gain the support and early buy-in of your staff. He unpacks simple strategies you can use to accelerate your current improvement efforts.