The Teacher Biz Podcast

88: How to Build an Organic Content Machine in 2025

Heather O’Donnell

Heather shares her proven strategy for attracting customers without paid ads—perfect for those looking to grow their business organically! This episode breaks down how to leverage a blog, podcast, video show, and social media to build a loyal audience, turn viewers into email subscribers, and create content that keeps them coming back. Heather explains the importance of consistency, strategic calls to action, and tools like ManyChat to convert engagement into real business growth. If you’re ready to refine your content strategy and attract ideal customers, don’t miss this episode!



Key Takeaways:

  • (02:10) Choosing between paid ads and organic content
  • (05:00) Organic content basics; YouTube, podcast, blog, social media
  • (07:15) Repurposing content for maximum reach
  • (09:35) Building your email list; ManyChat
  • (12:20) Heather’s 2025 organic content strategy



Episodes Mentioned:

#18: Learn the Power of Facebook Ads with Beth Anne Schwamberger

#46: Social Media Strategies for Beginners

#47: How to Show Up Consistently in Your Business



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