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The Teacher Biz Podcast
Hey there! Welcome to The Teacher Biz Podcast with Heather O’Donnell.
Each week, Heather shares strategies she’s used in her own online business to replace her teacher income (several times over) while working just 25 hours a week. Learn how a profitable teacher biz actually works (psst… we’re not throwing up resources on TPT) and how to get started without falling into the most common pitfalls and time wasters in the online business world.
Through a mix of interviews and solo episodes, you’ll learn about building an email list, creating and selling digital products, time management, a must-have mindset for success, how to run a profitable business on your own schedule, and much more.
Hit subscribe and get ready to learn how to build a profitable home business with a lot less effort than it takes to run a classroom!
Connect With Heather:
The Teacher Biz Podcast
109: Should You Be the Face of Your Business? Here’s What to Consider
Grab the free Teacher Biz Starter Guide at teacherbiz.com/start
Should you build a personal brand with you as the face of your business, or create a company with a more generalized identity? In this episode, Heather shares why she chose to build a personal brand and why that decision might be the best move for you too. She explains how showing up as yourself online builds trust, deepens connection, and helps you create a business that truly feels like you. Heather also talks candidly about the fears that come with stepping into the spotlight, like feeling too exposed or worrying what others will think, and how to move past them with confidence. If you have ever wondered whether separating yourself from your brand makes you look more professional, this episode is your reminder that your voice, your story, and your authenticity are what set you apart!
Key Takeaways:
- (02:20) Why personal branding creates stronger connection
- (05:00) Common fears around being visible online
- (06:40) Ways to embody your brand authentically
- (11:30) Dealing with negativity online
- (12:45) The long-term benefits of showing up as yourself
Resources Mentioned:
Episode 54: Slowly Transitioning from Teacher to Full-Time Business Owner with Laura Kebart
Connect With Heather: