Skyrim.AI's Expert Series
The Skyrim.ai Expert Series is a comprehensive summer initiative designed to educate and empower professionals through the transformative shift from traditional 2D broadcasting to spatial, 3D sports media. Featuring weekly podcasts, videos, and interviews, this series addresses critical topics including production workflows, AI integration, fan engagement, and industry-wide impacts. Join the conversation and help shape the revolutionary future of sports storytelling.
Skyrim.AI's Expert Series
Engaging Gen Z: Short-Form, Social, and the Future of Sports Viewing
In this episode we will examine shifting consumption habits among Gen Z
sports fans and how sports media can adapt. It will note research showing young fans’ declining interest in live full-game broadcasts (only 31% of global fans 18–24 watch live matches vs 75% of those 55+ ) and their preference for highlights, social media, and interactive content. Aimed at sports executives and content directors, the post will discuss strategies like snackable content, documentaries, and gamification to win Gen Z’s attention.
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