Honest Health with Jeffrey Burke S03 E28 - Anthony Lucia

From Childhood to NFR: Anthony Lucia's Rodeo Journey! 

Host Jeffrey Burke interviews renowned rodeo announcer Anthony Lucia about his rodeo journey, preparation, and passion for rodeo. The pair explore the mental strength of athletes, the care of rodeo horses, the importance of perseverance in sports and in life, and how to stay healthy when you’re living out of a suitcase. 

Anthony’s metamorphosis from working within the arena to being the voice of professional rodeo stems from his passion for sharing his beloved lifestyle with others. He grew up traveling and working alongside his dad, ProRodeo Hall of Famer Tommy Lucia, who is famous for his specialty act Whiplash the Cowboy Monkey. Anthony picked up trick roping when he was 9 and learned to team rope, entering on friends’ horses when the opportunity arose. “If I wasn’t roping, I wanted to help in the announcer’s stand, or I did interviews. I taught newscasters how to rope, and I would do private events with my dad and announce the whole show. I learned that I loved to communicate to the audience and convey my love for the sport and animals.”

 Anthony continued polishing his announcing skills, working amateur rodeos and earning his PRCA announcer’s card in 2011. This led him to television and Western newscasting, primarily for RideTV, CBS Sports, and the PBR. Then COVID hit and everything came to a sliding stop. “When you work in live events and rodeo, if you’re not traveling and working, you’re not making money. Those rodeos that happened kept us afloat financially, and in August of 2020, I made the decision to go full-fledged into rodeo announcing.”

“What I love most is being able to narrate the greatest story ever told, and that’s professional rodeo. I love being able to take people on a journey and help them feel every single emotion throughout the event. I use stats or stories, wins or misses, to explain why the story is important, and that’s how we create fans. When Stetson Wright was about to nod his head at The American, I asked the audience if they wanted to witness history or be a part of history. Rodeo fans have an innate ability of making history happen through the energy and noise they make, and that fuels competitors to do amazing things. I think it’s those moments that are forever emblazoned in my mind, and it’s so special to be the voice in that moment.”

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