TSS 259 - How to Stop Competitors From Stealing Your Clients

The Site Shed

The Site Shed
TSS 259 - How to Stop Competitors From Stealing Your Clients
Aug 12, 2020
Matt Jones - Trade based business enthusiast

Do you sometimes wonder why no matter how good a name you’ve made for yourself, you end up either plateauing or losing clients? As frustrating as getting your customers stolen sounds, it is a reality that happens to most of us. But what if I tell you there is something else you can do other than scratch your head in dismay?

In Part 5 of our ‘Protecting Your Trade Business From Legal Risk’ mini-series, Helen Kay joins us once again to discuss with us the clauses you can include in your contracts to restrain your sub-contractors from running off with your clients, why you need to do due diligence when starting your trade business, and the process of amending your existing contracts.

Don’t wait for your competitors to get their hands on your customers by tuning in to this show now!

Disclaimer: This podcast episode contains information that resonates specifically with the Australian legal system. If you are offshore and have inquiries about your market, please seek legal advice from qualified attorneys in your country or state.

What’s Discussed in This Episode:

  1. How your leads can get stolen [04:55]
    1. Do your research before committing to a business name [06:06]
    1. The effect of having the same social media handles as another business [07:44]
  3. What makes social media prone to client-theft [07:16]
  4. The essence of having a trademark [09:22]
    1. Include restraints of trade [13:01]
    2. You can’t restrain your clients but you can restrain your sub-contractors [14:32]
  5. Establish an agreement with everyone in a business sense to protect your IP [12:08]
  6. Preparing clauses for restraints of trade [16:15]
    1. The frequency in revisiting a contract [19:11]
    2. Signing contracts digitally [22:28]
    3. Telltale signs of an unwilling client [23:44]
  7. How to amend a contract [18:03]
  8. Will Helen deal with tradies without terms and conditions? [25:52]

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