TSS 247 - How to Make Sure Your Intellectual Property is Safe

The Site Shed

The Site Shed
TSS 247 - How to Make Sure Your Intellectual Property is Safe
May 20, 2020
Matt Jones - Trade based business enthusiast

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If you are serious about protecting your business then the safeguarding of intellectual property, your brand, is one of the things you can start looking into (if you haven’t) to protect it from any legal risks in the future. 

In this episode with Helen Kay, The Contracts Lawyer, we have an interesting and informative conversation regarding keeping one’s intellectual property safe specifically by registering a trademark. She clarifies to us that having a business name is different from registering a trademark as the latter is your way of securing your brand, making sure that you alone have the right to use it. She stresses on how your brand is one of your business’s most important assets, the benefits of registering your trademark, and she also guides us into the practical steps for registering a trademark, etc. 

Tune in to this episode to gather this information we made available to you. 

Resources: 

What’s Discussed in This Episode: 

  1. Overview of episode [4:16]
  2. Registering a trademark [6:09]
  3. The difference between the ™ and ® symbols [10:12]
  4. Business names and tradema

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