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To have a successful membership program depends on your ability to market it to your customers. As a business owner, you need to get out of the mindset of being a builder into the mindset of being an educator. You’re here to give people solutions to their programs. So take a page from the time you were learning the trade and give them the right content to fit their needs. Marketing might look like a daunting task, but if you want to play the long game, you have to do it. Thankfully, we have an expert here to give us some tips.
In Part 3 of the ‘Building a recurring income model into your trade business with memberships’ series, Parker Williams comes back and shares with us how to market membership programs and service agreements to ensure the longevity of your organization.
If you’re a former tradesman, now business owner who wants to run a successful membership program, then this episode is perfect for you.
What’s Discussed In This Episode:
About Our Guest:
Kurry Co-Founder, The Service Hub Podcast Co-Host, Owner of Wa
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