Navigating Bad Advice: The WORST Business Advice and How to Overcome It

Are you tired of receiving generic business advice from people who don't even know what OT is?

Yeah? Well, you're not alone.

In this episode of the OTPreneur Podcast, we're tackling the worst pieces of business advice we've ever received and sharing what you can learn from it.

Join us as we dive into the dangers of blindly following pricing advice and explore the importance of understanding your niche and audience.

Whether you're a seasoned OT entrepreneur or just starting out, this episode will provide actionable tips to help you navigate the world of business advice and make informed decisions for your occupational therapy business. Don't miss out on this valuable discussion – tune in now!


Learning objectives for this episode:

1. Identify the potential negative impact of receiving bad business advice when starting an OT business.

2. Analyze the importance of understanding one's niche and target audience in determining the appropriate pricing strategy for a product or service.

3. Evaluate the potential consequences of overpricing or underpricing a product or service on the success of an OT business.

4. Apply the concept of niche specialization to develop a pricing strategy that aligns with the financial capabilities of the target audience.

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Thanks for tuning in! We'll see you next time