Designing Success
Designing Success from School to Studio by Rhiannon Lee is dedicated to filling in the gaps in your design course to encourage you to build a sustainable business that supports your dream lifestyle.
Are you searching for strategy, systems and support? Looking for a community to bounce industry issues around in? In this podcast, we will cover the interior design business infrastructure you need to supplement your design school curriculum with practical insights and actionable advice. We also cover all things marketing, product innovation, client acquisition, and more. Go beyond the theory, filter through the stuff that doesn’t serve you and get on with creating.
You will find real talk with industry professionals, practical tactics from business realists that leave you reenergised and focused on exactly how to improve the current landscape of your own business. For more behind the scenes of the interior design industry, check out oleander and finch in Instagram https://instagram.com/oleander_and_finch
or head to www.oleanderandfinch.com
Designing Success
the 12 core shifts interior design businesses need to step into their CEO era
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Text me and tell me what you think of this ep.
Are you running a successful interior design studio but feeling exhausted, undercharging, and stuck in technician mode? In this episode, Rhiannon Lee — founder of Oleander & Finch and business coach for interior designers — breaks down the 12 core personal development principles that transform time-poor, overworked designers into confident, strategic studio CEOs.
Whether you're hitting consistent $10K months or pushing beyond, these are the mindset and business shifts that separate designers who stay busy from those who build genuinely profitable, calm, and scalable studios.
In this episode, you'll learn:
- Why moving from technician to CEO is the most critical shift in your business
- How to stop reinventing the wheel using AI and automation in your design studio
- The difference between turnover and real profit — and why it matters
- How pricing conviction (not confidence) is what unlocks your next revenue level
- Why visibility as a creative director is non-negotiable for studio growth
- The danger of survival energy — and how to shift into strategic thinking
- How to go from consuming business content to actually implementing it
This episode is for you if you're an interior designer who:
- Has been in business 2–5 years and feels ready for the next level
- Is juggling too many offers, too many tasks, and too little margin
- Wants to understand where AI fits into a modern interior design business
- Is considering business coaching but wants to know what areas to focus on first
Mentioned in this episode:
- Studio CEO — Rhiannon's intimate 12-week group business coaching program for interior designers (next cohort starts 23rd March)
- AEO & GEO optimisation for interior designer websites
- AI tools and custom GPTs built for creative studios
Connect with Rhiannon: Instagram: @oleander_and_finch Website: www.oleanderandfinch.com
Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.
Grab more insights and updates:
Follow me on Instagram: https://instagram.com/oleander_and_finch
Like Oleander & Finch on Facebook:https://www.facebook.com/oleanderandfinch
For more FREE resources, templates, guides and information, visit the Designer Resource Hub on my website ; https://oleanderandfinch.com/
Ready to take your interior design business to the next level? Check out my online course, "The Framework," designed to provide you with everything they don’t teach you in design school and to give you high touch mentorship essential to having a successful new business in the industry. Check it out now and start designing YOUR own success
THE FRAMEWORK ( now open) https://www.oleanderandfinch.com/the-framework-for-emerging-designers/
Remember to subscribe to the podcast and leave a review. Your feedback helps me continue providing valuable content to aspiring interior designers. Stay tuned for more episodes filled with actionable insights and inspiring conversations...