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Designing Success
Designing Success from School to Studio by Rhiannon Lee is dedicated to filling in the gaps in your design course to encourage you to build a sustainable business that supports your dream lifestyle.
Are you searching for strategy, systems and support? Looking for a community to bounce industry issues around in? In this podcast, we will cover the interior design business infrastructure you need to supplement your design school curriculum with practical insights and actionable advice. We also cover all things marketing, product innovation, client acquisition, and more. Go beyond the theory, filter through the stuff that doesn’t serve you and get on with creating.
You will find real talk with industry professionals, practical tactics from business realists that leave you reenergised and focused on exactly how to improve the current landscape of your own business. For more behind the scenes of the interior design industry, check out oleander and finch in Instagram https://instagram.com/oleander_and_finch
or head to www.oleanderandfinch.com
Designing Success
The client who says: "I just need someone to execute my vision," This is why I don't work with them anymore.
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When an interior design client says "I just need someone to execute my vision," they've already decided they're the designer and you're the logistics coordinator. Rhiannon Lee explains what's actually happening in those moments, how to catch it early in the discovery call, and how to use the parachute cord method to realign — or exit — a project that's drifted into fulfillment-only territory.
→ Join the Studio Build July cohort https://rhiannonlee.myflodesk.com/betabuild
────────────────────────── CHAPTERS ────────────────────────── 0:00 What does "I just need someone to execute my vision" actually mean? 2:45 Why execution-only projects almost always end badly 6:10 The difference between a fulfillment model and a creative design service 10:20 How to catch it early — what to say on a discovery call 15:00 What is the parachute cord method? 19:30 How to have the mid-project realignment conversation 25:10 The three things that usually happen when you pull the parachute cord 30:00 Why saying yes to execution-only clients trains the market
────────────────────────── RESOURCES MENTIONED ────────────────────────── → Studio CEO — 12-week business coaching program for interior designers:
→ Studio Build — 6-week AI implementation intensive.https://rhiannonlee.myflodesk.com/betabuild
→ Studio Learn — free resources for interior designers
────────────────────────── ABOUT RHIANNON LEE ────────────────────────── AI strategist for Australian interior designers. Former Oleander & Finch. Creator of the Studio Suite — Studio Learn, Studio Build, and Studio CEO — operational AI implementation for design businesses, not productivity theatre.
→ Instagram: @the_rhiannonlee
Thanks for listening to this episode of "Designing Success: From Study to Studio"! Connect with me on social media for more business tips, and a real look behind the scenes of my own practicing design business.
Grab more insights and updates:
Follow me on Instagram: https://instagram.com/oleander_and_finch
Like Oleander & Finch on Facebook:https://www.facebook.com/oleanderandfinch
For more FREE resources, templates, guides and information, visit the Designer Resource Hub on my website ; https://oleanderandfinch.com/
Ready to take your interior design business to the next level? Check out my online course, "The Framework," designed to provide you with everything they don’t teach you in design school and to give you high touch mentorship essential to having a successful new business in the industry. Check it out now and start designing YOUR own success
THE FRAMEWORK ( now open) https://www.oleanderandfinch.com/the-framework-for-emerging-designers/
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