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Sound Connections
This is the intricate world of music entrepreneurship.
Hosted by Jakob Wredstrøm from Amplitude Ventures, this podcast offers listeners a unique blend of insightful interviews, industry expertise, and behind-the-scenes stories from the global music landscape.
From the challenges of breaking into the industry to the nuances of music tech innovations, each episode is a journey into the lives of music professionals, founders, artists, and innovators. Whether you're an aspiring entrepreneur, an industry veteran, or just a music enthusiast, "Sound Connections" provides a fresh perspective on the ever-evolving world of music.
Listen and connect with the sounds and stories that shape the industry.
Sound Connections
#134: EXPERT: The Mood Music Model: A New Way to Make a Living in Music: Niklas Brantberg
Who are the people behind the music that shapes how we listen?
In this episode of Sound Connections, host Jakob Wredstrøm sits down with Overtone Studios CEO Niklas Brantberg, who shares how Epidemic Sound and his label built a new music economy for creators, one where focus playlists turn into real income.
Jakob and Niklas unpack the business of mood music, the shift from faceless tracks to artist identity, and the impact of AI in music production.
Perfect for music entrepreneurs, producers, and founders seeking inspiration on creating sustainable careers in today’s music tech landscape.
Find out more about Overtone Studios here: https://www.overtone-studios.com/
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Produced by Amplitude Ventures Consulting: Partners in Early-Stage Venture Building - https://amplitude.ventures
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