
From Garage to Growth: The Small Business Story
Your host Brad Ruh, an expert in business succession and planning for the personal financial success of his business owner clients, peels back the layers of small businesses and the minds that created them. We dive deep into the chronicles of business owners across various industries, unpacking their humble beginnings, transformative transitions, trials, and the triumphs they’ve savored along their journey.
So, whether you're an aspiring entrepreneur, a small business owner, or simply an enthusiast of inspiring stories of growth and determination, tune in for a dose of inspiration and education. Join us as we traverse the riveting world of entrepreneurship, one business story at a time.
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This material is for general informational purposes only and was produced by Action Financial Strategies, LLC. Life insurance is subject to underwriting. No coverage exists unless a policy is issued and the required premium is paid. Neither Action Financial Strategies nor NYLIFE Securities LLC or its affiliates provide tax, legal, or accounting advice. For advice on such matters, consult your own professional counsel. The views of each episode guest and their company do not reflect the views of Action Financial Strategies, LLC or New York Life Insurance Company and its affiliates.
Brian Ruh is a Member Agent of the Nautilus Group®, a Service of New York Life Insurance Company. Brian Ruh CA insurance license #OB66341. Brian and Bradley Ruh are collectively Registered Representatives of and offer securities products and services through NYLIFE Securities LLC. Member FINRA/SIPC, a Licensed Insurance Agency 999 Fourier Drive, Suite 300, Madison, WI 53717. (608)831-4416. Brian and Bradley Ruh are also collectively registered as Investment Adviser Representatives with Eagle Strategies LLC, a Registered
From Garage to Growth: The Small Business Story
Forging a Legacy: From Car Enthusiast to Machine Innovator
In this episode of From Garage to Growth, Brian Ruh sits down with Chris Rusch, the innovative mind behind Rusch Machine and Design, to explore his incredible journey from building a simple tubing bender in his garage to running a successful machine-building company.
Chris shares the trials, triumphs, and lessons learned along the way, including how his passion for cars sparked a career in machine building, the challenges of scaling a business, and the importance of following your passion.
Plus, discover how Chris navigated the difficult decision to sell his company and what it means to leave a legacy.
Whether you're an entrepreneur, a machine enthusiast, or just love a great success story, this episode is packed with insights and inspiration you won’t want to miss!
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Introduction
[00:00:40] - Early Beginnings
Chris shares his career start in the late 1980s, working in high-speed machinery and how his passion for cars led to creating his first tubing bender.
[00:03:13] - The Big Leap
The success of a trade show in North Carolina convinced Chris to quit his job and start Rusch Machine.
[00:04:18] - Family Support
Chris discusses the importance of having his wife’s support in taking the leap into entrepreneurship.
[00:05:00] - Building the Business
Chris explains the progression of Rusch Machine, from starting in a small garage to eventually employing 26 people.
[00:06:22] - Overcoming Challenges
Chris talks about the struggles of learning to run a business and the importance of finding the right sales partner.
[00:09:45] - Designing for Success
How Chris’s love for drafting and machining led to the development of various machines beyond tubing benders.
[00:14:00] - Transitioning to New Ventures
Chris discusses selling Rusch Machine and helping his sons start Vyper Industrial.
[00:20:58] - Life After Business
Chris reflects on how his business has impacted his personal life and the legacy he’s built.
[00:21:29] - Advice to Aspiring Entrepreneurs
Chris shares his top advice for anyone looking to start their own business: “Do what you love, and the money will come.
#Entrepreneurship #SuccessStory #Podcast #BusinessGrowth #Innovation #MachineBuilding #VyperIndustrial
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Learn more about Vyper Industrial
https://www.vyperindustrial.com/
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