Build Your Vision with Clee The Visionary
Welcome to the Build Your Vision Podcast where we talk about how to grow your brand, business, and understanding of the Bible
Join Clee The Visionary as he shares the behind-the-scenes of how he is building the vision of a CLEAR life.
A life abundant in:
- Clarity
- Leverage
- Enthusiasm
- Authenticity
- and Resources
A life that serves people, pleases God, fulfills you, and pays well.
If YOU also have the vision for a CLEAR life, join the family! Clee shares all of his failures, successes, wins, lessons, resources, and blueprints he’s paid for in time, energy, and money for free.
Build Your Vision with Clee The Visionary
Why starting a podcast is a brilliant idea (even if no one listens) | 166
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Ever wondered why clarity and networking are non-negotiable in content creation? Learn from our story of a podcaster who struggled with audience connection due to a lack of niche focus. Through introspection and evolution of purpose, we've discovered how a clear "why" behind creative endeavors is transformative. Podcasting has opened doors to unexpected opportunities like a coaching certification and invaluable connections that have reshaped our personal and professional landscapes, proving that a podcast is not just a platform but a powerful networking tool.
Podcasting is more than just content creation; it's a journey of personal growth and resilience. By focusing on adding value and building wealth through influence and enterprise, you can minimize comparisons with others and foster genuine appreciation for diverse content. As we consistently create amid potential criticism, we're building confidence, courage, and discipline—all crucial for long-term success. Let’s embrace the infinite game mentality, recognizing that every mistake is just a stepping stone on the path of creative and professional endeavors. Quitters never win, and in the infinite game of life, the only way to lose is to stop playing.
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ABOUT ME
Hey! I'm Clee, the founder/CVO of Build Your Vision LLC, a media & coaching company that trains busy, growth-minded visionaries in self-leadership and personal growth.
My mission is to eradicate internal confusion in my generation and to build the "Vision Economy". A balanced supply and demand ecosystem in which each individual's accomplished vision is the platform for another vision to be actualized.
I post content like skits, videos, interviews, and blog articles to accomplish the goal of creating a world of more visionaries taking action and less dreamers sitting on the sidelines.
The Brilliance of Podcasting
Speaker 1Why starting a podcast is a brilliant idea, even if no one listens. If you are discouraged because you aren't getting the traction that you would like on your podcast, or you are afraid to begin because of the fear that no one will listen to you, you will be speaking into the void. I still believe and have 14 reasons actually why having a podcast is still a brilliant idea, even if no one listens. And number six, number eight and number 14 have all personally made me thousands of dollars, each Under 10K. Nothing crazy, but legit money. So I'm speaking from experience. I'm not just out here like well, this is all things I have experienced over the past six to seven years of doing this.
Speaker 2So here we go, you're listening to the Build your Vision podcast, A podcast about building a life and business you are proud of as a Christian coach, consultant or educational content creator. I'm Clee the Visionary, your host and CVO Chief Visionary Officer. In each episode, this show is designed to help you get a little more clear, because you can't build or create while you're confused. Let's go.
Speaker 1By no means am I a breakout A-list podcaster. I have a boutique show. I mean I have under 100,000 downloads. Now you might say 100,000, that's a lot. It's not because I've been doing that show for five years. Think about it. Have legit good audience to shows. It's a smaller show and I've had plenty of points like over the time when I thought an episode was going to do great and it it tanked like it didn't get the views or the downloads I thought it was going to get and I legit felt like giving up. I remember at one point.
Speaker 1I was just like texting the friends like this is I'm done, like I'm not putting this much effort into this, like it's not worth it, it's's not growing the way I want it to. I thought it would have been farther than this by now. So many things. So I really am speaking from a place of experience. But before I share these 14 points with you, I actually want to show you this graph. It has a few names. I've heard the five stages of entrepreneurship, the five stages of opportunity. I like. I personally like the five stages of opportunity because it can apply for literally any growth opportunity. So this is where most people start when it comes to any new opportunity. They start in this place called uninformed optimism. They have this new thing. Oh my gosh. They just came to my house, did this presentation for these Amway products. I am going to be rich. This thing is going to work, or whatever it is. Mary Kay, what's the other one that starts with the A, avon, avon. I've had them all up in my house going up.
Speaker 2We've all purchased some too.
Speaker 1Yeah, exactly, exactly. So. You have this new opportunity and then you get to this place called phase two, or stage two, called informed pessimism. This is when you learn, oh, this is going to take some work, this is good. But I see this is not quite as easy as I thought it was going to be. It's not quite working out the way I thought. And then, over this period of time that just trying to make it work, you end up in this area here called the valley of despair.
Speaker 1And you're like this just is not going to work for me. I'm not saying it can't work for anybody else, but it ain't going to work for me. I'm done, I'm tired, I'm exhausted, I'm burnt out. And then what most people do is they get whiff of a new opportunity and they trek their way right back up here and they're like oh, my goodness, have you heard of Amazon dropshipping? All I got to do is have the people come get the products. I had never had to touch the products. Amazon does it for me. I am going to be rich. This is so easy. And then we find out OMG, I got to get enough people to the products so they could buy them, so I could drop ship them. And we have some informed optimism. This might not be as easy as I thought. Then you've only sold three bags in three months and you're in the valley of despair. And then we get whiff of a new opportunity and we go right back up here again.
Speaker 1And this is the cycle that most people stay in their entire lives when it comes to opportunities their entire lives. The only way most people stick with things is if they have a job and they're paid to stick with it. Stick with things is if they have a job and they're paid to stick with it and with that being your MO, you will always have a ceiling of how far you can go, because in those types of situations you will always be told what you're worth, and even if you work harder than what they tell you you're worth, you will never make more according to that worth. So you're constantly stuck in this cycle. But for people that do make it out, for people that do make it out, they get to this place called informed optimism, where they find the key or the cog or the linchpin that gets them a little bit of success and they're like oh wait, I'm going to rinse and repeat that and do that again. And they do it again, and do it again and it starts working. And then they go to this place called success and fulfillment. People are like, oh my gosh, you are a genius, you did this overnight. You're so smart, you're so gifted. I wish I were you. If I had those gifts and those smarts, I would be able to do it too. And you're just thinking well, you didn't see, I was doing this for the past six years, right, you just found out about it because it just started working. So I wanted to put this graph in your head as we go into these points today, because I'm going to come back to it at the end and you'll see exactly what I'm talking about here.
Speaker 1Number one the first reason why podcasting is a brilliant idea even if no one listens, why podcasting is a brilliant idea even if no one listens, is why not? It's a low barrier to entry. It's a low barrier to entry. Pretty much anyone could start a podcast with little to no capital. Now you can make the argument that, yeah, but it's even less for me to just put a post up on Facebook. That's really little to no capital. I already have a phone and I could just post something on there. Yes, you can, but we're talking about quality over quantity here.
Speaker 1A podcast and if you ever gone through the build your podcast class in Visionpreneur School, you would know that on the first part I said hey, you know, a podcast is a relationship building tool is a relationship building tool you are able to someone has think of your favorite radio DJ, your favorite radio DJ. You felt like you were their cousin, like you knew them. So, because you listened to them every morning on the way to work. You knew their voice. If you heard them in public you'd be like, hey, that's so-and-so's voice.
Speaker 1The amount of intimacy you have with someone with the podcast being in between their ears for 15, 20, 30, 45 minutes an hour is unparalleled. This is why the podcasting industry is so doing so well when it comes to advertising. Advertisers are willing to pay more for podcast advertising because they know podcast listeners are highly loyal, highly invested, highly intimate fans of the host. So therefore they buy more. So why not do that when it literally is such a low barrier to entry? You see it all the time People complaining oh my gosh, these people starting podcasts that don't need to start podcasts, because anyone can start one, so why not you? That's the first one. Number two I'm gonna try to get these quick, because a lot of them. It forces you to think about your thoughts. The greatest exercise most people never do is think about their thoughts. This forces you to refine your philosophies and ideology.
Speaker 2Yes.
Speaker 1It forces you to have to be able to articulate the things that you think about. Most people never do this. You would never. You wouldn't believe how many times I get compliments about you're such a good orator, You're such a good communicator. It's like I'm no better than you, I just practice. They don't get that.
Speaker 1I do it over and over because each week I have to show up. I've had this thought about what I'm sharing with you weeks ago, but I had to keep refining it. Does this make sense? Will this come across clearly? Blah, blah, blah. I am refining the thoughts that I'm thinking about week in and week out. So when they see me at the job, when they see me outside, when they see me communicating, when it comes to all different type of networking events, I'm able to speak, in a way because it's your first time hearing it. I've said this to myself 15 times already. So, yeah, it comes off like I'm real smart. I'm no smarter than you, buddy. I just practice more because it forces me. It gets me in a cadence of thinking about my thoughts, you thinking about your thoughts. Number three it forces you this is connected to number two to become a better speaker Communication. Communication is the bottleneck on most people's potential.
Speaker 2Yes.
Speaker 1I know the most brilliant, I mean gifted, talented people. Doesn't matter how smart, doesn't matter how talented, doesn't matter how gifted you are. You will be limited by your ability to communicate the value that you bring to the marketplace. You'll be limited by the ability for you to communicate the value you bring to the marketplace. You can write the best book in the world. You can have the best program in the world. You can have the best this or that in the world, it does not matter. If you cannot communicate it well, it doesn't matter. People do not buy or listen to the people who have the best. They buy or listen to people that they know the best. They know you the best by how well you communicate. I always find it funny because Pastor Daniels, he doesn't really do this much. I think everyone here is familiar with Dr Darius Daniels.
Speaker 1If you're not familiar with him and you're watching this on a replay or on the pod later. He is a pastor, entrepreneur, speaker, author, and he talks about how pastors will come to him for like coaching. He's like you know I need I'm trying to get my church to do better. Blah, blah, blah. What's the secret sauce? What do you? And he's like well, have you thought about looking at your speaking, at your preaching? And they're like nah, that can't be it, there's something else, there's something.
Speaker 2And he's just like if you can speak better, your church will probably grow, it'll probably grow.
Speaker 1You know, but it can't be it. Well, just keep that thought process then. Now, of course, there are other things that come to pastoring. Absolutely, we're not denying that you got to be a shepherd, right? If you're a shepherd that can speak, well, that helps it really helps.
Speaker 1So communication makes you a better speaker. That's number three. Number four it forces you to serve others. It forces you to serve others. Your podcast will only grow as you learn to grow in empathy for your listener. You have to know your listener better than they know themselves if you want your podcast to grow exponentially. This forces you to be selfless, because our natural inclination is to think about what's in it for me. What do I want to talk about? What am I passionate about? What do I feel like doing? And newsflash the other person on the other end of your voice is thinking the exact same thing. Everyone is tuned into the same radio station.
Speaker 1You probably heard this before WIFM. What's in it for me? And one of the biggest things I've ever learned in life is that there are two things that every person is thinking when you're speaking to them. The first one is what's in it for me? And the second thing is why should I listen to you? And I'll get to this in a later point. This is part of the reason why, in our episode template that you could get in the podcast class in Vision Preneur School we have in there.
The Power of Clarity and Networking
Speaker 1Who are you and why are you the person to lead them on the journey. Lots of people leave that out. You know they're talking about. Oh, this is welcome to my YouTube channel. Blah, blah, blah. And they never give any reason of why you're a person I should be listening to. I don't know who you are. I just saw the thumbnail. I clicked. Tell me why I should listen. What have you done? How do I know you're credible? Anyway, that's a slight diversion, but it forces you to serve others. The key to being successful in business, in corporate, in whatever it is, is you obsess over another person's problems so much they realize that you know their problems better than they do and they will pay you to solve it.
Speaker 1It forces you to do that, though, because if you don't, you literally will be talking to yourself. This is great that you were talking to yourself. This is why no one listening is not that bad of a thing, because it forces you to have empathy. It forces you funny enough to become a little bit more like Christ and serve others first. All right. Number five it forces you to seek clarity in your life. Nothing will make you question yourself more than speaking into a void. If you're confused, so will your podcast, but most of us don't realize how confused we are until we're forced to create a public product. We don't realize it To us in our heads. It makes sense, you know, I've thought about this for a long time, but until you have to make a public product, you don't really realize. I'm not as clear as I thought I was. It was so funny.
Speaker 1I was listening to a Q&A today in another school community that I'm in and a person asked a question and this Q&A is a lot of people, so they have them type the questions on like a Zoom chat thing and one person asked a question like hey, not that many people are tuning into my niche. Should I change? Is this a bad niche to be in. He said I'm in the builders and makers niche and the person hosting the thing was like dude, I don't even know what that means. And I was just cracking up because I'm like he's asking the question oh, am I in the wrong niche when, like, we don't even know what your niche is? That's probably why no one is whatever. And he said can you explain that? And he said oh yeah, it's like three 3d printing and invention and he was like say that?
Speaker 2why don't you just say that people will sign up for that.
Speaker 1Yeah, just stop be specific. Yeah, what's with the code? Language of say that.
Speaker 1Be clear, but he would never have realized To him builders are makers. But when he has to make a public product and he's getting feedback, oh, no one's signing. You realize, well, maybe I'm not as clear as I thought I was. So it forces you to seek clarity in your life. Second part of clarity is because you can do a show, and when I say no one listens, that's a little bit hyperbolic. Someone's always listening, trust me, you will see a random download from Germany. Someone's always listening. It doesn't matter who you are if you put it out there. But I mean that when I say that people aren't listening the way you thought they would, not the amount or quantity that you thought they would. It makes you question why am I doing this? And you get to get really clear on, like, what actually matters to me, what is meaningful to me, that I feel compelled and called to do this, and being able to articulate that and say it to yourself like this is my why. This is the fuel behind what I'm doing, because it will make you come face to face with that sometimes when you get that immediate traction.
Speaker 1This happened to me. This happened to me on tiktok. I was making tiktoks for the fun of it. And then I went viral a few times and I just stayed viral. I mean, every video was getting like thousands. I mean, yeah, millions have few videos that have millions of views.
Speaker 1But it got to a point when I was doing it that I realized I was doing it for the feedback loop, because one day I was like I just don't feel like doing these joints anymore. And it wasn't that I didn't like doing them, I didn't feel like I didn't like feeling like I had to and I realized the why it wasn't deep. Now, simultaneously I was I think that was a year I took off from podcasting because I was doing social media like that. I went back to the thing that I knew. I was like the podcast is deep for me, it has something to it that this doesn't have. But I was able to become clear with that for my life and I was able to make sense of and make that track for myself.
Speaker 1So number five it forces you to see clarity in your life because you get to have to make a public product and make sure that's clear. But also it forces you to look at your why. Number six Forces you to look at your why. Number six and we're going through guys, people who just came in 14 reasons why having a podcast is a brilliant idea, even if no one listens. Even if no one listens. Number six A podcast forces you to network. It forces you to network. It forces you to network, whether it's connecting with a guest for an interview or sharing your show with a stranger. Your network will grow in a positive way because of your podcast. This, by far off rip, was the highest ROI of my show. I was able to hit so far above my weight class because I had a platform.
Speaker 2I mean.
Speaker 1I'll reach out to people who like they. They would not even give me the time of day and I would say, hey, I have this podcast, I'm trying to do this, and they're like, oh, can you send me the footage of our interview? Yeah, okay, yeah, I'll do it. Yeah, you know. So I was able to. I was able to offer them some type of value rather than just asking them for something. It forced me to build my network.
Speaker 1Secondly, I would go to events because I'm trying to grow my show and meet more people that are doing what I'm doing, built my network in that way and then, secondly, just telling people about my show, people that I met in the most random places. Like I literally have a contact in my phone for someone I met that I told and the contact in my phone is a random girl in Harlem. Like it forces you to grow. That would never happen if I didn't have something to tell them about, right all I'm about. So it forces you to grow your network, your network is very highly tied to your net worth Clients I've gotten and this is number six I said number six has led to me making thousands of dollars People that I would have never met.
Speaker 1But I met them because of my show, have hired me to do things, have invited me to get my first coaching certification was because of my podcast. I was at Howard University and I just so happened to be in the department because I was helping set up a show, because I had the skillset, and the dean of the school wanted me to be one of the people in their program. This is a $6,000 program. I got it in for free, wow.
Speaker 1Now, I'm pretty sure part of that is favor. Yes, but my show got me in the room and a lot of people from there signed up for my show and they were, they were enamored. Now, at this time I was like 21. I was like 21 years old. I was by the youngest person in there, probably by double, like probably the youngest next to the youngest person in there, probably by double, like probably the youngest next youngest person there was probably like double my age. But this thing kind of gave me some type of you know, some weight to throw around in this room expand your network, they expand your network number seven it has a slow feedback loop.
Speaker 1I forgot the exact name of the video, but I think the video was like put down the dang phone or something. I was watching this thing. I didn't watch the whole thing. But social media it has been a great tool for a lot of people and there's a lot of good in it. But it has us on this immediate feedback loop.
Speaker 1That is like it's kind of dangerous, especially when people who are struggling with identity get a hold of it, and one of the benefits, especially of podcasting for anyone doing it really anyone doing it is that it has a slow feedback loop. You don't really know who's listening, kind of, unless you ask. Now people leave reviews and ratings and things like that, but it's not like you post something. Oh, I only got three likes. You know, like you're not seeing that immediate feedback loop.
Speaker 1Youtube, everyone can see how many video views your video has, and I feel kind of bad now that I'm saying it, but I have seen a video that looks like it would answer my question perfectly fine. And then right under it, I'll see another video that looks like it can answer my question perfectly fine. And the first place I'll go to verify which video I'm going to click. How many views does this video have? Oh, this one has 927 views and the other one has 325 000. Guess which one I'm clicking on? Yeah, it's social proof. So you're constantly fighting this feedback loop when you are building something yes with podcasts.
The Benefits of Podcasting
Speaker 1No one knows how many downloads you get. No knows. Now they might be able to see how many ratings you have. That could be maybe an indicator. Yeah, but you get to grow without anybody being able to stomp on your dream because of that feedback loop. This was so helpful to me in the beginning stages and it's still, to a degree, is helpful, because it's just harder when you hit up in the big leagues of getting guests and things like that, like there's nothing for them to look at your pull up your Instagram and see, oh, you only have so many followers. I'm not talking to you like your show. The value and the premise of your show is actually what can get them through the door. Hey, I have. This show is geared to helping young people find their passion and then actually put that passion into play while they're still in school, and the person that's listening to that's like, oh my, I resonate with that. Now they don't know you only got 10 listeners because they resonate with the premise. Now you have their attention. They can't just say, well, how many followers do you have? So, as a slow feedback loop, oh, I put down here.
Speaker 1You don't have any as many metrics to measure your impact. It sobers your comparison reflex. It sobers your comparison reflex. You can't all. That's the other thing. You can't see what everybody else is doing. You don't know. You see other podcasters. You're like I love their show just because I love their show. I don't love their show because everybody else seems to love their show. So it's over that comparison reflex.
Speaker 1Number eight it positions you to build wealth. Number eight it positions you to build wealth. Wealth is the ability to add significant value to someone other than yourself. If you really break it down, that's where wealth comes from. If you are able to add significant value to someone else, you will get paid for it or the money will find you. And the less value you're able to add to somebody, the less money people are willing to spend with you. I did a lesson on this. I believe. Actually, this is a part of is this in the build your brand class on Visionpreneur School? I think it might be the asset of.
Speaker 1There are two types of assets in this world the asset of influence and the asset of enterprise. There's two types Asset of influence, asset of enterprise. Asset of influence you trade attention. Asset of enterprise you trade products and services. That's it. That's how the business world works. You're either selling attention or you're selling products and services. Podcasting positions you to do both. You gain attention from those that you listen to, whether that is quickly or slowly. You have their attention on a deep level because they have it in between your ears for 10, 15, 30, 45 minutes an hour and you position yourself to be able to provide them a product or service because, one, you know them well. Two, they know you well, and people don't buy from people who have the best. They buy from people who they trust the most. So you position yourself to build wealth.
Speaker 1When I did my first course this was a thousand dollar course I said no one's going to buy. That was the most expensive. That's the most money I charged for anything in my life. At that point, I said no one's buying this. I purposely made it that expensive because I was scared. I didn't want anyone to buy it. Well, two people bought it. I hear you. I hear you. Two people bought it. I said why did you buy this? They said well, I follow you on all your stuff. I trust you. I trust that you'll be able to give me the result Now. If they had just found out who I was. There's no way it had positioned me to build wealth. All right, I got to move on, guys.
Speaker 1Number nine it gives you authority. Most people will never have a portfolio of their voice or vision. 95% of people will never have a portfolio of their voice or their vision. They will all be dreams up in their head. You will have that which intrinsically gives you authority, just by saying you have a podcast and just throw this out there. If you do a lot of episodes, say, oh yeah, I talked about that on episode 73 of my podcast. People say you got 73 episodes. You must know what you're talking about. If you talked about it that much, it automatically builds in authority. If you can talk about this topic day in and day out, you must know something. I'm going to give you a chance. The only thing that I think has more built-in authority when you share with people is a book.
Speaker 2When you say yeah.
Speaker 1I wrote a book on this. Theyin authority, when you share with people is a book. When you say, yeah, I wrote a book on this. If you wrote a book, that takes time, that takes effort, that takes something to say, you had to have something to say. Even though some books I read, I'm like you're just saying the same thing 10 times, 10 different ways, but anyway, it has built-in authority. One of the best things you can share with someone, if you are a coach, consultant or educational content creator is I have a podcast.
Speaker 1And this is preface that you have already built some type of whatever that people know, that you're not one of those people that are just talking out the side of their face, that have a microphone Number 10, it helps you become more confident. You must have courage to create publicly consistently, because you're opening yourself up to criticism. Now you are opening yourself up to less criticism than if you had a youtube channel or if you're posting on tiktok or instagram, because they can't get to you as fast. I mean, what are they going to do? Send you an email? I mean, the haters got to do. They really got to be a hater, right, if they, if they listen to your podcast and they're like you know I'm going to email that you are trash.
Speaker 1That's some intense. You are a professional, that's funny, so but it's you still open yourself up, especially if you are marketing your show. You're putting out clips on Instagram. You're doing things. You have your thing on YouTube. You're opening yourself up to to to people to not agree with you. You're opening yourself up to people saying, hey, I don't like what you said. You're opening yourself up to what people might think of you. You are, but you can move forward in courage, not outside of fear. The fear is still there, but you can move forward in courage and it takes courage to create publicly, consistently. You don't know how many people are coming in contact. Oh yeah, I have a whole show. Oh, okay, where is it? Well, it's not out yet. Well, you don't really have a show. You have a blueprint. That's like saying, yeah, I have a building. It's like, no, you don't. You got plans.
Speaker 2Right.
Speaker 1So it helps build confidence. Number 11, it breeds consistency and discipline. It breeds consistency and discipline. Consistency and discipline is built into the rules of the game. Why do I say that it's built into the rules of the game? Podcasting is probably. Yeah, it is. I can't think of any other one other than maybe traditional television vision. Podcasting is the only medium where people expect you to show up at the same place, the same time in the same way, youtube.
Speaker 1You can post a video here. You post a video there. People aren't tripping, you know. Same thing with instagram, facebook, linkedin you can show up when you need to show up. Whatever it is. Blog yeah, you can write a blog article here. You can write a blog article there. Now you can say to yourself like, oh, I want to do this every week or whatever it is, but no one's like that's not a built-in expectation of you Podcasting. They're like, well, what's your cadence? How do I? Tuesday mornings, that's when you drop Okay, they Okay, they hold that to you. It builds consistency and discipline for the creator built into the rules. It's the only medium that I know that does that.
Speaker 1By the way, number 12, you actually learn. Now, this kind of bleeds into number two. It forces you to think about your thoughts. You actually learn because you have to teach now. This is why I put in my thing when you hear my podcast and it says, hey, did you listen to the business vision podcast? It says it's for coaches, consultants and educational content creators. Because now, if you're doing pranks or you know whatever on youtube like this is not the thing for you, because you don't have to actually teach anything. When you're doing that, you're just being entertaining. But if you're making an educational on YouTube, this is not the thing for you, because you don't have to actually teach anything. When you're doing that, you're just being entertaining. But if you're making an educational podcast, you got to be prepared to teach, which means you have to actually learn. You could think you learn something until you have to teach it to somebody. You're like man. I don't think I know this as good as I thought I did. The best teachers are the people that know it inside out.
Speaker 2Yeah.
Speaker 1So it teaches you that. It forces you to actually learn Number 13,. You can create again once you empty yourself. Now I'm going to do another episode on this. That's talking about I'm not going to use that title yet because I don't know if I'm going to use it. It's a little I'm still figuring out whether I want to use that word. But it's talking about information. Having too much information.
Speaker 1I'll say that, and lots of people who are like, who are going to be in vision for newer school the audience I'm talking to now you guys are learners. You guys love to learn. You love to consume knowledge. You love to get better. You love to improve yourself. The problem with that is you can become overweight on knowledge. A podcast is like a detox. You get to create again because you emptied yourself. I'm learning all this stuff. I'm so excited about it. I got to share this with somebody. This is so helpful. I want to share it. And then you do, you put it out there and you send it and you help somebody. Somebody's listening to your voice and they're like oh man, all right, I got that out Now I could consume more and you feel so much better. I mean, just think of yourself. If you regular, you know what I'm talking about. If you're regular, things are great. You love eating food. But if you're backed up, eating food ain't the same type of experience. You are uncomfortable, you can't sit right. You know. You're just like man. I got all this. The same thing with visionaries who are overweight on information. You're like man, you're just frustrated. You're just like I got all this information. I got all this knowledge. I think this can help somebody. I'm not doing nothing with it. It feels horrible. A podcast you can create again because you empty yourself.
Navigating the Game of Life
Speaker 1Number 14, this is the last one. You can monetize the skill of podcasting. I still do this to this day. I work with clients. I mean, this has helped me make thousands of dollars just because they're like oh, I've listened to your product, can you help me get the same type of product? Well, yes, absolutely I can, because I developed the skill. I can show you how to record your show. I can show you what mics you need to get. I can show you how to publish your thing. I can show you how to make your show sound better. I can show you how to edit the wrong things and the right things. I can do all that because I have built the skill and that skill is of high value. Remember, wealth is directly determined by the amount of value you can provide to somebody else's problem. So you can monetize the skill of podcasting and don't think you have to have the whole gamut it could just be speaking, it can just be engineering, it can just be making your space look nice. All these little skills that you're stacking because you're creating something for someone else and you want to be the best it could be is valuable to somebody else and you can profit off of that value.
Speaker 1So that's it, guys, and I said I was going to circle back to the stages of opportunity If you weren't here in the beginning. We went over the stages of opportunity, which goes like this I'll just kind of do it in the screen. Uninformed optimism this is where most people start when it comes to a new opportunity. It doesn't matter whether that's podcasting, it doesn't matter where that is coming to Christ, it doesn't matter whether that's a new job, whatever it is, you have uninformed optimism. This is great, I love this new opportunity, this is going to be awesome. Then you go to informed pessimism. Stage two is like ah, there's some things in here that I didn't know where it came with it. This might be a little harder than I thought.
Speaker 1Valley of despair, this is not working the way I thought it was going to, and that is where most people give up and they circle back around to a new opportunity that they think is going to be better, because they have grass is greener syndrome. And they start over and over again and they go through this cycle over and over again, never actually getting to the place of informed optimism where they stick with it long enough to see something work because they eliminated all the ways that don't. Now, of course, you can shorten that process by things like coaching and mentorship and apprenticeship and consulting right. You don't have to make all the same mistakes because someone has done that for you, but there's still a process that you earn. If everyone could do it, everyone would just do it, but that's not how it works. And then, once you find that way that works and you do it over and over again, you have success and fulfillment and people think that you are a genius. They think that you're an overnight success. Oh my gosh, you just blew up. No, you didn't. I've been doing this for eight years in the dark. It looks like I just blew up because people are just finding out who I am and what I do. But I've been about this. I am not new to this. I'm true to this. This is what it looks like, and Simon Sinek wrote a book a little while back is called the Infinite Game, and basically this talks about there's finite games and infinite games.
Speaker 1And why do we say why not? Why don't we say finite and infinite or finite and infinite? English is crazy. Anyway, it makes no sense Finite and infinite games. Finite games, that's games that have rules, predetermined players, it has an end point and it has a clear loser and winner, while infinite games are the opposite of that. While infinite games are the opposite of that, there are not explicit and clear rules, there aren't a defined number of players, there's not a defined endpoint and there's no clear winner or loser.
Speaker 1So you have these finite, infinite games. So a finite game is basketball. Right, you got five players on each team, each quarter is 12 minutes. You have whoever scores the most points wins. Infinite game would be like tag who. In tag, you just keep playing, you just play. It's a. It's an infinite any. There could be a hundred kids playing tag at once. Yeah, who wins? Nobody knows. We just don't be it.
Speaker 1Uh, that nostalgia felt good and, of course, we know the whole point of that book and really helping us understand life is an infinite game and there are multiple infinite games that we can play and life has games within games. Just like on a football field, you have the offensive team, you have the defensive team, you have special teams like the kicker and punter and all these different things. There's like games within the game. Life is the same way it's an infinite game that has games within the game and we get to choose what game we want to play.
Speaker 1Some of us choose the corporate game, some of us choose the business game. Some of us choose to play the media game. Like Oprah chose to play the media game, corporate Ryan Sarant. Like somebody, maybe that chose to choose the media game, oprah chose to play the media game, corporate Ryan Sarant. Somebody maybe that chose to choose the corporate game, or maybe he's the business game Alex Ramosi, maybe someone that chose to play the business game. Or Tony Robbins chose to play the motivational speaker game. Who's a famous investor what's the guy that's really old? Warren Buffett chose to play the investing game. Some choose to play the podcasting game, but everybody is playing a game and a lot of the games are infinite.
The Infinite Game Mentality
Speaker 1Now here's the thing that most people don't understand. Most people don't know that they're playing a game and that's probably why you're losing. Imagine playing tag and you don't realize you're playing tag and you're like man, why? Everybody keep touching me and they keep saying you're it, I'm it, what You're going to? You're going, I'm it, what you're gonna? You're gonna keep not being successful at that game. Most people don't realize they're playing. The people that are winning realize that this is a game and that there are some rules that come with this game. Even though the rules are ever changing, they're aware that there's a way to play right.
Speaker 1And here's the whole point of an infinite game, and this is what the book's final thought is. The whole point of an infinite game is to keep playing. That's how you win. You lose when you stop playing. Most people stop playing when it comes to the game of life. They give up. But I'm not playing this game anymore. It's not worth it, it's rigged. You have any people say that life is rigged? Of course life could feel rigged. All types of horrible things happen to people, good people. Are you going to keep playing?
Speaker 1This thing was not so that I could convince you to to have a podcast. You can have a podcast. You cannot have a podcast. I don't think everyone should have a podcast now. Am I a proponent of it? Yeah, I support it, but the point of the infinite game is to keep playing. If you're able to keep playing and consistently improve, you will win. And winning looks different for everybody. You don't know when your time out of the valley of despair is coming. You don't know what's going to be like it worked. It finally worked. Now I'm an overnight success.
Speaker 1So my whole point for this call tonight was to encourage you to keep playing the game. Know that you're playing one. Choose which one you're going to play. Now. I just said, hey, a great game to play is the podcasting game, but you could choose whatever you want the Christian game, of course. We know it's not a game. It's very serious, but the whole point is to keep getting back up. You're going to mess up. You're not going to be perfect. Keep playing. That's my message to you guys. I did not know it was going to take that long. Y'all. I'm sorry.