Brand & New
Brand & New is a podcast produced by the International Trademark Association (INTA) and focused on innovation. Published monthly, each episode consists of an open dialogue with experts, visionaries, and influential people from all over the world in order to learn more about the evolution of the legal and intellectual property ecosystem, its concepts, and all actual or potential consequences. Because we consider innovation as a pillar of INTA’s Strategic Plan, and because it is key to “walk the talk,” we invite you to follow Brand & New, to expand your knowledge about the transformation of this industry and to stay curious! Brand & New guests contribute to this podcast in their personal capacity and the opinions expressed (or experiences shared) are their own. They do not purport to reflect the views or opinions of INTA or its members.
Brand & New
Women's Empowerment in Intellectual Property (2nd episode with Cristina Carvalho, Managing Partner, Arent Fox, initially posted in March 2020)
We’re bringing back our interview with Cristina Carvalho, managing partner of Arent Fox LLP, a law firm based in Washington, D.C., USA—in honor of International Women’s Day, March 8, 2021, and to mark the newly released INTA’s The Women’s LeadershIP Report and Best Practices Toolkit.
In this episode, which originally aired March 31, 2020 as part of Brand & New’s Women’s Empowerment in IP series, Ms. Carvalho discusses the challenges she faced to raise to the top, the pivotal role of women mentoring programs, and what it means to be one of the most powerful women in Washington, D.C.
Her thoughts align with key findings of The Women’s LeadershIP Report and Best Practices Toolkit. Among the findings, the Report found that while an increasing number of women are entering the legal field, particularly in IP, women are under-represented in the IP sector, particularly in leadership positions. Mentoring programs are one of the recommendations to fill the gap.
Every two weeks, on Tuesday, Brand & New gives the floor to inspiring individuals, with a 360-degree vision, to help brand owners, intellectual property lawyers, and marketing and finance professionals (and beyond!) stay curious and agile in an ever-evolving business environment.
Brand & New is a production of the International Trademark Association
Hosted by Audrey Dauvet - Contribution of M. Halle & S. Lagedamond - Music by JD Beats
FOR MORE INFORMATION, VISIT INTA.ORG
To go further:
About Cristina Carvalho (link to https://www.arentfox.com/attorneys/cristina-carvalho)
Also of interest:
- The Women’s LeadershIP Report and Best Practices Toolkit (link: https://www.inta.org/perspectives/the-womens-leadership-initiative/)
- March 8, 2021 INTA Discussion Forum: Championing Women Leaders—the Road Forward (link to: https://www.inta.org/events/championing-women-leaders-the-road-forward/)
- INTA Daily News: Inclusion—A Must for Brands (link to: https://newtonmedia.foleon.com/inta-daily-news/day-4/inclusion-a-must-for-brands/)
- INTA Daily News: Diversity Champions—Walking the Walk (link to: https://newtonmedia.foleon.com/inta-daily-news/day-4/diversity-champions/)
- INTA Bulletin: Brands, Diversity, and Inclusion—An Interview with Ty Lord (link to: https://www.inta.org/perspectives/brands-diversity-and-inclusion-interview-with-ty-lord/
- Brand & New podcast (March 8, 2020): International Women’s Day : Women’s Empowerment in Intellectual Property (link to: https://www.inta.org/Programs/Pages/Podcasts.aspx)
- Forbes.com: "How IP rights empower women" (link to https://www.forbes.com/sites/lorenzomontanari/2018/04/26/how-ip-rights-empower-women/#7f464a296e73)