Ep.130 Lean Marketing: More leads, more profit, less marketing! | Allan Dib

Guest: Allan Dib, an EO Melbourne member since 2007, the Founder of Lean Marketing
Host: Linh Podetti, an EO Sydney member since 2022, owner of Outsourcing Angel.

Join us on today's episode, where we welcome Allan Dib, Rebellious Marketer, Serial Entrepreneur, #1 Bestselling Author and an esteemed EO Melbourne member. Allan dives deep into how to forge an unbeatable marketing framework that's both lean and potent. Expect to learn the ins and outs of fine-tuning your target audience approach and making the most of minimal resources for maximum outreach. But there's more: Allan's personal transformation from battling overweight to becoming a happy and thriving entrepreneur will leave you inspired. If you're aiming to refine your marketing tactics or ignite a journey of personal change, this episode is your go-to resource. Hit subscribe to join our vibrant community and never miss out on insights and stories that inspire success in both business and life.

ABOUT ALLAN: Allan Dib, founder of Lean Marketing, embarked on his marketing journey through trials that taught him marketing is a skill that can dramatically change a business's course. Facing initial setbacks in conveying his first venture's value, Allan learned and honed this skill, leading to the founding, growth, and successful exit of two tech firms, one being named among the top 100 fastest-growing companies. These experiences, mixing successes and challenges, shaped his understanding of effective marketing strategies.He authored two bestselling books, including "The 1-Page Marketing Plan," recognized by the Huffington Post as one of the top marketing books, influencing over a million businesses globally. With Lean Marketing, Allan aims to demystify marketing, making it accessible and actionable for entrepreneurs and business leaders, thereby transforming their approach to marketing without the pain of trial and error.

CONNECT WITH ALLAN:
Website: https://leanmarketing.com/
LinkedIn: https://www.linkedin.com/in/allandib/
Instagram: https://www.instagram.com/allandib/

ABOUT THE HOST
Linh Podetti is the CEO and Founder of Outsourcing Angel, a Sydney-based company that helps to create jobs for people in the Philippines while creating freedom for business owners around the world. 

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ABOUT EO

Entrepreneur's Organization (EO) is a global business network of 18,000 + influential business owners in over 220 chapters across 76 countries. We offer world-class events that encompass engaging entrepreneur and business stories, skills-specific workshops, and exciting social gatherings.

Our mission is to drive both business and personal growth through peer-to-peer learning, providing support for the holistic entrepreneur experience covering business, family, community, and personal aspects. As a not-for-profit organization, all our funds directly contribute to member benefits.

If you're a business owner with revenues ranging from US$250k to US$1m, you can join our Accelerator Program. If your revenues exceed US$1m, you can join the main EO Program in your nearest local chapter. To join or find out more about your nearest chapter, visit https://www.eonetwork.org/why-join/apply-for-membership-form.

For further information, please contact:
Podcast Host Linh Podetti: linh@outsourcingangel.com.au
General Inquiries: support@eonetwork.org.au
EO Sydney: www.eosydney.com.au
EO Global: https://hub.eonetwork.org/