The Rene Masse Podcast

S7 - E10 From Rentals to Resorts: How Avery Birch Built a Scalable Adventure Getaway Business

Rene Masse Season 7 Episode 10

Avery Birch's Vision for Hospitality and Land Development

Guest: Avery Birch, an entrepreneur with a decade of experience in real estate and short-term rentals. He transitioned into land development, creating unique adventure getaways near Halifax, Nova Scotia.

Highlights:

  • Entrepreneurial Journey: Avery scaled a short-term rental business to 100 properties and later pivoted to developing a 250-acre adventure resort.
  • Business Model: His resort combines elements like private lakes, ski runs, and planned additions such as Nordic spas and zip lines. It offers modular, affordable cottages sold for as low as $60,000 with potential passive income through a 50/50 profit-sharing model.
  • Scalable Vision: Avery aims to replicate this model in other locations, focusing on creating staple destinations for tourism and community development.
  • Challenges Overcome:
    • Power and infrastructure delays (e.g., two years without electricity).
    • Financial setbacks due to failed refinancing plans, leading to innovative solutions like crowdsourcing through Facebook.
  • Core Philosophy: Dive in, adapt to challenges, and create multiple revenue streams to ensure sustainability.

Key Insight:
"Cracking the Code"—Avery's breakthrough was discovering how to package affordable accommodations with unique experiences to maximize land appreciation and cash flow. This formula enables him to create profitable, community-integrated resorts while addressing market gaps in affordable tourism options.

Takeaway: For aspiring entrepreneurs, Avery emphasizes seeking mentorship from those who have achieved similar goals and building resilient, scalable business models in response to market challenges.

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