Can I have your attention, please? Will the real Scotty Scarano please stand up?

There’s not too many people who blend hip hop with accounting, but that’s exactly what Scotty “OKR” Scarano is doing through his personal brand on LinkedIn, his YouTube page, and through his podcast, Accounting High. 

Scotty believes that learning how to run a practice (RAP) doesn’t have to be boring. It can be entertaining, too. On this episode, we cover:

• Scotty's family ties to accounting
• The decision to launch Accounting High
• How podcasting gave Scotty a platform for hip hop
• Accounting High's focus on "edutainment"
• Experience with sponsorships
• What the future holds for Accounting High

Hosted by John Tyreman, professional services marketer and podcast producer.

This episode was produced by Red Cedar Marketing. Need help launching and running a business podcast that actually produces results? Visit www.redcedarmarketing.com.