Getting2Alpha

Blair Ethington: High Fashion meets Augmented Reality

September 19, 2015 Amy Jo Kim
Getting2Alpha
Blair Ethington: High Fashion meets Augmented Reality
Show Notes
Blair Ethington is a product manager turned game creator - with a passion for numbers and a knack for innovation. At Crowdstar, she's VP of Covet Fashion - a innovative mobile game with over 3 million monthly players who like to dress-up in real-world designer fashions - and then purchase those clothes in real life. I worked on Covet Fashion under Blair's leadership - I learned a lot from her, and admire her greatly. Listen in and discover what Blair has learned about bringing hit products to life.