Getting2Alpha

Tracy Rosenthal-Newsom: Playtesting and customer empathy

November 21, 2018
Getting2Alpha
Tracy Rosenthal-Newsom: Playtesting and customer empathy
Chapters
Getting2Alpha
Tracy Rosenthal-Newsom: Playtesting and customer empathy
Nov 21, 2018
Amy Jo Kim
Tracy Rosenthal Newsom is an award-winning game producer and product leader who brought you hits like Rock Band and Dance Central. I worked with Tracy in the early days of bringing Rock Band to life - and learned so much from her. In many ways, we've traveled parallel paths - moving through the worlds of gaming, digital healthcare and humanistic product design. The common thread is a deep, abiding interest in creating experiences that connect with people in a deep and positive way. And I'll tell you - Tracy knows how to do that. Join us and discover the key practices that led this innovative creative powerhouse towards success.
Show Notes

Tracy Rosenthal Newsom is an award-winning game producer and product leader who brought you hits like Rock Band and Dance Central. I worked with Tracy in the early days of bringing Rock Band to life - and learned so much from her.  In many ways, we've traveled parallel paths - moving through the worlds of gaming, digital healthcare and humanistic product design. The common thread is a deep, abiding interest in creating experiences that connect with people in a deep and positive way. And I'll tell you - Tracy knows how to do that. Join us and discover the key practices that led this innovative creative powerhouse towards success.