Getting2Alpha
Wanna innovate faster and smarter? Getting2Alpha pulls back the curtain on how breakthrough innovators bring their ideas to life - and delivers actionable tips to help you bring innovative ideas to life. You’ll meet luminaries who've created genre-defining hits - and rising stars who are shaping the future. Listen in and get inspired to innovate smarter and increase your odds of success.
Getting2Alpha
Jeff Gothelf on Lean UX & enterprise change management
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Amy Jo Kim
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If you’ve ever struggled to get your team or organization to adopt Lean principles that really work - this interview is for you. Jeff Gothelf is a Lean UX expert who specializes in enterprise software & change management. In his new book, Sense & Respond, Jeff and his co-author Josh Seiden provide tools & techniques that help large organizations listen to customers & create new products continuously. In this fascinating interview, Jeff summarizes what he’s learned working with enterprise leaders - and pinpoints the speed bumps that get in the way of effective Lean product development. Listen in and discover how to implement change management that really works.