Better Than We Found It
At GS2, we believe in leaving the world better than we found it. Our purpose is to connect individuals who share this belief and strive to make a positive impact.
We are excited to introduce our new podcast, Better Than We Found It, where we engage with purpose-focused executive leaders and aspiring future leaders to explore the concepts of sustainability and improving the world for future generations.
Better Than We Found It
The Secret to Scaling "Five-Star Service" in Clean Energy with Mark Liffmann
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Welcome to Season 5, Episode 4 of Better Than We Found It, the go-to podcast for sustainable leadership and purpose-driven business practices.
Today we're joined by Mark Liffmann, CEO and Co-Founder of Omnidian the company that created an entirely new category in the solar industry known as performance assurance. Mark's career is a masterclass in reading the market before anyone else: after starting as a corporate attorney at Harvard Law, he jumped into solar in 2002 long before the clean tech boom and helped build SunPower's residential business from zero to half a billion dollars in five years.
In this episode, we explore how a chance sales call revealed that America's biggest solar companies were managing hundreds of thousands of systems on spreadsheets and how that "aha moment" led Mark and his two co-founders to build Omnidian from a $600,000 angel round into a company guaranteeing 1.5 gigawatts of distributed energy assets. We also dig into the painful reality of raising pre-seed capital while still in your day job, the Bill Walsh management lesson that Mark calls the most important he ever learned, and how Omnidian has built an award-winning remote-first culture with less than 10% annual attrition including eight consecutive years as a Top 100 workplace in Washington State.
Whether you're a founder navigating early-stage fundraising, a leader building culture at scale, or someone fascinated by the infrastructure quietly powering the energy transition, this episode is packed with hard-won insight.
Connect with Josh on LinkedIn
Connect with Mark on LinkedIn
This podcast is brought to you by GS2 Partnership, the recruitment partner for ambitious, impact-led teams across energy, finance, and the built environment.
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