The VOHeroes Podcast
The VOHeroes Podcast
13285: Two. Not Three.
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Hey there, hero!
Simon Sinek recently reminded me of a story I’d heard for years: two, not three.
Ben Prober, a successful shoe salesman, found that fewer choices made the decision about which shoes to buy easier.
In the 1950s, he limited customers to two pairs of shoes at a time, taking away a pair if the customer wanted a third. This idea connects to a psychological principle: more choices can overwhelm us, making decisions slower and less satisfying.
As a performer or writer, when you're building a character, think about this. Instead of layering on every possible choice or detail, focus first on just a few key traits or decisions.
(As noted in the episode, this can also work for hamburger joints.)
In this episode, we discuss narrowing down your options can help you connect with the role more quickly and easily. Too many choices can delay the crafting of the character, while fewer, stronger choices can make it feel sharper and more real.
Have you heard a version of this story? Do you overwhelm your contacts sometimes with too many choices? Do you feel that way sometimes yourself? Let me know in the comments below.
REQUEST: Please join this video's conversation and see the full episode on VOHeroes, where the comments are moderated and civil, at https://voheroes.com/two-not-three/
#Acting #Voice #VoiceOver #Performance #Productivity #Tips #Art #Commerce #Science #Mindset #Success #Process #Options #BestPractices #Marketing
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