Beyond Motivation: The Mental Game of Content Creation

Systems for content creation allow us to remain consistent even when motivation fails, helping build momentum and overcome mental barriers that hold us back. 

• Creating a system or routine makes content creation habitual rather than dependent on motivation
• Consistency through repetition leads to improvement and efficiency in your craft
• Anxiety about content creation stems from our brain misinterpreting the situation as threatening
• Procrastination is an action, not a characteristic—and it's the main roadblock to achieving content goals
• Setting arbitrary deadlines for success creates unnecessary pressure that hinders progress
• Focusing on how achieving goals will feel rather than when they'll happen improves the journey
• Most people aren't judging your content as harshly as you imagine they are
• Creating from a place of joy and enthusiasm rather than fear transforms the creative process

Share this podcast with a fellow creator who might benefit from these insights. If you'd like help overcoming content creation anxiety or procrastination, book a coaching session through the link below:

Coaching Services
https://stan.store/CoachJermaine

My Substack
https://stan.store/CoachJermaine

Chapters

• 0:08 Welcome to Uploaded and Unfiltered
• 0:52 Creating Systems for Consistency
• 3:13 Understanding Emotional Reactions
• 5:27 The Power of Consistency
• 9:41 Overcoming Anxiety and Procrastination
• 14:46 Finding Joy in Content Creation

Transcript

Speaker 1: 0:08

Welcome. Welcome back to another episode of uploaded and unfiltered podcast in which I, your host remain, interviews and other content creator in regards to their mental health journey through this world. We call content creation. Thus far, today is September 11. Content creation thus far. Today is September 11th. Nope, it is not. I don't know why the fuck. It's September 1st and I am tired.

Speaker 1: 0:31

Today was a busy day. I got a lot of things done, a lot of things accomplished, but I am exhausted and for those times where I just don't have the motivation, hell. I barely have any willpower to do anything Like. All I wanted to do was either turn on Apex, play a few matches or just go to bed early. I am grateful for my system. I'm grateful for my routine that I have set up that allows me to hit this podcast every week without missing it. At this point, it's more about not losing the streak, which is helpful because consistency is key, and that's kind of what I want to talk about today Figuring out what your system is to create the content that you want, so that when you don't feel like making content, you can still do it.

Speaker 1: 1:21

Now I had an idea in regards to like. Let's say, you make a specific type of like fighting game content or Pokemon content, and maybe you're upbeat all those times. You can start a series, or like Sleepy Crip opens Pokemon cards, and I do it while I'm tired, but I still make the content. You need to figure out whatever mechanism, whatever trick that you can do that it'll get you excited to do that thing that you need to do even when you're exhausted. So that's it. Like I was contemplating that hard, like the thought popped up that man, I'm going to take a nap, I'm going to go to sleep or I'm going to just put on Apex, but instantly, because I've been doing this for so long, my brain was like not this Monday, and you do not have a podcast episode edited or ready, go ahead and knock one out and here we are.

Speaker 1: 2:15

That's the mentality that I think a lot of creators need to get into, but specifically myself when it comes to I know when I want to make like a YouTube video or a TikTok short before today, I would use the excuse of oh, I don't have the energy to do it, I'm just going to do them shit sleepy, or I'm going to do this shit tired. I'm still going to get the content out, but I already have an idea how I can make that even that entertaining and informational for those who watch the video, that even that entertaining and informational for those who watch the video. So it's all about figuring out how to not motivate but start momentum so your brain understands that, hey, you keep doing this, that it must mean that it's safe. So let me stop throwing up that anxiety to get you to stop. I don't know how I'm going to do it, but eventually I'm going to make everybody know or recognize, or at least have the thought in their head, that our emotions come from our mind. Our mind is reacting to either things from the past that it perceives as dangerous or something that we're currently facing that it perceives as dangerous. But specifically, if it perceives something dangerous in the past or in the future, feeling that currently in the now is not useful. It is not helping us move forward towards our goal. It is a waste of time. And I know if you were able to push those emotions away, not even push them away, fix the stuckness that has those emotions coming up, so that they just don't come up anymore, that would be something very beneficial to everybody, not only creators, but just parents, social workers, like everybody in the world, would benefit from reacting to what's in front of them rather than the past or past trauma that might be haunting them in the present.

Speaker 1: 4:03

Before I get on too much of a long rant, meditation is also one of those things that is very pertinent and important and I have started a sub stack. I believe it's Radiant Reflection or Coach Jermaine. I'll have a link in the description of this show. Go follow my sub stack If you don't know what a sub stack is. It's basically a newsletter that lives on a website but still comes to your inbox, but you can read it on the website if you want. It's kind of like a blog, but that's where I'm going to just start typing up and writing and jotting down some of the wild ideas and just the views that I have when it comes to not only creating content but living as a human being, living as a black man in this chaotic society that and sometimes like since I'm so much on the outside looking in like I can see the strings that are being pulled to get people to react a certain way. I can see the show that this person watched that has informed their world belief on certain topics that should not exist every day. But often I think how much more pleasant the world would be if some of the content, some of the movies, some of the music that exists just didn't. The world would be vastly different. Hell, if we weren't so hell-bent on money, the world would be vastly different. But this is. We're not going down that topic today.

Speaker 1: 5:28

I just wanted to get on here to remind everyone that a consistency is what the name of the game is. With consistency, not only do you get to practice your crafts getting that much more better at it not only are you going to have a backlog of music, videos, instrumentals, how to vlogs, not only are you going to have this vast backlog of content for somebody to dive into who finally discovers you, but it makes the process easier, I'm telling you, once you get consistent and now, consistent doesn't mean I'm going to do this every day, I'm going to do this six times a day. No, consistent means that you're going to find a rhythm and you're going to stay in that rhythm. Mine is. Every Tuesday, a podcast comes out. So I've been doing it for almost almost three years two years, no, it's been two years Like that's part of my, that's part of me now. Like I know, if I don't have something done by Monday, monday night I'm recording a podcast. The family knows doesn't matter if I'm out of town or I'm on vacation, I will get it done to make sure that Tuesday has an episode up and you hear my voice. That is the type of consistency that I want us all to be on when it comes to making these YouTube videos.

Speaker 1: 6:42

Streaming to TikTok or Twitch or YouTube or wherever you decide to stream at. It is so much easier when you become consistent because, again, with that consistency comes repetition. With repetition comes perfectionism. This is how you get great at your craft. This is how those ideas keep coming. I know a lot of us are scared to like blow up on TikTok with some lame ass idea because you're like oh no, if I blow up with something that's not my usual content, don't think like that. Think, when I do blow up, there's a whole vast variety of things that I could be doing that I would probably be more motivated to do when I have more eyes on me. Now I don't want it to take eyes on you to get motivated to make your content. I don't think. I don't think you want to get it that way either.

Speaker 1: 7:29

I feel like if you are doing something that you love when you are doing it, that you love when you are doing it, you are coming from a place of excitement, enthusiasm, and you actually love the thing that you're doing. That comes through in your content. If you keep that same energy and just go forward with that. Don't put an expectation date of oh man, I need to be partnered by this, or I need to be partnered on YouTube and partnered by this, or I need to be partnered on YouTube and TikTok by this, or I need to be monetized on this website by this. I feel like putting those expectations up out loud with your words is setting yourself up for failure. If you want to say something out loud, say I am going to be so grateful when I become partner on YouTube and it's going to feel amazing because I'm going to have an extra lane to reach people that I probably wouldn't have reached before. I'm going to be able to monetize something that I love doing and something that is near and dear to my heart, and I'm going to inspire other people to do the same. Don't say, oh, I need to have this partnership by next week, by the end of the year? Because, honestly, as you're saying that, are you envisioning what it's going to feel like?

Speaker 1: 8:37

Unfortunately, or fortunately for its creators, I have noticed that the more I'm in intertwined with the idea of getting what I want, meaning I'm thinking about what's going to happen when I get it. I'm thinking about how my life's going to change. I'm thinking about the things I'll be doing once I get to that spot. It makes the journey to that spot way much more enjoyable. It makes me think I could be actually doing this piece right now. Why do I need to wait until I get there? I can do this piece right now, and that's going to help push you forward towards that goal, I promise you. Once you get your emotions in order and once you tell your subconscious that certain things that you do are not life threatening, they don't need the anxiety bells going off, they don't need the procrastination bells going off. This is something I'm doing to not only grow myself, but to experience life the way that I want to experience, and that's by showing my content to the world and, who knows, maybe inspiring somebody to do the same, maybe showing somebody a new perspective that they never seen before. Those are the things that keep me excited about creating content and my content.

Speaker 1: 9:46

If you went over to my Kryptonite page, it has a theme. It's about joy and fun just things that are exciting and fun to do, but it's all over the place. One day I might be talking about fidgets. One day I might be talking about pens. One day I might be talking about alcohol. One day I might be talking about freeze dried candy. One day I might be talking about ice cream. One day I might be talking about video games. One day I might be talking about Legos. One day I might be talking about moving to North Carolina. The list goes on. But the through line is I am joyful, I am happy, I'm excited to be here and I want to spread that as far as I can. I think I rambled enough. I feel like I hit my 10 minute quota. That's what I was going for. Thank you for listening to this rambling, rambling nonsense that I love to spill out into the atmosphere.

Speaker 1: 10:35

Every single day I get a chance to, I feel like it's my duty to let people know there are other options to living life. We don't have to live in a constant state of anxiety. We don't have to label ourselves as a procrastinator, because a procrastinator is not a characteristic, it's not something a person is, it's an action, it's something that someone has done. Just because you do that shit doesn't mean you are that shit. And the faster you realize that the your goal is to become monetized with creating content or creating something and providing that to the world.

Speaker 1: 11:14

Procrastinating is the roadblock that is holding back that dream. The more you procrastinate, the longer it's going to take to get to that dream. And I'm probably talking to myself here, but I need to hear it the more I procrastinate, the longer it's going to take to get to my dream. So why am I wasting time procrastinating, doing things that are not helping me achieve that goal? The answer is, nine times out of 10, fear.

Speaker 1: 11:40

So once you address that fear, whether you do some self deep internalization, looking into yourself and all the other dark magic I don't even know what it's called, but if you want a shortcut book, a session, we don't talk about past traumas. I don't ask you what your relationship, what your mom is. I don't think any of that is necessary for you to move forward without procrastination, for you to move forward without feeling anxious every time you hit the go live button. Because if you sit back and think about it, next time you get anxious. Ask yourself is there something happening right now that is threatening my life? Because anxiety is your subconscious throwing up signals that get you to stop from doing something, because it thinks that what you're doing is going to cost you your life. So, in that present moment when you're feeling that anxiety, if you do not feel like your life is threatened, remind your subconscious hey, everything is good now I was just thinking about something. We'll stop thinking about it and we can go back to breathing normally. Sometimes that's all it takes.

Speaker 1: 12:45

Sometimes it takes talking to somebody who's a professional. Lucky for you, you listen to this podcast. I am a professional and I can help you in that regard. So don't hesitate. Don't be like, oh, I don't feel like spending money, or how much would you spend to never have to feel anxiety before going live on any website again? What would be the cause to get rid of that? Procrastination? Because you know deep down inside that procrastination is the one thing that is holding you back. Because you also realize you know, if I get consistent with this, the ideas will come. I will have more time, I will get proficient at editing these videos. So it's not going to take me three days to edit a video. I'm going to edit this thing in like six hours and my idea gets out that much more faster.

Speaker 1: 13:34

There are too many things that are stopping us from being great, and they're 95% mental. We're constantly thinking, and somebody is thinking this about my content, or they're not really looking for me out here, or I'm too old to be doing this, and those are all bullshit lies that we are telling ourselves. I promise you, if you are a person who is inclined to pass judgment on other people or you are quick to criticize someone, I know for a fact that you probably have some crazy anxiety, probably have some crazy imposter syndrome, because you've done it so much in your life. You think that everybody else in the world is doing the same thing about your content. And let me be the first to tell you, as someone who loves finding new content, loves seeing somebody doing something outside the box, I am never judging somebody's content on the way that it looks, the way that it sounds, the cuts they decide to make, the music they decide to choose, because that is that person's idea.

Speaker 1: 14:36

Now, if it's super racist or stupid shit like that yeah, I'm judging, but most of that shit don't come up in my life anymore because I'm not actively not that I actively seeked it out. I don't really see that shit anymore. But if you go through life just observing, not judging, not passing judgment, not putting your will on somebody, those thoughts start to fall off, those anxiety and imposter syndrome thoughts start to fall off because you don't think everybody is doing that. In fact, I want to get you to a point where you're not bothered or worried at all what other people are thinking, because you're so much into your shit that you're like, oh, got to get this thing out because people need to see this. I got to get this thing out because I'm super excited about it and I want to share this. That's where I want to get your mind to. Boring about other people's thoughts about your content is not going to be something that even happens in your life anymore after we get done. All right, I think I've. I think I've gone hard enough.

Speaker 1: 15:33

If you find any benefits from conversations like these and more, please share the podcast with someone who is a creator, uploaded and unfiltered, definitely in all your damn podcast catchers of choices. If you want to book a session. I will have a link to that as well in the show notes. I have a variety of different plans and different options to meet your needs, and if there's something that I don't have and you think of something I actually want to do, something like this, if it's in my wheelhouse, then we'll get it done. Also, again, follow the sub stack. I'll have a link in the description of this podcast, since I can't remember what I named it, but there's two articles up there right now for your reading pleasure.

Speaker 1: 16:15

Other than that, thank you so much for listening to this podcast. I get so much joy sitting in front of this mic and just talking whatever pops up into my head, because I feel like there's so many things in my head that are beneficial for people to hear, and I have been in the past lazy and procrastinating with getting that content out. The only thing stopping me from achieving my dreams is me, and guess what? We're done with that bullshit. So I appreciate y'all for listening. Thank you, thank you, thank you and, as always, protect your mental, keep creating content and I'll see you in the next one. Peace.