Capitalists for Capitalism

Polygraf AI Founder Shares How to Build an Empire | Yagub Rahimov

Alexander McCobin

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0:00 | 36:14

From the bustling markets of Azerbaijan to the pulsing heart of America's entrepreneurship scene - join me as we pick the brain of investing prodigy and trust-building extraordinaire, Yagub Rahimov. 

We explore the exhilarating, addictive nature of entrepreneurship and the daunting challenge of finding purpose while riding the entrepreneurial roller-coaster. 

Lastly, we examine Yagub's strategic roadmap to success and the instrumental role investors play in growth, including his jaw-dropping story of rejecting a $25 million investment proposal. 

🔗 CONNECT WITH YAGUB

🐦 Twitter - https://twitter.com/yrahimov
Instagram - https://www.instagram.com/yagub_rahimov/
👤 LinkedIn - https://www.linkedin.com/in/yrahimov/
💻 Yagub Rahimov's Website: https://polygraf.ai/ 

🔗 CONNECT WITH ALEXANDER 

👥 LinkedIn -  https://www.linkedin.com/in/mccobin/
🐦 X -  https://x.com/amccobin
📸 Instagram -  https://www.instagram.com/mccobin/

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Join our Angel Investor Network or submit your startup here: https://www.libertyventures.xyz/investing

Building Trust in Business

Speaker 1

Try it , put your best on it , hustle forward . If it works , great for you . If it doesn't , you learn something out of it . At least you learn some sort of an experience . Right and learning . If you deduct the L , it's like earning right , it's the earning involves learning .

Speaker 2

I'm going to take that line . Learning has earning in it . That's absolutely on point . Welcome everyone to the Liberty Ventures Podcast . This is Alexander McHobbin , the founder and general partner at Liberty Ventures , and I am just so excited to have this podcast again building up the community of purpose-driven investors and entrepreneurs aligned on advancing a free and prosperous future , and it's really exciting to have one of our advisors , an incredible individual , joining us today . Yaghoub has been a startup executive , he's been an investor , he's got a new startup right now , a polygraph that's doing incredible things . Hopefully he can share a little bit about it with us , although there's a lot in development right now . I know that you're not able to share , but you just have such a fascinating story and background that's led to who you are and what you're doing today . Yaghoub , why don't we just start there ? Can you just take a couple of minutes to share your background , what's led to what you're doing today with everyone , as context for the rest of this conversation ?

Speaker 1

Thank you , alexander . You're an amazing person . You yourself really appreciate being here with all the Liberty Ventures family here .

Speaker 1

But for me as a person I come from a possibly country called Azerbaijan , born into a Jewish Turkish family , and it just happened to be one of the lucky ones , in a way , that managed to pick the education side rather than something else , and my life kind of turned around in 2005 when the push administration selected me for a program called Flex , a future leaders exchange program to graduate high school in California , and that's where I learned how to trade with my host family , took my learning from there , started trading and in 2008 , I made my significant income first time trading gold , I guess , being lucky first amateur , in a way , a time trader and that was actually mostly because of Lobo Tigre if he's around and seeing this and greetings to him , so just a little backward . I met actually I became libertarian personally myself in 2007 at one of the libertarian camps . I got integrated and started learning more and so on . Ken School and Lobo Tigre were just two phenomenal names that actually changed my life in a way .

Speaker 1

2008 came I dropped out of college , made money so why not ? And then I noticed that I actually need something more in my life like a purpose , and won a scholarship by the president of Azerbaijan to study in the Netherlands .

Speaker 1

And when I landed in college in there , I just couldn't see myself studying . Really it was very strange and I wanted to drop out again . But this time I couldn't drop out because I was under the presidential scholarship and it would just mess up my life in a way , I guess . So I started a company called Target Signals and it became one of the first social trading platforms shortly after getting acquired for a tiny bit of money , but it gave me the ability to understand how things are working A little fast forward . I joined a broker and turned them into one of the world's top two brokerage firms , learned how the market works from the back end perspective not the front end that everyone sees and identified a few pitfalls in the market that I hated .

Speaker 1

A lot of the brokers would actually play monkey games against traders and in 2015 , I left the brokerage and went to create my own figure empire in a way , and one of the first things was buying a media platform called atz4xcom and we created something called A2Z-approved brokerage and so on , and it was a certification program that we certified brokers and sent the results to regulators and so on , and , as a result , majority of the scams in the forex industry started decreasing significant decrease Because regulators basically became a whistleblower , in a way that if you would start to find something that was not nice , that was stingy , we would just report them , with explicit reporting around it , with no financial gain . We never collected any bill from anyone for being a whistleblower we had . We just wanted to clear the water in a way and you may see behind me the word trust my wife , just a few weeks ago , said that you started your first company because of the trust you wanted to give the people the ability to analyze in a trustworthy environment . The second company was built , again on the trust , because we wanted to eliminate the scam , and that was the seven markets group . And now I'm again working on a trust environment .

Speaker 1

It seems like the trust is the word that I'm kind of like . It's my destiny , I guess , and I enjoy working in that field . But in 2020 , I came to speak at an event called South by Southwest here in Austin , texas , and they shut down the borders and I got stuck here . Shortly after the word broke out that Yagub Raimur is stuck and he's not going back to Europe , unexpected thing happened and our company got acquired , and then I had an incident with one of the review platforms . I wrote a review and that review got deleted by the review platform and they even banned my account afterwards and I wondered , like I wasn't doing anything like different it was .

Speaker 2

I wasn't the faulty one .

Speaker 1

The company that I was writing the bad review about was the faulty one , and they didn't do anything for it . They just deleted me . I wondered is it me or it's an industry-wide issue ? So I went on a development research spree of putting my own money where my mindset was at and trying to understand what's reliable in digital environment . That led us to Polygraph and on Polygraph , right now we are a digital integrity solution with multiple AI protocols developed , like on e-commerce .

Speaker 1

As an example , you can use Polygraph Trust Engine to verify products and reviews and sellers on Amazon , walmart or Best Buy or a few other e-commerce platforms as well . Our goal is to make it to every other platform and it's completely free for the user . On the other side , we are seeing right now IBM , as an example , banning chat GPT because of data privacy issues and so on , and it's because LLM models are one-way world . Whatever goes in it's a black box , but that data is somewhat approachable for everyone else as well if you are able to write the right prompt in it , and we have a vision that that environment should not happen to everyone . So we are now working on that to protect everyone else so that they don't need to trust anyone , including us , with their data , and that thing is coming in October .

Speaker 2

I want to dig into this concept of trust that you've emphasized and you said is almost a calling for you in your life , because in the business world , most people have the sense that business is not about trust , it is about monkey business , it's about taking advantage of people . And yet you've been building businesses your whole career around increasing trust in markets and in the way people engage with each other . Why is that ? Why are you so focused on trust and why is that your approach to the way business should be done ?

Speaker 1

Maybe it's the circumstances . I would just put it on that , Because when you grew up into an environment that was after the Soviet Union literally getting destroyed and the only trust was in the money , that if you had the money you could buy your way to everywhere and I wasn't born into a family that had the money to buy their way to everywhere and growing up in a way , I felt like I was growing up in an unjust environment .

Trust and Purpose in Successful Business

Speaker 1

So that might be the reason no one really asked this question to me , but that would be my immediate reflective answer to it . But besides that , once you make certain amount of money in life , your mission starts changing . At the beginning , you start chasing money , of course , but once you have certain amount , it's no longer just making money . Especially for me , that thing changed specifically after I became a dad . His picture is somewhere there , and when you have a kid , you start treating the world in a very different way . You want him to grow up in an environment like in a digital environment that we are operating in right now . Even this conversation is digital , being recorded right now . How does Alexander know that the Yagub that he's talking is not a piece of code , it's a real person . How do we know that the email that Yagub sent to Alexander about some sort of contract or whatsoever is really coming from him , or the contract itself wasn't modified in the middle ? And everything is happening digitally right now and we see .

Speaker 1

I personally see a big issue in that field . I'm like , and I was also scammed some three years ago I lost a big chunk of money really , really big and I couldn't . It should have been completely avoided if it was like there was some sort of like a modification of understanding what's reliable or not . But that's the reason I believe that , why trust is very important . Can we make money out of it ? By the way , that doesn't make . I'm still a capitalist person . I still like money .

Speaker 1

What we are doing is not just it's not a charitable activity . We call it like ethical investment , ethical foundry . We do it with a mission that adds value to people , whether it's a consumer buying a product on Amazon . How many times do we buy stuff on Amazon or wherever , that you hate it and you want to return it right after it's because of the fake reviews ? Can we make money out of it ? Yes , we can become an affiliate and so on , and once you're an affiliate .

Speaker 1

When Alexander buys a new laptop utilizing our solution , Amazon will pay us a small fee , but he will also get the product that he loves . So what did we do here ? In one example ? Here we made Alexander buy the product , save his time and resources , we made a sale for Amazon , and we got also a commission in the middle as well . So three good things happening at the same time . It's as good of a win-win-win happening as it could be . So we are also like capitalists it's not just charitable , let's just do good and that's it kind of thing . Unfortunately , by the way , operating with GPUs involves lots of costs , so we cannot be really charitable operation , even if you want it .

Speaker 2

But what you just started to get at there , I think , is where I would start . You said earlier on in the answer that when you're young , of course you're starting to try to get as much money as you can , and then you start to think about your purpose and a higher calling or that having a kid changed that . But what you just started to touch on highlights that under the capitalist system , people , the best way to actually make money to in order to do well for yourself is to do good for others . It's to have a sense of that higher purpose and to lean into that , recognizing that other people are benefiting from what you're creating and the value you offer them , that trust actually is incredibly valuable to people and that you can build companies around that and make money from it , and so create a scalable , sustainable mechanism for people to build trust that they'll pay for . That is a revenue generating opportunity .

Speaker 1

That's most definitely Like . There's a famous word that I quite often use and it's called what you chase will generally run faster than you can . Right , and in life we generally tend to chase money at the beginning , when we are young and dumb , and that money is never enough . And then it changes . When you build your family you kind of settle in and then it changes when you become a parent completely and during that environment there is one thing If you chase money or just customer with whatever you have , you're just gonna try to build a product , market fit , Like you build a product and then try to fit it into a market . But if you identify something that you are really obsessed about and you understand what needs to be done in that field , then you are not gonna be chasing something . You may be lacking a little or lacking a little in time because you may want to perfect stuff , but then experience kicks in and tells you like fail fast , fail forward , kind of thing . So it's a little bit of all of these things that you've mentioned altogether .

Speaker 2

And so this starts to get into really valuable advice for people who want to start their own company or have started and are thinking about how to build it . Which is the best thing to do from my perspective and it sounds and tell me if you agree with us or not isn't to think okay , what's gonna maximize revenue , what's gonna make me the most money ? It's to figure out the problem that other people are facing , that you might be facing yourself , like you , going through the experience of Let me ask you one question before you finish your question .

Speaker 1

Do you regret something that you have started , or do you regret something that you haven't started or you haven't done ? Do you regret not having met someone in the past that doesn't exist today ? Have they gone to the other side ? Or do you regret that you've met them ? What would you rather ? I would rather to regret to have met someone and not like them and regret not to have met them and not to have known . Whatever the result would be and as a founder right , what would you regret ? I would rather to fail , knowing that I've at least tried . I've at least tried . I've at least . But not just try for the sake of trying it . I've done my best , trying it Right . Try it , put your best on it , hustle forward . If it works , great for you . If it doesn't , you learn something out of it . They , at least you , you learn some , some sort of an experience . Right and learning . If you deduct the L , it's like earning right . It's the earning involves .

Speaker 2

I'm gonna take that line . Learning has earning in it . That's absolutely on point . And the most successful Founders , or the ones who are doing it because they love the problem , they love the process of starting the company , knowing that there's no guarantees . Even people who have succeeded in starting Two or three companies before may not get the next one right . But it's just the process that's valuable in of itself . And loving that that process , loving tackling that problem to help other people out , that drives people forward and increases the likelihood of succeeding .

The Addiction and Evolution of Entrepreneurship

Speaker 1

It's kind of like a drug in a way , isn't it like ? If you have been there once and you've enjoyed benefits of it , by means of not not only the finance , but the benefits of it , like the adrenaline that it gives you , it becomes addictive in a way . You you just want to . Once you stop it , you're , you're feeling like something is missing out of your life . It really happened to me , by the way , and I read a post I don't remember who it was by one of the famous venture capitalist , and he used a key term for that feeling cocaine driven champagne rush or champagne driven cocaine rush . Whatever it was like and it has nothing to do with it , by the way , it has nothing to do with neither of the drugs or the name or whatever mentioned .

Speaker 1

Like , once you even exit a company , you start feeling like , oh , I'm the God and so on . Right , you are invincible . And then , as the time goes on and you've tried everything on your bucket list you start questioning yourself like what am I ? What's my purpose ? What am I doing here ? What ? Why am I here ? Even and it starts like hitting the depression zone actually , it does hit that Faster than most people would imagine and then you start researching again and understanding what can you do , reinventing yourself , and then go upward , upward , upward , until again you find that missing piece inside you . But it's addictive . That's what missing pieces adrenaline , the addiction to to fight , addiction to To to just do your best , like not just , not just everyone can breathe in and out , everyone can eat , but how , how much can I eat , watch TV and just travel , like , sooner or later . The world isn't even that big to continue doing it non-stop . So that's the addiction part . Like I actually find that that post when it was a .

Speaker 1

It happened to me personally in 2020 when we sold the company . It was also like , mostly because of the like being stuck in one place , your clothes and So-called pandemic and so on , being , you know , mind-trigger , tricking you in a way . But , yeah , once the best thing afterwards that happened to me was actually the polygraph . Like I , I , I can't Emphasize the need of it and even if it wasn't it , by the way , we we come from a similar background . You and me we have so-called cross part part in the past , but if it wasn't us starting the polygraph , I would not have a common metric in person , right ?

Speaker 1

So it also creating stuff enables you to find similar minded people as well and enhances your . You know , outreach as well makes you a better person and If so long that you have a mind that it's not like me but it's a v-thing and just trying to like you yourself , you reached out afterwards , you know , we saw that we added we are , we are adding value to each other , right ? We spoke , I came to you and then I guess whatever I said was clicking to your mind . You reached out afterwards saying hey , by the way , let's continue this conversation . And now we , we are privileged to call each other friends , right . And that's the thing when you do stuff that you find good friends in the process that share the same ideas , same ideology rather than ideas . You end up Building , and all it takes it anyways , is just a village right to to to make your change happen , and you end up building that village shortly .

Speaker 2

That's what I love about the world of business is that it's never about just doing something on your own . It's always with other people , and it Facilitates us finding ways to work together and not just look at things as a transactional relationship , but building friendships and building deep , meaningful relationships that have a business component , because we're creating something new . We're finding ways to create new value together . Now , this isn't your first rodeo with polygraph . You've talked about other companies that you've both been a part of and started before , so what are you doing differently this time ? What have you learned from your past experiences that you're incorporating into how you're building polygraph ? Now , that's an awesome question .

Speaker 1

I've actually Learned at home . Having to exist in the past . It sounds great , but it's also very stupid . I've done lots of stupid stuff in the past Because at the beginning I Thought that I should do things alone . I had co-founders but we never raised any fundraising . As an example for our previous companies Like the first one was , I guess , lucky shot we got acquired in six months , the second company took me 10 years Before it got acquired and it was very successful company both of them . But now I'm looking back for saying like , okay , if I could have collected just tiny bit of Outside capital not for the capital itself , by the way by the support that I would have gotten from those people , I could have achieved what I achieved in 10 years in probably three years I achieved in 10 years in probably three years . So that's one of the first things that we are doing .

Speaker 1

When we started Polygraph , I started everything with my own capital , built a product to a certain level that I could demonstrate it , instead of saying that , hey , I have an idea .

Leveraging Investors for Growth

Speaker 1

And then we hit the market with fundraising . We wanted to raise $300,000 to $500,000 . That was the initial goal and I ended up having $75 million commitment altogether and that gave me the ability to literally handpick who I want the money from . So , instead of $300,000,000 , we ended up raising for our first fund raising $1,650,000 . And it came from extremely impactful people whom we want to be engaging with Because we have a vision for restaurant industry .

Speaker 1

As an example , I went ahead and collected a tiny bit of capital from two restaurant-experienced people , minn Park and John Leitz . As an example , we have something on government organization side Coming up . We collected some funds from Danny Vigie , max Brown , as an example . We have data masking , et cetera , related happening . So we went ahead and collected funds from Punja Global Ventures . They were actually our lead investor . So we handpicked everybody that we felt like we have a learning curve on . One got the capital , but now , whenever I need help with the stuff that we are doing , it's just one phone call away . They have the skin in the game , in a way , and they support you , they believe in your values as well and they will never say no to you anymore . So that's the biggest learning curve that I've had .

Speaker 2

And this is really important for founders to think about that it's not just about getting money from investors . It's about getting their time , their experience , their network and their insights to grow and to leverage that , perhaps even more than just leveraging the money that they're giving when they invest . So what tips would you have for others for how to leverage their investors ? You said that you're able to just give a call to someone and ask for their advice . Is that just the way that you work with them , or is there anything else that you found to be really effective to get their help as you're building Polygraph ?

Speaker 1

I'll actually share my story , like how I did it , my roadmap . We created an event series here in Austin called initially called Tech and Tacos , so we would host events here at our office and get people get to talk , not pitch . I did not pitch in the previous round and that way , understand what this person's value is and what my values are . Like Punjaglobal , as an example , they were our lead investor . I did not pitch to them . He reached out to me . I invited them . Of course , I was interested in them I'm not being arrogant about their value or whatsoever so I invited Manmit Singh to our office for the event . He saw the person I am and the values , et cetera , that I was talking about and he said that I want to be part of your journey . And we had a lengthy conversation the next day , 8 AM in the morning , with him that what he's going to be , or what they could be able to help us with , and I fell in love with them . Two hours later the money was in our bank account . It literally took less than 24 hours entirety of the team to settle down and then afterwards we have gone out with Manmit in person . We know each other as friends .

Speaker 1

It's not just the money element , but , as an example , let me give you the other side of the scenario as well . Just , I don't . This is not by means of solicitation to any investor or whatsoever . So we received a $25 million investment offer from a venture one of the top VC funds in the world just a few weeks ago and after reading the depth of the offer and so on , we ended up rejecting it completely Because we saw that we could get money out of it but we couldn't get really the necessary support from them , and also they wanted to get majority board control and this , and that that would mean that we lose completely everything in our company . We just become so-called employees in there . So money is not always the case . You need to find out , especially early stage , that we were in and we are still in . You need to find people that you share the values and they share the values with you . I have on the other side a person like one of our angels . As an example , jimmy Kuhn shot out to him .

Speaker 1

Jimmy ended up literally spreading our words to everybody and bringing us to investors and advisors that I dreamed of . I just gave him the list and he said that leave it with me , I'll connect you , but you still need to make the sale with them . You need to connect with them . So how we ended up engaging with Jimmy ? We went out together even our founders retreat that we had in New York a few weeks ago . So we asked Jimmy hey , jimmy , you've invested , you've been helping us , you're pretty much like a co-founder with us , just without the title . We are going there , why don't you come and over with us ? So he came and we rented an Airbnb and stayed with all our co-founders in their families in there . He was part of it and now , like Jimmy is even closer to friend to us , like one phone call away . I know you're going to Necker Island as an example , just earlier we spoke , so they are arranging Necker Island thing and right after the New York thing , the investor that Jimmy introduced me and he's also part of our roadmap , sahir Ali . He's like yeah , we are going to Necker Island , I want you to come with us . Unfortunately I couldn't join them because of personal issues , but yeah , that's kind of like the connection level .

Speaker 1

Engage with an investor , but don't see investor as a piggyback . The investor isn't just there for money . They are an investor mostly , at least many of the good ones I'm talking about , not because of their privilege . They are an investor because they have done that , been there in the past . They have made it with other similar founders as you are and they know some of the obstacles . That will look like a mountain to you and they'll help you to make it into a hill , and that's the thing that you need to kind of treat it like . That's my kind of feedback around like and also like .

Speaker 1

Another thing is be strategic . Whom you want to target and how do you want to attract ? If you are a founder and you just need money , we have to be also realist . There are lots of people who don't have financial means to start companies and scale it up . It puts them in some sort of like desperate position . They need capital . They're human beings . They need to live .

Speaker 1

So if you are in that shoe , you may feel desperate , but don't feel like you are desperate . There are other means as well for you to raise capital . There are lots of like for us . When we started it , we won grants and we won bunch of subsidies . So look a bit outside like . The investors are not the only way . In fact , actually go to investor when you have to go to an investor . You just go to investor when you don't need them yet , and that way you can also like eliminate your desperation in a way and win value for yourself . They would see that , okay , this is a person who can find his means around without being desperate . This is a person who can be innovative and creative as well . So there are always ways on capital attraction part as well .

Speaker 2

I think that is a fantastic lesson to end on , but I always have one more question at the end of this , yagoo , and it starts from my premise that the best way to connect with people , the best way to learn something new , is just to volunteer to help them out . It's very much in line with everything that you were saying To reach out and say I want to help you in some way , because that's the start of a trusting relationship . So I'm curious if anyone listening is excited about you , or polygraph or anything that you're doing , and wanted to reach out to you and say , hey , I want to offer to do this for you for free , just to get to know you , get to learn from you , to get involved . What's something that you would be excited to see come across your inbox and that you would respond to .

Speaker 1

I would love to see someone use our product and spread the word . That's the main thing that I would say . If you are trying to help , use it and give feedback to us , please and also spread the word , because without us building that village , our ideas are just ideas . Our product is just yet another solution . So we need people to come and share their opinions and we value everyone's opinion , Just like you , Alexander . You have added tremendous value for our journey . When we were even training our AI engine at the beginning , you and your team , you all gave feedback and those are the valuable points . You spread the word . You are giving me the additional help even right now me being able to address to your audience as part of the spreading world , and nothing can be as valuable as that .

Speaker 1

So I also appreciate you as well making it happen . You're an amazing person and what you're working on is self-worth recognition . You're not just yet another person who is . You can also be like many other people right , go , relax and so on but your mission is to connect capitalism with libertarian mindset and make it worthwhile both for investors and founders . You're basically a link maker . You're a chain maker , in a way that connecting the parties together . So I also appreciate you , thank you .

Speaker 2

I can't say how much I appreciate you , yucu . You're just such an impressive , incredible individual . I am inspired every time that we talk . Every time I learn a little bit more about your story and learn something from you in each one of our conversations . I can't thank you enough for everything that you're doing in being the kind of leader and representative of capitalism that we need out there . So really thank you for everything you're doing and for joining the podcast today .

Speaker 1

Thank you very much . I'll see you in the next podcast .