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PHX Founders
We sit down with remarkable founders who are making Phoenix a top software city. In these interviews, we dig in to the highs and lows of company building, and get a little vulnerable to find out what makes these founders keep going.
The PHX Founders Podcast is a production of PHX FWD.
PHX FWD is on a mission to prove Phoenix a top city for sustainable, high growth software companies to start, scale, and succeed. We've seen firsthand how software ventures can be a force for good for individuals, families, and communities.
We believe Phoenix is the best city to start a company, with the best talent, and without a doubt the very best company builders. Watch us prove it.
PHX Founders
How Reid Hiatt Built Tactic and Navigated the Challenges of Scaling a Startup During COVID
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In this episode of the PHX Founder Podcast, Gregg Scoresby sits down with Reid Hiatt founder of Tactic, to talk about what it takes to build and scale a startup.
Reid shares the story behind Tactic and how the company helps organizations manage hybrid work, office space, and team coordination in a modern workplace. The conversation explores the realities of startup growth, navigating enterprise sales, and the lessons learned while building a company from the ground up.
If you're a founder, operator, or entrepreneur interested in the journey of building a startup and selling to larger organizations, this episode offers practical insights from someone who has done it firsthand.
You'll learn:
- How Reid started and built Tactic
- The challenges of scaling a startup
- Lessons from navigating enterprise sales
- What founders should know about building modern workplace tools
- Insights on growth, leadership, and startup resilience
Connect With Us:
Website: https://phxfwd.org
LinkedIn: https://www.linkedin.com/company/phx-fwd/
Connect with Reid:
LinkedIn: https://www.linkedin.com/in/reidhiatt/
About Us:
PHX FWD is a community focused on supporting founders, startups, and innovation in the Phoenix ecosystem.
Listen to more episodes, watch video interviews, and subscribe at phxfounders.com.