Stars of Franchising
“How do I find and choose the right franchise opportunity?” “How do I overcome the obstacles and bounce back from the setbacks?” “How do I achieve the scale I’m after?”
Join hosts Ab Igram and Vini Onyemah to learn from the global pioneers, innovators, and visionaries who are realizing their entrepreneurial dreams through the franchise business model.
New episodes every other week.
Stars of Franchising
Lindsey McFadden, CMO of Stretch Zone
"Our business is about helping people feel better — whether that’s in body, in mindset, or through entrepreneurship."
Lindsey McFadden didn’t just join the wellness franchising movement — she’s helping shape the future of it. As Chief Marketing Officer at Stretch Zone, Lindsey brings her sharp eye for strategy and a people-first approach to one of the fastest-growing brands in the health and wellness space. Under her leadership, Stretch Zone has opened 250+ units in just three years — with a perfect record of zero studio closures.
In this energizing episode, Lindsey joins Ab and Vini to share how the brand is scaling responsibly, marketing a category-defining service, and empowering franchisees through community-driven leadership.
🎧 In this episode, Lindsey discusses:
🌿 Why she left the consultant world to lead from within
📈 The strategy behind Stretch Zone’s hyper-growth
📍 The challenge of educating consumers in a new wellness category
📣 How storytelling and visuals are driving awareness and demand
🤝 What great franchisor-franchisee communication really looks like
👩💼 Why 43% of their franchisees are women — and how she sees that number growing
PLUS: Stretch Zone’s next frontier — international expansion, a custom app, and how they’re making national membership access seamless for customers across the U.S.
This one is a masterclass in leading with clarity, collaboration, and impact. Don’t miss it.
