Stars of Franchising
“How do I find and choose the right franchise opportunity?” “How do I overcome the obstacles and bounce back from the setbacks?” “How do I achieve the scale I’m after?”
Join hosts Ab Igram and Vini Onyemah to learn from the global pioneers, innovators, and visionaries who are realizing their entrepreneurial dreams through the franchise business model.
New episodes every other week.
Stars of Franchising
Elyse Lupin - Elysium Marketing Group
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Elyse (Elysium Marketing Group) shares how she built and scaled a franchise-focused marketing agency—why she chose franchising, what franchise development marketing requires, and how she leads a high-trust team while using AI as an efficiency tool (not a substitute for judgment).
“Entrepreneurship is not a straight line… everything in this journey is just a phase. So you’ve gotta push through that phase, and then you get to the next part.” -Elyse Lupin
