All Business Baby
All Business Baby, hosted by Philip Khao, helps aspiring and current small business owners achieve financial stability and freedom through inspiring stories and practical advice on starting and growing a business.
Tune in to join a supportive community of business owners sharing their wins, losses, and challenges on their journey to success.
All Business Baby
Ep. 22 - She Built a 9-Person Business in 4 Months—Then It Crashed. Here's Her Biggest Lesson ft. Nataleigh Elzein
In this episode, we have Nataleigh Elzein, a Business and Marketing Strategist, Fractional CMO, and Founder of Pinch Studios, who helps industry disruptors streamline their marketing, align their teams, and turn creative chaos into data-driven success.
Nataleigh shares how she built and lost a nine-person agency in four months—and the financial mistakes that caused its downfall, why hiring too late can be more damaging than hiring too early, and the mindset shift that helped her rebuild a profitable business from scratch.
She also talks about the difference between being a marketing agency vs. a strategic partner, how trusting your gut can save you from bad clients, why getting into the right rooms with the right people at the right time is one of the most powerful success hacks.
If you want to learn how to make smarter business decisions, build a resilient marketing strategy, and avoid the mistakes that can make or break your success, then make sure to listen to this episode!
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SHOW NOTES LINKS
https://www.linkedin.com/in/nataleigh-elzein/
https://www.instagram.com/nataleighmaree/
https://www.pinchstudios.com.au/
https://www.instagram.com/pinchstudios.au/
https://www.facebook.com/pinchstudios.au
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LISTEN TO THE PODCAST
Spotify: https://spoti.fi/3QTXo7s
Apple Music: https://apple.co/46dyEeI
Google Podcast: https://bit.ly/3QFkw8A
Amazon Music: https://amzn.to/40Akwv8
YouTube: https://www.youtube.com/channel/UCVeRalAVOkGHYLfciZy_5Xg
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FIND US HERE
Website: https://solveaccounting.com.au/
Facebook: https://www.facebook.com/profile.php?id=61550067431709
Instagram: https://www.instagram.com/philkhao/
LinkedIn: https://au.linkedin.com/in/philipkhao
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CONTACT US
Phone: (02) 8197 1733
Email: philip@solveaccounting.com.au
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TIME STAMPS:
00:00 Intro
01:09 Nataleigh’s Background
04:02 Examples of Industry That Nataleigh’s Work With
05:11 Journey Before Getting Into Business
12:25 Experience in New York
15:25 Why Come Back to Australia?
17:27 Learning From Failure
24:36 Rebuilding the Business
29:41 First Year in Business Experience
37:08 Goals in the Next 12 Months
39:37 Husband and Wife Partners in Business
44:02 Challenges in the Business
45:30 Purpose of Doing This Business
47:28 Conclusion
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DISCLAIMER
The information provided in this podcast is for general purposes only and should not be considered personal advice. Always consult with qualified professionals or experts in the relevant field for personalised advice tailored to your specific situation.