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The Missing Ingredient in Business: How Faith Fuels Growth and Profit

May 13, 2025 • John Reyes • Episode 93

Just like Hebrews 11:1 says, “Now faith is the substance of things hoped for, the evidence of things not seen.”

That’s entrepreneurship in a nutshell.

When you launch a business, you don’t get guarantees. There’s no absolute certainty your idea will catch on or that your audience will respond. You hope. You plan. You work. But in the beginning, it’s all built on belief—belief that your effort will lead to something real. That’s faith.

You can have a solid business model, the right products, great people, a fantastic location, and still feel overwhelmed by doubt. That’s where faith steps in. It’s the internal foundation that allows you to move forward even when external results haven’t shown up yet.

Faith isn’t blind optimism. It’s courageous trust. And you need that trust—not just in a higher power, but in the calling on your life, the purpose of your business, and the value you bring to the world.

Faith in Yourself Is the Spark That Ignites Leadership and Decision-Making

You can’t lead anyone if you don’t first believe in yourself. Your team will only follow you as far as you believe you can go.

Leadership demands confidence—not ego, but faith-driven certainty that you were made for this. That you are capable of handling pressure, making hard decisions, and doing the work even when it gets uncomfortable.

Many entrepreneurs get stuck because they start waiting for validation—from the market, from their customers, from their peers—before they trust themselves. But true faith means acting before you have all the answers. It means making the best decision you can, even when you’re scared.

When you lead with faith, your team senses it. Your confidence helps steady the people around you. You make stronger decisions. You communicate more clearly. You take responsibility with peace instead of panic. And that kind of leadership isn’t just inspiring—it’s magnetic.

Faith Drives Consistency, Service, and Long-Term Value

Building a profitable business takes time. It takes seasons of sowing before reaping.

And in the gap between planting and harvest, only one thing keeps you going: faith.

Faith keeps you consistent in showing up, delivering value, listening to your customers, and improving your craft—even when the results feel small or slow. It keeps you rooted in your mission when comparison creeps in or when the temptation to quit gets loud.

It also keeps your focus on service—because faith in your impact helps you go the extra mile. You believe that what you’re doing matters. You believe that people are better off because you showed up. You believe that if you keep giving your best, the right people will come, and they’ll keep coming back—not just for your product, but for the heart behind it.

And here’s the truth: the businesses that last aren’t always the flashiest. They’re the ones run by people who had faith when others would’ve folded.

Startup Business 101

Startup Business 101 is a company that helps people start and run a successful business. It consists of a Startup Business 101 Blog, Startup Business 101 Podcast, and a Startup Business 101 YouTube Channel. StartupBusiness101.com has many resources to help entrepreneur navigate their way to begin their business and resources to help them it succeeds.

If you want to start a company or have questions on what it takes to make your small business successful, check out our resources.

Contact Information

https://startupbusiness101.com

The Missing Ingredient in Business: How Faith Fuels Growth and Profit

Welcome back to the Startup Business 101 Podcast. I’m your host, John Reyes, and today, I want to talk to you about something that you won’t find on most business checklists—but it may be the single most important ingredient in your success.

We’ve all seen the books, the blogs, the business courses that walk you through what it takes to build a profitable company. You need a solid product. A great team. A smart marketing plan. Maybe even the perfect location, a killer website, and systems that scale. And all of that matters—absolutely. But what if I told you there’s something else—something deeper—that often gets left out of the conversation?

I’m talking about faith.

Not necessarily religious faith—although that may be part of your journey. I’m talking about the kind of faith that shows up in the quiet moments of doubt. The kind of faith that whispers, “Keep going,” when nothing’s working yet. The kind of faith that believes in the value of what you’re building even when you can’t see the results right away. That kind of faith—the deep trust in your vision, your purpose, and your ability to grow—is what fuels long-term success.

There’s a powerful line from the Bible that captures this perfectly. It says, “Now faith is the substance of things hoped for, the evidence of things not seen.” That’s from Hebrews 11:1, and whether or not you’re familiar with the Bible, that message is universal. It’s about believing in something you can’t see yet—but building toward it anyway.

And that’s exactly what entrepreneurship is.

You don’t get guarantees when you start a business. You don’t get a contract that says, “If you follow all the right steps, you’ll make X amount by next year.” You have to believe—deep down—that what you’re doing matters. You have to trust that your work has value. That the right people will find you. That your service or product will meet a need. That you can lead your team, make wise decisions, and keep showing up, even when the road is unclear.

In today’s episode, we’re going to explore how faith becomes the fuel that drives consistency, empowers leadership, and helps you create a business that lasts—not just for the short-term profit, but for long-term purpose.

We’ll talk about why faith is the foundation you build on, especially when results are slow or invisible. We’ll dive into how believing in yourself is the first and most crucial step to leading others. And we’ll explore how faith in your impact—faith in the value you bring—keeps you serving your customers with heart, excellence, and resilience.

So if you’re in a season right now where the road feels uncertain…

If you’re wondering whether your effort is making a difference…

If you’re carrying a dream that hasn’t taken off yet…

This episode is for you.

You don’t need to have it all figured out.

You just need to believe enough to keep going.

And that’s where your business really begins to grow.

Let’s talk about it.

Let’s talk about the missing ingredient in business: faith.

Faith Is the Foundation You Build On — Even When You Can’t See the Outcome

Faith Is the Foundation You Build On — Even When You Can’t See the Outcome

Just like Hebrews 11:1 says, “Now faith is the substance of things hoped for, the evidence of things not seen.”

That’s entrepreneurship in a nutshell.

Faith in Yourself Is the Spark That Ignites Leadership and Decision-Making

You can’t lead anyone if you don’t first believe in yourself. Your team will only follow you as far as you believe you can go.

Faith Drives Consistency, Service, and Long-Term Value

Building a profitable business takes time. It takes seasons of sowing before reaping.

And in the gap between planting and harvest, only one thing keeps you going: faith.

And here’s the truth: the businesses that last aren’t always the flashiest. They’re the ones run by people who had faith when others would’ve folded.

Faith in Yourself Is the Spark That Ignites Leadership and Decision-Making

I know, it might sound like a cliché at first. “Believe in yourself.” We hear it all the time. But I’m not talking about the surface-level stuff—the kind of belief that looks good on a poster or gets thrown around in motivational speeches. I’m talking about the deep, personal kind of faith. The kind that gets tested when things go wrong. The kind that carries you through the days when no one else claps for you. The kind that wakes you up in the morning even when you went to bed discouraged the night before.

Because here’s the truth: you can’t lead anyone else if you don’t first believe in yourself.

You can’t inspire confidence in your team, your customers, or your community if you’re constantly doubting your own ability to make things happen. Leadership isn’t just about having a title—it’s about having the internal belief that you were made to carry this responsibility, that you can figure things out, and that your voice matters.

Now don’t misunderstand me. I’m not talking about ego. I’m not talking about walking into the room thinking you have all the answers, or acting like you’re invincible. That’s not leadership—that’s insecurity wearing a mask. Real faith in yourself is something deeper. It’s quiet, steady, and built over time. It’s the ability to look at a challenge and say, “This is hard, and I might not have it all figured out, but I trust myself to move forward anyway.”

I’ve seen so many entrepreneurs—talented, brilliant people—get stuck because they were waiting for someone else to validate them. They wanted the market to say “yes” first. They wanted friends or family to approve. They wanted a hundred likes on a post or a certain amount of revenue before they felt like they were “legit.”

But here’s the thing: real leadership begins when you stop waiting for permission and start trusting your gut.

You can study the market, test your product, gather opinions—and you should. But at some point, you have to make the call. You have to decide that your voice is worth listening to. That your vision is worth following. That your actions will create the results—not the other way around.

Faith in yourself doesn’t mean you’re always right. It means you’re willing to take responsibility even when you’re wrong. It means you’re not afraid to learn, to grow, to admit what you don’t know, and to keep leading anyway. It’s what gives you the courage to make decisions in uncertainty, to stand by your values when things get messy, and to show up with consistency even when your emotions tell you to quit.

And here’s what I’ve learned: when you lead with faith, people feel it.

They may not be able to explain it, but they can sense it. They sense that you’re grounded. That you’re clear. That you’re not flinching under pressure. That you believe in what you’re building and in the people you’ve invited to build it with you.

That kind of energy is contagious. It gives your team confidence. It helps your customers trust you. It calms the chaos and makes people feel safe to follow your lead. That’s what makes great leaders magnetic. Not perfection. Not charisma. Faith.

Faith that they are equipped. Faith that they can adapt. Faith that what they’re doing matters—even if the path isn’t fully visible yet.

I remember a time when I had to make a hard decision in my business. The data wasn’t giving me a clear answer. People around me had opinions, but they were all different. I was tempted to wait—to delay, to gather more feedback, to put off the responsibility. But deep down, I knew what the right next step was. And I had to make that call without a safety net. Without applause. Without knowing how it would turn out.

And in that moment, it wasn’t logic that moved me forward. It wasn’t data. It wasn’t certainty.

It was faith in myself. Faith that no matter what happened, I could handle it. I could adjust. I could learn and grow and lead through it.

That kind of faith is not something you’re born with—it’s something you develop. Every time you follow through on a hard decision. Every time you take ownership of a mistake. Every time you trust yourself enough to lead through the unknown, you’re building the kind of internal confidence that businesses are built on.

So if you’re listening right now and you feel unsure—if you’re questioning whether you have what it takes to lead, to grow, to keep going—I want you to hear this clearly: You do.

Not because you’re perfect. Not because you know everything. But because you’re willing to keep showing up. Because you care enough to keep going. Because you’re not waiting for someone to hand you the keys—you’re stepping forward and saying, “I’m going to build something meaningful. I’m going to lead.”

Faith in yourself is the spark. It’s what turns doubt into movement. It’s what transforms potential into progress.

And if you keep feeding that spark—through action, through learning, through consistency—it will become a fire that not only lights your path, but helps others find their way too.

Faith Drives Consistency, Service, and Long-Term Value

Let’s talk about something a lot of people don’t want to admit—building a profitable, sustainable business takes time. More time than you expect. More effort than you planned for. And definitely more patience than you ever thought you had.

The world makes it look easy sometimes, doesn’t it? You scroll through social media and see people launching products and selling out in hours. You hear stories of someone going viral, hitting six figures in six months, building a brand “overnight.” But what you don’t see are the years of late nights, quiet days, failed experiments, and silent seasons that came before that moment. The truth is, business is a lot more like farming than it is like fireworks. It takes sowing before it takes reaping. And in the gap between those two, there’s only one thing that will keep you moving forward—faith.

Faith is what drives consistency.

And consistency is what builds real businesses.

Because the early days—or even the middle days—aren’t always glamorous. Sometimes you’re putting out content and nobody’s responding. You’re showing up to your storefront or studio or service and wondering if anyone is really paying attention. You’re investing in yourself, in your team, in your product, and it feels like the return is crawling.

That’s when faith kicks in—not as a feeling, but as a decision. A deep-down resolve that says, “I’m going to keep showing up. I’m going to keep getting better. I’m going to keep delivering value because I believe this matters—even if I don’t see it all paying off just yet.”

Faith keeps you rooted in your purpose when distractions come in. And believe me, they will come. You’ll look around and see other people winning. You’ll be tempted to shift, to chase trends, to compromise your values for a faster result. But faith reminds you why you started. Faith keeps you grounded in your mission, even when the numbers don’t match the vision—yet.

It also reminds you who you’re doing this for.

Faith drives service—not just customer service, but heart-level service. You start realizing that this business isn’t just about money. It’s about impact. It’s about doing something meaningful. It’s about adding value to someone else’s life in a way that makes them come back—not just because of your product, but because of you. Because of the heart behind it. Because of the experience you created. Because of the way you made them feel seen, respected, and cared for.

I’ve seen it time and time again: people will support your business, not just because of what you sell, but because of the faith you bring to the table. The belief you carry shows up in your energy, your message, your customer experience. People respond to that. People remember that. And over time, it builds something powerful—loyalty, word-of-mouth, brand love that money can’t buy.

And here’s what I want to say to every entrepreneur who’s in that middle space—the space between where you started and where you want to be: Do not quit. Don’t give up just because it’s taking longer than you hoped. Don’t throw in the towel just because growth feels slow. That slow growth might be exactly what’s preparing you to carry long-term success.

The businesses that last aren’t always the flashiest. They’re not always the ones with the biggest budgets or the most polished branding. They’re the ones led by people who refused to stop believing—in their mission, in their value, in the people they served. They’re the ones who kept planting seeds, day after day, when nothing seemed to be breaking through the ground.

Eventually, the harvest comes.

But only to the people who kept showing up in the gap. Only to the people who were willing to deliver value even when no one was clapping yet. Only to the people who led with integrity, who put service before ego, who believed that what they were building was worth building right—even if it took longer than they wanted.

Faith keeps you steady. It doesn’t mean you won’t feel discouraged. It doesn’t mean you won’t question things from time to time. It means you keep moving anyway. You keep delivering with excellence, knowing that your consistency is compounding—even if you can’t see it yet.

So if today you’re wondering whether what you’re doing matters…

If you’re tired, unsure, or tempted to quit…

Let this be your reminder: Faith is the fuel that carries you forward.

Trust the work. Trust the process. And trust yourself enough to keep going.

You’re building something bigger than what you can see right now. And if you keep showing up in faith, the value will come. The growth will come. And most importantly, the impact will come.

Conclusion

As we wrap up today’s conversation, I want to leave you with something simple but powerful:

Faith isn’t just a feeling—it’s fuel.

You don’t need to have all the answers. You don’t need a perfect track record. You don’t need everyone to believe in your dream. But what you do need, deep in your gut, is a belief that what you’re building is worth it. A belief that your work matters. A belief that if you keep showing up, growing, learning, and serving—you will make an impact. That belief is what will keep your business alive when the market shifts, when the customer feedback is quiet, or when your own doubts try to take the lead.

We’ve talked today about how faith shows up in different forms. It’s the foundation you build on when you don’t yet see results. It’s the belief in yourself that allows you to lead with clarity and courage. And it’s the steady trust in your mission that helps you serve consistently—long before the world starts paying attention.

I don’t care how talented you are, how sharp your strategy is, or how strong your social media game looks—if you don’t believe in what you’re doing, it will always show. And if you do believe—truly believe—you’ll have something that can carry you through any storm. Faith won’t make the process easier. But it will make you stronger.

Now, here’s my challenge to you:

Take five minutes today—just five—and ask yourself one question:

Where do I need to lean into faith right now?

Is it believing that your product actually has value?

Is it trusting yourself to lead, even if you feel unqualified?

Is it showing up with excellence even when no one seems to be watching?

Whatever that area is—lean into it. Take one step. Send the email. Post the content. Make the offer. Start the thing. Don’t wait until everything’s certain. Faith acts. Faith moves. Faith builds.

And if you don’t feel like you have enough faith right now—that’s okay. Borrow mine. Because I believe in you. I believe in the business you’re trying to build. And I believe that if you combine your vision with courage and consistency, something powerful will come out of it.

Don’t quit in the quiet season. Don’t give up when things feel slow. You’re planting seeds. And faith is what waters them.

So keep building. Keep believing. Keep becoming.

Because the businesses that last—the ones that truly change lives—are built by people who had faith when others would’ve folded.

I’m so glad you joined me for this episode. If it encouraged you, take a second to share it with someone else who’s building their dream too. And if you haven’t already, make sure to follow or subscribe to the Startup Business 101 Podcast. We’re building a movement of real, purpose-driven entrepreneurs—just like you.

Until next time,

I’m John Reyes, the host of Startup Business 101, reminding you that the biggest breakthroughs begin with belief—and sometimes, the most important business investment you can make… is faith.

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