Detangle by Kinjal
Detangle is a podcast created by health psychologist and writer, Dr Kinjal Goyal. Each episode is a conversation with an expert in their field, as they dive deep into their journerys and experiences. The conversations are full of insight and a great way to hear, first hand, how the mind plays a pivotal role in almost everything that we do. The guests range from doctors, to writers, to those in entertainment and of course, those from mental health fields.
Detangle by Kinjal
Detangle with Sanjana Chatlani-The Bombay Lettering Co.
Discover the extraordinary journey of Sanjana Chatlani, the creative force behind the Bombay Lettering Company, as we explore how she transformed a serendipitous encounter with calligraphy into a thriving business. From the bustling corridors of the corporate world to the tranquil art of hand-lettering, Sanjana shares her story of passion, perseverance, and a deep love for infusing personal touch into an increasingly digital landscape. Listen as she reveals the growing appeal of handmade art in India, the challenges of educating clients about an ancient craft, and the delicate balance between maintaining traditional artistry while meeting modern design demands.
Sanjana's mastery of calligraphy is not just an art form but a journey of self-discovery and emotional healing. Through stories that illuminate the therapeutic power of calligraphy, including teaching an autistic child who found solace and passion in art, Sanjana highlights the profound impact of this timeless craft. The episode delves into the emotional and technical aspects of calligraphy mastery, where personal expression intertwines with precision, offering insights into the joys of crafting something uniquely beautiful and the recognition it brings, such as creating pieces for high-profile events like Priyanka Chopra and Nick Jonas's wedding.
Join us for a heartfelt exploration of creativity and wellness, where we uncover the personal joys that fuel Sanjana's artistic spirit. From the companionship of her golden retriever, CJ, to the therapeutic benefits of playing tennis, we touch upon the importance of self-care and emotional boundaries. Sharing personal favorites and life lessons learned along the way, Sanjana's journey is a testament to the transformative power of creativity—encouraging listeners to embrace slow hobbies like calligraphy for personal growth, healing, and a deeper connection to oneself and others.
Welcome to Detangle, where we untangle the complexities of life one conversation at a time. I'm your host, dr Kinjal Goel, a psychologist and a writer. We have a wonderful guest today and a very beautiful episode indeed. Our guest is Sanjana Chatlani, the founder of the Bombay Lettering Company, a calligrapher by profession and the owner of a business that is soaked in old world charm and new age clients. Oh, and, we have a special rapid fire at the end of this episode, so do stay tuned till the very end. Welcome, sanjana. Such a pleasure to have you on Detangle with me today.
Speaker 2:Thank you, Dr Kindral. I'm so excited to be here and really loving what you're doing with the podcast.
Speaker 1:Thank you so much. So let's get started, Sanjana. At the outset, tell us about your scope of work, your experience and what you've been doing all these years.
Speaker 2:So I run the Bombay Lettering Company. We are a boutique design and calligraphy studio. It really started out of a passion and a little bit of a creative outlet. Seven years ago I was very much climbing up the corporate ladder and working for a French wines and spirits company when I happened to discover calligraphy, which also came to me by chance. And you know, I feel like the universe plays fun games with all of us and one thing sort of led to another. I started with a very strong focus on just calligraphy as the art form. I spent a couple years really really working hard on developing those skills, enjoying it as an art form, building a business around it and, I feel, very organically, over the years we've branched out into the next obvious steps and spaces around it, which is stationery, paper, goods, design, branding, and that's really where we are today. So still figuring, still exploring, but it's a very exciting journey.
Speaker 1:How lovely. I think, in this whole tech and AI age, the pure luxury is now what is handmade and manmade, and it's going to get rarer, but it's going to get more and more precious as time goes by A hundred percent.
Speaker 2:You know, I feel today anything made by hand is your luxury. It shows warmth, it shows effort, it shows care. It comes at a cost and it comes at a premium and people who really value that are even willing to spend on that, because everything around us is so standardized that calligraphy actually adds that human touch back into things.
Speaker 1:True, and personally I simply love the feel of pen on paper. I think it's the most underrated therapy ever. Do you believe that too?
Speaker 2:Of course, you know, I feel like even something as simple as putting down your to do list for the day. You know, we're still the old school, very, very old school people who love writing down in a notebook. I mean, you know, we you and I were discussing we just launched our 2025 planners as well where there is still a huge market and a huge group of people who like to write down their lists and their tasks every single day, because there is something about putting pen to paper, writing it down, you know, etching it and having it in front of you, which I don't think typing it out on a phone or a tablet can really replace.
Speaker 1:I think it's beautiful because we have the haptic feedback. We have that little scratch that the pencil gives you. It's what we crave. I mean, no matter how much the tech giants are trying to emulate it, it's so simple, it's right there, it's in front of you, but people are still trying to get something out of tech which we have without it anyway.
Speaker 2:Yeah, and of course, we've also seen that studies do also show that writing something down actually is way better for you to even memorize or learn or you know, whatever it is that, that process of writing it down on paper.
Speaker 1:True, it's a muscular memory in play.
Speaker 2:It's all about that, and that's the same thing with calligraphy, because what we're really doing is building our muscle memory when you're creating your strokes and when you're writing. So it's quite interesting how it's all kind of related.
Speaker 1:True. Tell me from a business perspective, sanjana, how do you see the market changing? Have you seen the demand of certain products go up or down, or do you think it's all the same?
Speaker 2:You know it's really interesting but because when I started in 2017, 2018, calligraphy, of course was known, but it wasn't trending. I feel like it was trending in the US when I discovered it, whereas being you know, being a calligraphy artist was was a profession over here. People would look at me confused and wonder how I made money, or if it really was a thing, or whether I don't know if people even took me seriously, because they didn't quite understand how you could build a business around it. I do feel like it is niche, of course, and I do feel like we have to educate our audiences, because a lot of people don't know the difference between what's hand done, what's printed, what's calligraphy or what's just good handwriting. So I feel, in the beginning, for me it was a lot of educating my audience, talking to my Instagram followers, explaining my process, breaking things down, going into the technicalities a little bit, because that's really when people even appreciated it and valued it a bit more. I feel, back in the day, I got a lot of intrigue and in a great way, and you know, people were interested to know more and more.
Speaker 2:Today I see the market has evolved a lot. There are a lot more calligraphers in India. In a way it's good, because the more of us means you know, the bigger the market, the bigger the industry. But you know there are also people coming in thinking they can make a quick buck doing something or not really studying it deeply in the best way possible. So there are pros and cons that I've seen for sure. But I've definitely seen the market grow, if anything, and I've seen people really want to pay for that added luxury, because I feel calligraphy is not a necessity for any project or anything we're doing. It's that added luxury and there are so many people who want that as well.
Speaker 1:Actually, what you're saying is so true. This younger generation on Instagram has a very rigorous curiosity. If they see something they like, they do want to know more, and if the right information percolates, then they're very happy to explore something which is, you know, new to the market, new to society.
Speaker 2:So it's a very nice space to be in and I think you know what worked really nicely in the beginning for me is I used to. I was very curious, so I was always trying to see what I could do with my calligraphy in a commercial sense or as a product. So I never became an artist who was creating art on canvases that you'd hang up in your house or on a wall, but I became the artist that was creating a nameplate for your home. Right, you know? You see the difference. So I was using calligraphy as the hero or the forefront of a product that was usable for people.
Speaker 2:And a lot of times when you follow calligraphers or artists on Instagram, you might see something beautifully written your name, a word, a poem and you'd appreciate it, but you may not know how to avail that artist's services. But what we kept trying to do from the beginning was show people how they could avail our services. So I'd show, you know, a signage which was an entry signage for the wedding function, or I would show function, or I would show how like I spoke about nameplates for homes so how your name could be designed in calligraphy and created in the form of a nameplate. Or if you were having a sit-down dinner and you wanted to have each person's names beautifully written down on their place cards and their menus, so always showing people how the service of calligraphy could be availed to them.
Speaker 1:Lovely. So the business acumen and the creative side had to merge, I mean, otherwise there would be, it wouldn't be a sustainable art form if you were not bringing business into it. Obviously.
Speaker 2:I feel it really boils down to what you want from it. Anything. I've realized and learned that there's no right or wrong. Um, you know, I feel like today as creative business owners, entrepreneurs. The beauty is that we can build this dream business of us to be exactly what we want it to be. And, and for me, I realized that I enjoy this, I love this, I loved building a business around the art form, but that also came with over the years. Today, I feel me doing a lot less calligraphy and me being more business owner, managerial, admin, boss, everything, but that's something I think I've embraced and enjoyed, whereas a lot of artists might, you know, try going that route and realize that I'm losing my core of doing what I love most, and that's a decision I guess one takes as well, true?
Speaker 1:So tell me, sanjana, writing by itself, like we spoke, is therapeutic, but calligraphy is the most elevated script there is. Do you find it to be calming or do you think the finesse required can be stressful at times?
Speaker 2:That's an interesting question. Most of the time it's extremely calming. It is an art form that is. I genuinely feel it's therapeutic, I feel it is meditative, I feel it very. It centers you, because in the moment of writing, you have to forget about everything else around you. All you're focusing on is your breath, the touch of the nib on the paper, your strokes, and going as precisely and carefully as you can, because the beauty lies in that precision. You're working with specific angles, specific ratios. It's actually very technical and in the beginning, it may seem when you're learning, it can feel a little frustrating because it's not as easy as it looks. It requires a lot of patience, a lot of building of muscle memory, a lot of hand-eye coordination as well, and once you get the hang of it and you're in the flow and the rhythm of it, that's when it begins to feel really, really amazing so it's both.
Speaker 2:It's a lot of maybe it's a labor of love and I think you have to have that um sense of perfection, attention to detail, to be really good at this, because it cannot you know that attitude like oh, it's okay if it's almost like this, or it's okay if it's not looking perfect.
Speaker 2:You can't to be extremely good at calligraphy as an art um, you have to be that stickler for the attention to detail. And that's the thing when you're learning it as well, because in the beginning you have to follow the rules to the t. You have to learn a style, or what we call a script, perfectly until you master the stroke so well that you can break the rules to be creative and develop a style of your own. But that's a process that takes years, because in the beginning you're trying to just copy, you're trying to memorize, you're trying to theoretically understand everything and once you've built and developed the skills really, really well is when you develop your own unique style. Like every artist, you can identify an MF Hossein, you can identify a Raza, you can identify a Picasso without reading the artist's name. In calligraphy, too, you can identify an artist's work sometimes without reading the name of the signature, because they've developed a style that's very unique to them.
Speaker 1:Wow, that's something I wasn't aware of.
Speaker 2:Yeah, you want to be able to do that eventually.
Speaker 2:You want to fill and add your personality, your touch, your experiences, because otherwise it's just going to look like any other exemplar that there is out there.
Speaker 2:Actually, this is quite interesting because I was giving a talk at a calligraphy festival last year and I was asked about my process of learning and I broke it up into two parts, being the tangibles and the intangibles. But I said the tangibles are what you'd follow, which is the textbook method, which is very, very important with this. You know, okay, reading about the style, you're learning, understanding the rules, going through the process of beginning with pencil, mastering the shapes, understanding the proportions, basically being able to copy it identically to the book you're referring to. But that alone does not make you an artist. You now need to weave in the intangibles, which is bringing in you your personality. Now need to weave in the intangibles which is bringing in you your personality, your touch, your experiences, and adding your flavor into that to be able to develop your own style, and a good teacher will always make you do both. They'll help you identify your intangibles, because that's where the personality comes out in the work you know.
Speaker 1:And that's very well put. It makes it very visible for a person who's not aware of the process. But now it just makes a little more sense to everyone. So tell me we've spoken about. You know all the challenges that business owners face, especially young business owners, but has there been that one moment that simply made all this worthwhile pinnacle of joy for you in this business?
Speaker 2:I've had multiple. I think, as a Tell us a few.
Speaker 1:Tell us a talk to you.
Speaker 2:As a creative business owner even a small business owner, I feel and especially someone juggling being an artist and a business owner it's been challenging because you're always trying to find that balance. You're always very hard on yourself when the business side takes over and you're not getting enough time to be the artist and vice versa. And I guess, like anybody trying to build a business, it is not easy. But you know there are those moments where it makes it all so worth it, a few, of course, that I can tell you about. Well, one was when I was approached to do the calligraphy and be the calligrapher on site for Priyanka Chopra and Nick Jonas's wedding. I think that was a really, really nice moment. When I got that call and you know they asked me to work on the project and I was on site. And when I reached the Omaidwavan Palace, um, you know they asked me to to work on the project and I was on site.
Speaker 2:And when I reached the omedwavan palace, you know we had to deposit our phones. Uh, because you couldn't take any photos and they had to make my lanyard, the id card, and and they said, okay, so which department are you from? You know, is it hair makeup, is it decor? I was like, oh no, I'm the calligrapher. And the lady sitting there said excuse me. I said, yeah, I'm the calligrapher, I'm gonna be, I'm gonna be on site. I have to write all the seating chart, the place cards, the menus, and they wanted me there on site because in case there were any changes at the last moment, you know you had to be there to do it. And the woman sitting there said I've been in events for 20 years but I've never made a lanyard for a calligrapher on site and this is a beautiful validation also.
Speaker 2:Yeah, whoa, okay, this feels great. So that was one moment where I said, you know, okay, cool, we're creating a category in India where not too many people know of or have heard of and we're getting that respect as well. So that was one that was great. Another moment was really nice when Deepika Padukone DM'd me on Instagram and out of nowhere and said hi, sanjana, this is Deepika, I've been following your work and I wanted to get something done. Can we connect? And just like that, two days later, I was in her house and working with her on a project.
Speaker 2:Uh, I think you know, I guess these are from the form of validation, where you feel like, of course, to be seen, to be known. It's just such a nice, beautiful feeling. It's been great. But but some of the moments that have been actually super, you know, just heartwarming and touching for me was. One was actually when I taught an autistic child calligraphy, a child with special needs, and the way he reacted to learning with me and how, five years later, his parents actually met me, thanking me. So I taught him in 2019 and we met them in 24. And the way they have spoken about how that calligraphy class helped him over these years to discover art for himself, and how he's taken on lettering in almost like a professional way today was something that really made me feel like. It's so like we spoke about it being therapeutic. It's actually very, very helpful in the form of therapy as well, and when you can help someone.
Speaker 1:This kind of brings it back to the tangibles and the intangibles. So you have the tangible and you have the intangible one, and both are so important yeah.
Speaker 2:It's seeing those reactions when you give someone the finished product, the reactions on their face, the feedback you get, being a part of someone's very, very special moment, because when we do calligraphy and stationery, you're also playing a little role in a very big milestone celebration for someone. Of course, seeing people be so appreciative of it is it makes it all worth it.
Speaker 1:How nice. So we spoke about the planners a while ago. You've made these beautiful planners. I've seen them. I have one, but tell me out of the thousand sold you think, I mean, how many do you think will actually be fully filled up? I personally find myself using the first few pages very diligently and every year I have that planner which is a little empty, a little too empty, maybe, maybe, but what do they happen?
Speaker 2:Yeah, but you know, there are a few people I know for sure who are extremely enthusiastic in the beginning of the year and then it kind of fizzles out. There's a big group of people, including my team and I, who use our planners like our Bibles for the whole year. I'm like I can't live without it because I need it every single day. And we were really reaching out to the people who, who do write every day, who for whom you cannot replace writing on a you know, paper with with a tablet or something digital. And what we've really tried to do with these planners is, um, if you've probably seen in yours, every month starts with a quote.
Speaker 2:Yeah, we've tried to, you know, um, try to ensure that we're motivating you and inspiring you every month with a different attribute, reminding you of little things like kindness or being creative, or loving yourself or striving for success or investing in yourself, because that's the best investment you can make. And, you know, hopefully, you know connecting with people on a level where we're telling them that we're here, we care, we hear you, we're hoping that you know, these bring little reminders to you every single day. We've spent a lot of time researching on the paper, the quality, the accessories, the size, the thickness. I feel it's been a really amazing and interesting exercise for us and learning for us as well, and I'm hoping that we can really find the right audience who does appreciate all of this as well so let me add my two-bit to this.
Speaker 1:When I was going through your planner and I was going through the quotes well done on that. It's looking and sounding so good. But then my 14 year old comes in and she just sees you know, mama, what is that? And she starts going through the planner herself and it took her less than 10 seconds to say mom, I'm taking this, which means the minimalist aesthetic works even for teens. You know, the whole look and feel worked for two generations.
Speaker 2:When both of us like the same thing, it's yeah, it's not easy, you know yeah sometimes, I've always been obsessed with stationery and a planner was a very natural first product for us to launch, because, uh, we're paper junkies, you know, and we're just like, of course, oh my god. But what was tricky was, yes, we are a design studio as well. But today a lot of people know bombay lettering for calligraphy and I said, how do we use calligraphy as the core design element? We don't need, I don't need flowers, paintings, illustrations, I want to just use calligraphy as the hero throughout this product and that is our design element. Um, and that's really what we went for. And I mean, everyone knows people who know me know that we're quite minimal, we're quite understated, but I just kind of played on that and, you know, I said, okay, let's, this is our first year, let's see how it goes. And well, thankfully we got it yeah, no, it's the.
Speaker 1:It's the epitome of quiet luxury. It really shows through, so it's beautiful, thank you. So tell me, if you had to give your younger self some advice, let's say you met a 12 year old, sanjana what would you tell her?
Speaker 2:oh, um, to be curious, to constantly be searching, stepping out of her comfort zone, um, trying new things, uh, not being too hard on herself, because I feel like the minute you are open and fluid and just go with the flow, I feel like really beautiful things can happen. I'm not saying I don't have a plan in place, but I think sometimes we're very, very hard on ourselves at least in terms of my career and you know like what's the right thing to do and I feel like sometimes, if you're just honest, curious and hardworking, things really fall into place for you.
Speaker 1:You know, I heard something very interesting recently on another podcast where they said what the next generation needs is agility over ability. So you have to be able to adapt, and I think that's what you're saying.
Speaker 2:It's so important to grow, to have the ability, but also to be able to move on yeah, yeah, for sure, you know, because I feel like the way the world is moving today, uh, you have to flow, maneuver, adapt, otherwise you're not going to be happy, you're not going to, you're constantly going to be unhappy as well. I feel like just accepting the fact that it's such a like fast, like rapidly evolving space that we're in, and just look at that as an exciting challenge rather than, uh, you know, like the negatives of it absolutely well said.
Speaker 1:I think there's no way to avoid it. So if you can't, avoid it. Yeah, of course well, uh, sandhya, I'm sure you've heard of a physical first aid box. You know something in which we keep our painkillers, antiseptics, etc. For those minor cuts and bruises. But what if I told you to have an emotional first aid box, something which you could open on one of those days when you're just feeling low, when you're feeling empty, and this box would make you instantly happy. What would you personally put in it?
Speaker 2:my dog. To start with, how nice, oh my god, we have a golden retriever. He is the biggest stress buster. He is full of love, full of life, I think everyone at home he's. He's really even brought a lot of like happiness and even brought us closer. I feel as a family, um. So yeah, my dog. I feel as a family. So, yeah, my dog. Definitely I feel CJ is someone that instantly someone, something that instantly uplifts all of us. A good game of tennis for me really does the trick. I play tennis. It's almost like my other form of therapy Tennis, cj.
Speaker 2:A glass of wine sometimes, that's an interesting box coming together calligraphy, to be honest as well, of course, yeah, it's something I go to when I even want to shut off and just like focus on my breathing. Um, yeah, and, of course, like the people around me who I love, my we're very, very close as a family my parents, my brother and me so they're definitely my go-to people for anything as well well, that's a wholesome box for you right there.
Speaker 1:Let's get into a rapid fire round now. Sanjana, I know you're looking forward to this one, so let me get into this like really fast.
Speaker 2:So tell me what's your favorite book? Oh man, okay, I don't have like all the time favorites. I'm very like I keep changing, okay, uh. So something I recently read that I loved and resonated with was start with why by simon senning. Um, that was a great book. I'm also currently in the process of reading a book called the E-Myth. I keep fluctuating and changing, but one of my okay fiction all-time favorites could be 40 Rules of Love.
Speaker 1:Oh wow, Elif Shafaq, all these rules Beautiful book yeah. Okay, your favorite movie character.
Speaker 2:This one I just can't think of Okay.
Speaker 1:We're going to keep this fluid and empty for now. When you fill it up, you're gonna come back to this one.
Speaker 2:Okay, your biggest pet peeve uh, when something is not center aligned or you can instantly catch a like a graphic design somewhere when you're out, and that's something that really ticks me off wow, I can actually see it.
Speaker 1:I mean, it just gave me that little ache right now.
Speaker 2:Okay, the one thing you believed in, but no longer do who I think I believed in conventions and I no longer do. Seeing my own life, seeing the way I've been going, my journey, breaking my rules, breaking my I just feel like even running the Bombay Leapfring Company over the last couple of years has shown me that I've become so unconventional in my ways and I'm really doing things I never expected or imagined I could do.
Speaker 1:Oh nice, what's your most prized, possession?
Speaker 2:I have this small Swarovski paperweight that my Nana had given me when I was six or seven or something. When I came home really really, really upset from school one day and it was one of the saddest days, and he gave it to me and it was his. I don't even remember the nitty grittitties of the story, but it turned out to be something that became a good luck charm for me, because every time I was sad I would hold it and I'm just like things would work out and I'd feel happy and it's really weird, but I just that with me. It's like next to me on my desk since then and how nice. It just somehow just feels very calming when I hold it how beautiful.
Speaker 1:So, sanjana, is there a question that you have for me as a psychologist?
Speaker 2:yeah, I do, actually how do you uh, you know something I think about, because I feel like you interact with people, you talk to people, you're here to help people solve their problems feel better? How is it difficult or easy to separate it from your life? Does it trickle into your mood, your day to day? Your everything One? That's one part of my question, and the second part is the way people come to you. Um, what do you do for a release or what do you do when you need help? Do you speak to someone? Do you go to a psychologist? Um, or what is your way of dealing?
Speaker 1:wow. So that's two really big questions. Let me try and answer them to the best of my ability. Well, to answer the first question, a patient is in therapy once when they come to the psychologist and they are talking, that is their therapy. But a therapist is always in therapy because every patient changes you in a little way. Every patient helps you discover, explore.
Speaker 1:So you're constantly emotionally invested. I wouldn't say it affects me in a negative way in the long term because, of course, we're taught to be objective with emotions. We're taught how to deal with emotions in a better way. We try our best to help people, but we don't give any advice. So you know we are not the ones who are the enlightened people who are telling people what to do with their lives and how to solve problems. It's basically helping people explore their own processes. And the most beautiful part is when they actually have a breakthrough moment or a eureka moment and they come and say, oh, you know, it's just so much clearer now the fog has lifted. So it leaves you happier, it leaves you content that you know this works and this is science, this is not art, this is not some voodoo magic. So to be able to put those principles that you studied. Put it in front of the patient and see how they get better is just so nice.
Speaker 1:Of course, therapists also have to undergo therapy professionally. Most of us have therapy sessions at least once in two weeks with another professional. We all would do it for each other because it helps us keep a distance, it helps us stay, you know, grounded and sane in many ways. So, yes, we do it and it really really helps. I mean, I would not miss my therapy session, like I would not miss the gym, because it just makes you feel stronger. You're building up emotional muscle like you need to build up physical muscle, so it's extremely important. And I also enjoy calligraphy. I also enjoy writing, so I go back to my pen and paper. I do a lot of writing. I'm a writer, so I will go back to writing my stories. I will go back to, you know, doing a lot of other creative things that I do apart from psychology and that's. I think the opposite of depression is not really anything else but expression and when you can create something. So I try my best to keep creating and to help people create more, you know, even when they're feeling good.
Speaker 2:Oh, that's, so nice, thank you.
Speaker 1:But this has been such an amazing conversation, sanjana. I was speaking to a few people before our recording and they said really, I mean, you have a calligrapher on your podcast. How does that fit in? And I said this is the most beautiful synergy you can find between psychology, creativity and business. I mean, what else would bring everything together like this? And this conversation has been so amazing. We've spoken about business, we've spoken about startups, we've spoken about, you know, just raw creativity and passion. And I'm so glad that I was able to ask you so many questions, discuss so many things with you. Thank you so much for your time. Thank you for being on the episode.
Speaker 2:Thank you for having me. I think you know, I guess, when you find, like, when you get to talk about your passion and talk about what you love, it's always a treat and it's always so amazing to be able to share it and also get different perspectives. And you know, like today we spoke about, I guess, the therapeutic, the calming side of calligraphy a little more, and it's so nice for people to know that. And there are times I'm having conversations more on the business side of things where you're hustling and running around and really just trying to do the best you can I guess but yeah, it's just things you know.
Speaker 1:I think this is a generation which is adapting. A lot of slow hobbies. Crocheting is back, knitting is back. I'm sure calligraphy is also coming back. In the same way, I hope a lot of people pick it up, even as a hobby, if not an art form, because it will help. It'll help so many people discover who they really are.
Speaker 2:You know 100% and it's been so amazing to see people the reasons people come to me to learn calligraphy. I've had people who've been going through a tough time and want to just sit with themselves and want to do something calming.
Speaker 2:I had a woman who was in a long distance marriage and wanted to write love letters to her husband and she said I want to pick this up so that I can write to him, because this is the first time we're doing long distance and I want to be able to write that letter to him. And you know, like I've had kids come to learn because they want to make sure that their projects look absolutely amazing. So the kind of reasons and ways that people want to come and learn. The art form has also been so amazing, I mean.
Speaker 1:We wish you all the best with your tangible and non-tangible projects. Wish you lots and lots of success, sanjana. Thank you so much.
