The Mind Hacker: "90% Of Your Life Is Run By Your Subconscious!" | Shane Fozard

From drinking too much, smoking too much, and barely managing money in corporate to mastering hypnosis and building a $7M business training 10,000+ people across 18 countries—Shane Fozard's transformation started with one weekend course that let him quit drinking and smoking in just 2.5 days. But the real breakthrough wasn't the hypnosis technique—it was discovering that 90% of what drives our behaviors, thoughts, and feelings happens subconsciously, like an iceberg where we only see 10% above water. Working as a national sales and operations manager running 45-50 people, Shane looked successful on the outside while sabotaging himself behind the scenes, always in debt, relationships failing, justifying his habits by comparing himself to friends who were worse. 

This conversation exposes why smart entrepreneurs sabotage their own success: subconscious patterns inherited from parents, limiting beliefs operating like toxic friends you don't realize are holding you back, and the challenge of being "out of perspective" on what's truly driving your decisions. Shane reveals his framework for scrambling limiting beliefs (the word belief literally contains "lie"—a belief is a lie that works until it doesn't), why he had to rewire his belief that "all women are crazy" by flipping it to "I'm crazy for thinking that," and the exact process anyone can use to identify, challenge, and replace beliefs about money, sales, or success that are keeping them stuck. You'll discover the CEO Shane vs Worker Shane productivity framework that forces self-accountability.

Who is Shane Fozard:
Shane Fozard is a hypnotherapist, business strategist, and founder of Booknotic who has trained over 10,000 people across 18 countries and generated more than $7 million in sales by fusing transformation psychology with entrepreneurship systems. Originally working in corporate as a national sales and operations manager running 45-50 people and competing against 15 others for promotions in 2,000-person companies, Shane looked successful on paper while struggling with drinking, smoking, debt, and failed relationships behind the scenes.

As creator of Booknotic, Shane developed a hypnotic super-learning platform that condenses bestselling books into 20-minute audio programs using neuroscience and optimized learning principles—turning 15 hours of reading into 60 minutes of installation (as close to Matrix-style "plugging in" knowledge as currently exists). 

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