Speaker 1

Hello and welcome to . Seo is not that hard . I'm your host , ed Dawson , the founder of keywordspeopleusecom , the place to find and organise the questions people ask online . I'm an SEO developer , affiliate marketer and entrepreneur . I've been building and monetising websites for over 20 years and I've bought and sold a few along the way . I'm here to share with you the SEO knowledge , hints and tips I've built up over the years .

Speaker 1

Hello , welcome to a series not that hard . It's me here , ed Dawson , hosting , as usual , and today I'm going to provide you what I think is a fantastic tool to try out . It's not one of my own , so just straight away . I'm not trying to say or anything , and you know I'm not an affiliate for this . I have no idea who the people are that created this tool , but it's just such a great tool that I've stumbled across that I just thought I've got to share this because it's just fantastic . So , obviously , if you're a content creator , which I am , which most of you probably are , you know , we all know it's really fantastic if you can put good images within visuals with any content you're creating , especially if it's written content or any kind of video content and you know my design skills suck . Okay , I hate using um you know , graphics packages for creating creating graphics , even though it's a necessary evil at times . And you know I've used canva , which is great um , it's probably the easiest thing to use for a non-designer like myself . Um , but yeah , it's a real bottleneck in my process whenever I've got to create graphics , to the point where often I don't bother because it's just too much work . Now there's this new tool I've come across , but what it does is it's an ai tool , which so many things are nowadays , obviously but what it does is you give it your text and then it will analyze your text , see what you're talking about and then create visuals to help you go with that , to add your content , to help describe and sort of summarize your content into a nice little infographic , and I've used it for just a couple of examples that I'm using here .

Speaker 1

One is at the moment I'm working on some webinar content . My aim is to create a webinar that helps people understand the keyword research and optimization processes that I've used for many , many years to create sites . Obviously , that's what Keywords People Use is all about , and I'm going to put that all into a webinar so that I can talk people through exactly how to follow my process and obviously , as part of that , I want to have some visuals . I want to show people , not just describe how it works , but also say look , here's a , you know , to demonstrate exactly what I mean . Here's the picture . As I say a picture is worth a thousand words . And you know a picture as I say a picture is worth a thousand words .

Speaker 1

And you know I've been creating some in canberra and it's taken me ages and you know they're not brilliant and you know they . Yeah , I was hoping why it won't matter because you know the content . Hopefully my content is good enough that people get over the the terrible imagery . But will people get over that ? You know they say don't judge a book by its cover , which is the visuals . But you know we all judge books by their covers , don't we ? It's just , it's just how humor is her design to work ? So I thought , well , I'll try . I'll try some of the text from the um webinar content I'm creating and put it into this tool and see what it comes up with . So I took out just one paragraph which basically goes through and says you know , this is the framework , it's called the quest framework and the five points to the quest framework .

Speaker 1

Now , within seconds in this tool , it had gone through , analyzed the text and it created a fantastic graphic that just illustrated the whole process that I was trying to explain in just one shot . And that , to me , is just incredible , because I know I've used , tried using ai to create images before and they screw up the um words . Essentially . There's really really I find that you know chat gpt , when I've used that and the other open ai tools and other things to try and create infographics that first glance look great , but when you read it they can't spell right , they can't get the words right . They just they realize oh , it's just a mush , whereas this actually produces great infographics .

Speaker 1

Okay , and I realize now that I've been waffling on for a good few minutes without even telling you what the name of the tool is . It's called napkinai , so I presume their idea is that it's you writing the . You know you're creating these images on the , these visuals on the back of a napkin , and they're sort of explainer visuals . So I would suggest just go and try it . At the moment it's free , they're in beta , so they're not actually charged anything . So you can get a free account and you can try it for absolutely for absolutely nothing . So you know you've got nothing to lose by going and trying it .

Speaker 1

And um , yeah , a second example that I tried was I put in the transcript of a video , a 17 minute video that I've been working on , which is the sort of training video for our new Google search console integration or keywords people use , and I just thought I'll just stick all that in and see how it copes with a 17 minute video transcript and see if it can come up with something decent from that . And again I was amazed that you know , in just seconds it's come up with a whole from that . And again I was amazed that you know , in just seconds it's come up with a whole bunch of them . Looking at some of them here and it's like some beautiful graphics and it just says you know , I know this isn't the best for medium and audio podcast to sort of describe visuals , but it's got a nice , beautifully designed visual which says optimize content for better google discoverability .

Speaker 1

And it's got the steps you take connect google search console to keywords people use , analyze indexed content and keywords , identify underperforming queries , optimize content for target keywords , monitor performance and update regularly . And it's got a nice little timeline and it's got some nice little graphics that it's put with each one um . So , yeah , it's quickly just taken my transcript of me explaining how the process works and broken it down into those five steps which I hadn't actually done in the actual at any point during the videos where I'm going through and showing you how to use this . In this video it's broken out those five key points for me which I will definitely use um in future um content , when , especially when trying to explain to people that these are the steps . It's really is a five-step process .

Speaker 1

This , um connecting into google search console and what you do , um , and yeah , it's brilliant . So all I can say is I think if you're creating any kind of content where you want to have visuals in that are based on um , the that you're actually writing , then , yeah , go and use this . It's brilliant and it'll save you so much time , it looks professional and it's really going to make your content zing in a way that just written content by itself doesn't . So , yeah , highly recommend . So anyway , yeah , till next time . I hope that's useful and just yeah , one more time . It is napkinai , napkinai , go try it , you won't regret it . Anyway , take care , see you later .

Speaker 1

Before I go , I just wanted to let you know that if you'd like a personal demo of our tools at keywords people use that you can book a free , no obligation one-on-one video call with me where I'll show you how we can help you level up your content by finding and answering the questions your audience actually have . You can also also ask me any SEO questions you have . You just need to go to keywordspeopleusecom slash demo where you can pick a time and date that suits you for us to catch up Once again . That's keywordspeopleusecom slash demo and you can also find that link in the show notes of today's episode . Hope to chat with you soon . Thanks for being a listener . I really appreciate it . Please subscribe and share . It really helps .

Speaker 1

Seo is not that hard . It's brought to you by KeywordsPeopleUsecom , the place to find and organize the questions people ask online . See why thousands of people use us every day . Try it today for free at KeywordsPeopleUsecom To get an instant hit of more SEO tips . Then find the link to download a free copy of my 101 quick SEO tips in the show notes of today's episode . If you want to get in touch , have any questions , I'd love to hear from you . I'm at channel5 on Twitter . You can email me at podcast at keywords people usecom . Bye for now and see you in the next episode of SEO . Is not that hard .