How Top Agents Build Momentum While Others Slow Down

In this episode, I’m pulling back the curtain on one of the biggest misconceptions in real estate and entrepreneurship: Q4 isn’t slow—it's strategic. I’ll walk you through why the moves you make in November determine the momentum you feel in January… and why top agents treat this season as their secret advantage instead of a time to coast.

I’m sharing the honest lessons I learned the hard way early in my career—when I believed the “holiday slowdown” myth and started every new year from zero. And I’ll show you exactly how the top 10% create separation season, re-engage their database with intention, clean up their pipelines like CEOs, and use simple systems to build more momentum in four weeks than most build in four months.

If you're ready to finish the year with intention instead of excuses, this episode is your blueprint.

✨ Things I Cover in This Episode:

• Why January momentum starts in November
• How top agents actually use Q4 to separate from the pack
• The “relationship equity” framework to reconnect with your database
• CEO-level pipeline prep (including the 5 buckets system)
• A simple 3-2-1 weekly rhythm to drive revenue and visibility
• What NOT to believe about the holiday season
• The November decision that sets up a powerful Q1

If this episode lit a fire in you or gave you clarity on how to finish strong, screenshot it and tag me on Instagram @itsraquelq.

And if you’re ready to scale into 2026 with real systems, real support, and the confidence of a true Agent CEO, DM me the word "AgentCEO" — I’ll send you the details on our coaching, community, and plug-and-play tools that help you build like a CEO, not just hustle like a salesperson.

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Thank you for joining me on this episode of The Raquel Show, and remember, keep pushing your limits to achieve your goals.

For updates and collaborations or opportunities, go to www.LetsPlayBigger.com

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Chapters

• 0:00 Separation Season Explained
• 1:29 Q4 Isn’t Slow, It’s Strategic
• 1:57 Common Q4 Myths Agents Believe
• 2:54 Planting Seeds for Q1 Success
• 3:51 A Hard Lesson From My Early Career
• 5:22 Why Q4 Became My Setup Season
• 6:18 What the Top 10% Are Doing Right Now
• 10:43 The 3-2-1 Weekly Rhythm
• 11:41 Challenge of the Week
• 12:10 Final Thoughts and Reflection