Corporate Escapology

3: Meet Katie Tucker: Author & Product Management Consultant - Corporate Escapology the Podcast

Adam Forbes Season 1 Episode 3

Katie trained as journalist before moving into product management. But after a trip around the world with her family, Katie decided her mission was to help small businesses get to grips with customer research.  After validating the need for her offer with a community on Instagram and several consulting gigs, Katie got a publishing deal and wrote a book - The Book - on customer discovery for small businesses.

Katie shares some really great insights with me about  working with, rather than for, corporates, getting comfortable without the salary and being patient with ourselves.

You can find Katie's new book 'Do Penguins Eat Peaches' in all good bookstores from October 17 2023.