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The Uncapped Photographer Podcast
The Uncapped Photographer Podcast is a podcast for established photographers teaching them how to uncap their offerings and setup in their photography business without the burnout. Every other week, Christa Rene Robinson will share the clear and concise actions you need to take to grow your photography business. This is the info she WISH someone had told her much, much sooner that would have allowed her to grow even FASTER!
This podcast is for you if you are ready to hit the next level in your business and income so you can build the life of your dreams!
Christa is a wife, mom, and photographer turned business coach with 10 years of experience in the industry. If you’d like to connect or work with Christa, reach out to her on Instagram @christa_rene. You can also learn more about her on her website https://christarenephotography.com.
The Uncapped Photographer Podcast
From $550 sessions to a $10K Portrait Session—The Truth About Scaling Photography with Britt
Want to connect with Britt?
Website: www.brittcroft.com
Instagram: www.instagram.com/brittcroftphoto
The Album Concierge: www.instagram.com/thealbumconcierge
Summary
In this conversation, Britt Croft shares her inspiring journey from nearly quitting photography to building a successful six-figure business. She discusses her transition from wedding photography to full-service portraits, the challenges she faced, and how embracing discomfort led to significant growth. Britt also highlights her new venture, The Album Concierge, which supports luxury wedding photographers in providing high-quality products to their clients. Throughout the discussion, she emphasizes the importance of investing in education and coaching to navigate the evolving landscape of photography.
Takeaways
- Britt transitioned from wedding photography to full-service portraits.
- Embracing discomfort is essential for growth and success.
- Investing in coaching has been a game changer for Britt.
- Building relationships with clients is crucial for a successful business.
- The Album Concierge helps photographers provide high-quality products.
- Britt's average sale increased significantly after pivoting to full service.
- Trusting the process is vital when facing challenges.
- Discomfort often precedes significant breakthroughs.
- Britt emphasizes the importance of physical products in photography.
- Networking and collaboration can enhance business opportunities.
Thinking about joining Uncapped or Intensive coaching?
DM me the word COACH to www.instagram.com/christa_rene for a no pressure convo on if this could help your business grow to the next level.
Thanks for listening! We’d LOVE if you left us a review!
Connect with Christa on Instagram HERE!
Enjoy a free 20-min training on adding $50k in income from products HERE!
Apply for Uncapped HERE!
Britt Croft (00:01.334)
It says recording now on my end.
Christa (00:13.303)
One sec, one sec, Okay guys, I am here with Britt Croft and I'm so excited. I have had the joy of coaching Britt for over a year now. She's become a friend of mine and Britt is a photographer based in Columbia, South Carolina. She also started another business as we were coaching together, helping luxury wedding photographers sell albums. We're gonna dive into all of that today, but she has such an incredible, inspiring story. She went from
Really almost thinking about quitting, probably, like, Britt, maybe multiple times in different ways to then really finding your gist and building this incredible six figure business. So welcome. Yes. Okay. I wanted you, I asked Britt before, Britt has a lot of experience in lots of different parts of the photo space. Share a little about where you came from. Yeah.
Britt Croft (00:52.32)
Thank you. I'm excited.
Britt Croft (01:05.325)
15 years. Yeah, so I've been a photographer for 15 years. I started my business fresh out of college. I was shooting pets and seniors and families, kind of all the random things, everybody that I kind of knew in my life. And I actually started full service, even though it wasn't really called that then. I started with in-person sales. So my first clients got
canvases or an album. So that's kind of a fun piece of the journey, but I pretty quickly transitioned into shooting weddings. Just same thing. I had people in my life who were saying, hey, can you shoot my wedding? And, you know, I was like, no, that's not my thing. And then as it happens, we all kind of land there, I think most of us anyways. So I shot weddings for 12 years. And during that time,
Christa (01:53.997)
Yeah.
Britt Croft (01:58.798)
I've served my clients with wedding albums, but the portrait process became secondary. And I went to just being a shoot and burn photographer, delivering a gallery of digital files. And then in 2021, I knew it was time for a change. I'd been shooting weddings for 12 years. I had small children. I was traveling a lot of weekends and I stepped back and began supporting other photographers on the back end of their business.
So that looked like album design, editing, inbox management, client care, and it was fun. But I feel like I was working harder than I ever had, making less than I ever had. And then the portrait thing just kind of fell back in my lap. Just I had returned clients who wanted to work with me again, but I knew I had to do it differently. I knew that what I was doing previously was not sustainable. So that's when I found you. Yeah.
Christa (02:36.055)
Yeah.
Christa (02:54.89)
Yeah, I still remember when you found me and I was on your page like, my gosh, this girl's work is absolutely incredible. So just to kind of like go over that. you, I don't know if I knew this, you actually had started doing portraits in-person sales and then.
Britt Croft (02:59.694)
You
Britt Croft (03:07.95)
Yeah, my first in-person sale was $1,600 back in like 2012 or 2011.
Christa (03:14.518)
I love that. Well, it's funny, Britt. I'm glad you shared that. Brandy said something similar. She's like us, she's photogrammatically over here. And it's funny when people think like, this is some new wild concept. It's like, this is actually like the OG of how we used to do photography. It was Britt. I love it. Okay.
Britt Croft (03:21.496)
Yeah.
Britt Croft (03:27.276)
The OG, exactly. Yeah. It's like, yeah. So I'm full circle back where I started.
Christa (03:35.167)
And weddings, you made it pretty big in the wedding space. Like you were doing some pretty high caliber stuff. And if you look on Britt's page, like her work is phenomenal.
Britt Croft (03:44.406)
Yeah, I I was having a lot of fun in the wedding space. I feel like I'd built a lot of really great relationships with planners and where I was located at the time in South Carolina was a little bit south of Columbia. And so I was equidistant to a lot of really great destinations, Augusta, Columbia, Savannah, Charleston. So I was spending a lot of time on the road, but I was shooting in all of these dream, you know, at dream venues and working with great planners and great couples. And it was
Christa (04:00.162)
Hmm. Yeah.
Britt Croft (04:13.12)
a really, really life-giving time for me. But I just knew that my heart wasn't in it the way that it needed to be for my clients. And I knew that that was just a sign that it was time for me to step back.
Christa (04:21.089)
Hmm.
Christa (04:26.005)
which I think is so interesting. I felt something similar and I saw these newer photographers so gung-ho. And I don't know, like do you, for me, I kind of remember feeling that way and was like, that's not where I'm at.
Britt Croft (04:30.894)
Mm-hmm.
Britt Croft (04:36.586)
Yeah, no, that's exactly it. I knew that I just wasn't showing up with like the same energy that I used to. And I really wanted that for my clients. you know, I would still at the end, I was there and I was committed 120%. But I just knew there were people that could do it better at that point that my path was, my path was shifting, you know, ever so slightly. And I was okay with that.
Christa (04:38.646)
Yeah.
Christa (04:42.336)
Hmm.
Christa (04:52.253)
yeah.
Christa (05:03.753)
Which still though, being in the industry for as long as you were 12 years, I feel like I was not in it as much when I took a step back from full-time wedding. And it was like bit of an identity crisis of like, my gosh, like what now? Like, yeah.
Britt Croft (05:15.726)
Yes, yes, 100%. Yes, I was pretty lost there for a little bit. And it was just around COVID, really, when I started having those thoughts that like, oh, you know, don't know how much longer this is for me. And then COVID, when everything kind of shut down, I really felt lost. So was like, okay, now I'm forced to stop. And then things picked up and I, you know, I finished out 2021 and 2022. So I feel like I...
Christa (05:20.33)
Wow.
Christa (05:23.648)
Mmm.
Britt Croft (05:42.336)
I ended exactly where I wanted to be, but it is a little bit of an identity crisis. It really becomes so much of who you are. And you really care about the process and the experience of your clients and you really want them to have amazing photos. But yeah, it was an era.
Christa (05:49.025)
Yeah!
Christa (05:56.063)
Yeah, and now you get to do that. Let's shift and now you get to do that with like portraits. So like, what was it about, you know, maybe putting your foot into full service portraits again, that kind of was that push. And I still remember my Facebook group when I think you had posted something like, okay, anyone final push to join Uncapped. you were there. What was like that push where you were like, I kind of want to mix things up.
Britt Croft (06:12.94)
Yeah.
Britt Croft (06:19.596)
Yeah, well, I'm really adverse to change, as you know, okay, Jimmy, that's long. I like things to stay the same, but I knew that staying the same was not ultimately serving me or my clients. I knew that it was time to, you know, put my money where my mouth was and try something new that I wasn't gonna be able to figure out on my own, you know.
Christa (06:22.174)
Hmm. Yeah.
Christa (06:43.978)
Yeah, yeah, I'm writing that down. Y'all, I'm taking notes over here. So you knew something was different. And then I think you had said your kids were, you had your two littles running around too.
Britt Croft (06:47.79)
Hahaha
Britt Croft (06:55.596)
Yeah, yeah, I was tired of missing so many weekends, being gone Friday through, you know, sometimes it was late Saturday, sometimes it was into Sunday, but then I was no use to anybody on Sunday anyways. Yeah, and I really liked the process. I loved like the back end of everything, but I just felt like I was giving up too much in my day to day life with my family, like the moments that really meant the most, you know, so.
Christa (07:07.636)
Right, you're just dead.
Christa (07:13.097)
Yeah.
Christa (07:21.95)
Absolutely. And I love that you love the back end so much. We'll talk about the second business that you've started this past year that like literally you're doing that for luxury wedding photographers. But you know, as far as uncapped go, uncapped goes well shifting just to like full service. When it came to portraits, you've made multiple huge pivots, which is really hard for photographers, but you've been very successful with all of those pivots, which again, in the business world is kind of crazy that whenever you've kind of made a turn,
Britt Croft (07:36.75)
Mm-hmm.
Christa (07:51.783)
It's been success, but I wanted to talk as your coach, I know a bit deeper and we chatted before this where I wanted you to share bits and pieces of your journey because sometimes on the outside it looks like that straight arrow up of she pivoted, it took immediately skyrocketed, she didn't have to barely do any work, right? And like, wouldn't that be nice? But that wasn't the reality. Could you share a little bit just about that?
Britt Croft (08:04.696)
Mm-hmm.
Britt Croft (08:12.002)
Yeah.
Britt Croft (08:16.01)
Yeah, no, I, like I said, I was really resistant to the change. I knew I needed it, but the implementation was really hard for me. So many parts of this process just felt just so uncomfortable. And I just, you know, our minds are wired to want to stay in homeostasis. What is comfortable, right? So pushing through.
the hard things was really like where I saw the growth. Every time that you challenged me to say, no, but I really think that this is right. I think you're on the right track. Just give it a little bit more time. Every time I got to the other side of that, it was like another jump, another jump. And I just, I began to just trust that when I encountered discomfort, there was something so much better on the other side. And what I was going to experience in between is, know, really that's...
That's the beauty of the journey and that's what really propelled me to where I feel really happy with where I'm at now.
Christa (09:15.465)
I love that. Okay, so just to reiterate, you just said every time you felt discomfort, that was a necessary step before your next big, basically quantum leap. Okay, what about any tips for someone listening who maybe is in like the trenches of discomfort now and they're like, I think this is for me, but this is like, this is really hard no matter what that pivot looks like.
Britt Croft (09:22.35)
Mm-hmm.
Yeah, 100%.
Britt Croft (09:32.771)
Mm-hmm.
Britt Croft (09:36.588)
Yeah, yeah, well, one, trust the process. There is a reason that this process works so well for so many photographers. It's proven. You just have to make it your own in a way. And I would say just embrace that that discomfort is really shaping you. It's really molding you. It's working on your mind. It's working on your skills. It's building character.
It's just, to me, it's just a necessary part of the process is going through that discomfort. I'm still going through it. It's so many different areas of my business. But I view it so differently now, the discomfort and the opposition to the change. I view it as an opportunity.
Christa (10:11.805)
Yeah. Yeah.
Christa (10:26.152)
Yeah. And Britt, what has that led to? Like, could you share specifically about that one big sale you had, I think literally weeks after you were like, Krista, I don't know.
Britt Croft (10:35.552)
Yeah, yeah, well, I will say my very first client to walk through the whole process with me. So this was just like two months after starting uncapped was over a $3,000 sale. That was a family session that was very last minute, but they were so thrilled with what I could serve them with. And that was in December of 2023.
And then going into 2024, that was my first full year back in the, you know, in-person, well, virtual in-person sales, full service process. And I had a client in May who found me very last minute for some senior portraits for her daughter and some of her friends. And the way that I could serve her just lit her on fire. She was so thrilled. She...
I mean, she just felt so taken care of and it was a $10,000 sale for one portrait session, multiple albums, multiple pieces of wall art, lots of prints. She was just so beside herself that I had the ability to create all of this, to take care of all of it for her. She was just so appreciative and she has two other daughters still to graduate. So I know that she values what we do.
And I'm just so excited that she found me. So grateful that she found me and that I could create all of that for her.
Christa (11:59.932)
That's amazing, Brett. And again, for the photographers here, maybe like, just want to get there. You had some speed bumps along the way, right? Like working through those no's, working through like getting out of your comfort zone. Like could you, anything else you want to share about that maybe to a photographer who's there still waiting for that big win.
Britt Croft (12:09.1)
Yeah, Lots of no's.
Britt Croft (12:18.902)
Yeah, yeah, well, one of my favorite things that you ever told me was to keep a list of your nose, like shoot for 100 nos. Because the more you're getting nos, you're one, leaving room for yeses. And two, you're learning, you know, and you're figuring out like, who you can serve best and in what way you can serve them best. And you're really finding your people who appreciate this process. Yeah.
Christa (12:44.998)
Yeah, and you don't have to do as much. Could you share like, was your average before you pivoted to full service with the uncapped method and then after?
Britt Croft (12:52.622)
Yeah, so my shoot and burn rate was somewhere between, you know, 500 and 650, but I would say the average is 550. So on average, I was making $550 for a shoot and burn session. And my average now is a little over 2300.
Christa (12:59.622)
Yeah. Okay.
Christa (13:11.005)
Wow. So the way I look at it, Britt, like when we're facing, there's a lot of nos, I'm discouraged, is I start by looking at like the practical side and then the mindset side. And practical side is like, I can't do math in my head that quickly, but that's almost like a fourth less shoots. No, like four times what you would have to be shooting before that you can now just do in one shoot. So.
Britt Croft (13:30.286)
Mm-hmm.
Britt Croft (13:37.549)
Yeah.
Christa (13:39.483)
You know, when you see that, telephotographer is like, yeah, it makes sense you're gonna get told no more, similar to the wedding space. The more you raise your prices, just the more nos you're gonna get as you reach more people. But that's part of it, is like getting told nos and then you can have a 10 grand sale, which would have been obviously like, you know, or 30 shoots before. And that's amazing.
Britt Croft (13:43.992)
Mm-hmm.
Britt Croft (13:49.038)
Mm-hmm.
Britt Croft (13:57.07)
Yeah, yeah, no, and that's when you have to remember that no leads to better yeses.
Christa (14:06.108)
Hmm, that's really powerful. I love that. How often did you have to... I just want to say how often do we think through that? But I'm really glad you shared that, Britt, because I think sometimes we as photographers think, oh, you've reached it and everything is easy, breezy, mindset is set. I actually think it's the opposite. The bigger you get, the more you scale, the higher payments you're dealing with. You have to remind yourself of that even more.
Britt Croft (14:08.641)
Yeah, yeah, I'm still reminding myself that. Yeah.
often. Yeah.
Britt Croft (14:24.301)
No.
Britt Croft (14:28.91)
Mm-hmm.
Britt Croft (14:33.73)
Yeah, no, I totally agree. feel like there's a different level of pressure now. I'm serving my clients in a way that I'm raising their expectations of me and what I'm delivering. I love that. I love the challenge of that. But yeah, it's a different ball game, but it's still a lot of mindset stuff, a lot of growth still to come and still things that I'm working through.
Christa (14:57.017)
I love that. Okay, so you're plugging along now, you're doing portraits, and then I wanted to, I want you to share with our listeners, because I think it's so cool, just like the other side of your business now that you've started. mentioned she has a love for backend stuff. So walk us through a little bit of your secondary business that you run now.
Britt Croft (15:09.71)
Mm-hmm.
Britt Croft (15:14.518)
Yeah, so during that time in between weddings and going full service with portraits, like I said, I was helping other photographers on the back end of their business. And then once I was, you know, phasing out of that and really trying to go all in with portraits, I noticed, well, there's a gap here. There is a need for busy and in-demand photographers, especially in the luxury wedding space where they're traveling and most of their weddings or their events or destination.
there is a need for fulfilling that in between, you know, that support that they need on the back end of their business to better serve their clients with products, primarily albums. So I now run the album concierge with Shervs luxury wedding photographers with a it's like a complete done for you process to get more albums and wall art into their clients hands so that they can focus on really what they do best. They're,
meeting with their clients, shooting and serving for them, connecting with other vendors, and still ensure that those clients, clients who really value a high touch experience are getting a done for you white glove experience with their wedding album. Yeah, it's been really fun.
Christa (16:30.584)
I love that. And I think it just shows, yeah, and like it probably, Britt is like a good reminder for everyone of like how prevalent products are needed from.
Britt Croft (16:39.042)
Yeah, we've really fallen off. feel like as an industry, there's a huge misconception now that photos are just a finished product once they're living digitally. And I just couldn't disagree more. I feel like I know far too many people who don't know where these photos are, those photos, or newborn photos, wedding photos.
Yes, we should always have things digitally for backup and safekeeping or sharing online, but like, how else are you going to share with your friends and family? You know, when they come in your home, how else are your children going to see, you know, these experiences before them or, you know, life with them?
Christa (17:22.554)
love that. think that's so beautiful. And it brings you back to like the purpose of a photograph. It's like 101. And also, again, you're in a town that's, I would say like, it's not crazy huge, but you still have a lot of competition, but there's still clients who value this everywhere. And I hear that sometimes of like, oh, everyone just wants digital. And the problem with that is then you're competing with 101 photographers in every square mile radius.
Britt Croft (17:26.584)
Mm-hmm.
Britt Croft (17:33.134)
Thanks
Mm-hmm.
Britt Croft (17:39.512)
Yeah.
Britt Croft (17:49.518)
Yeah.
Christa (17:50.487)
who are doing that versus like stepping out. Embra, I know we chatted before, because you and I intensively coach now. Last fall, you had that client that I think you were even printing stuff from past weddings and sessions for, right?
Britt Croft (18:00.75)
Yeah, no, this is a client who came to me wanted a family session, but also said, well, we never did anything with our wedding photos. My son's newborn photos, maternity photos. Can you help me with that as well? And I'm like, of course, absolutely. So they they purchased multiple albums. I'm just so excited that these kinds of people are finding me now because I'm speaking there, you know, outliers, but I'm speaking directly to them and
Christa (18:24.62)
Yes!
Britt Croft (18:30.36)
They need people like us who can do this and they really value it.
Christa (18:33.089)
Okay, you said you're speaking directly to them. So what are some practical tips on how you're making that happen and reaching people who really value this?
Brittani Croft (18:36.366)
Hmm.
Britt Croft (18:42.732)
Yeah, well, I talk about it from first contact. I mean, it's all over my website, you know, so you can't possibly land on my website and not see, this girl loves her some frames and albums. first conversation, you know, I'm asking them, how do you want to enjoy your photos? What are you picturing here? How do you normally enjoy your photos? And a lot of times they're like, well, actually, now that you say that, I don't normally, I don't normally get around to that. And I'm like, perfect, I'm your girl.
Christa (18:45.741)
Hmm.
Christa (18:53.817)
I love it.
Britt Croft (19:13.841)
And I just feel like it's just so much of who I am. Like it's, have gallery walls in my own home. I have big family portraits in my own home, tons of albums, I'm an album junkie. So I think it just kind of naturally oozes out of me. You know, I really, I lead with it in conversation, but I show it too. I show it on my website, I show it on social. I really genuinely care about it and care about visual legacies and what we're all.
Christa (19:39.234)
Mm-hmm.
Britt Croft (19:42.734)
kind of building with our visual legacies, so.
Christa (19:44.067)
Yeah. Do you think part of that is like also how long you've been in the industry, the length of time and weddings, like to really see that legacy play out?
Britt Croft (19:49.71)
Mm-hmm.
Yeah, no, absolutely. I think especially seeing, you know, so many different events and experiences over, you know, a decade and a half, it is kind of troubling, like when certain clients come back and say, I don't know where my gallery is, or I never downloaded these or I never downloaded those or, you know, it's breaks my heart a little bit.
Christa (20:12.961)
Yep. I've been on the frantic support hotline with my online gallery company before like find this gallery. But again, for you being in the wedding industry so long and kind of same over here, Britt, like there was an email I got earlier this year and hey, do you still have the link? We want to get an album done. And I looked, the wedding was 10 years ago. It was literally a decade ago and it's really not boo on the client, right? Like that's a cop out. Like it was on me. Like I was not.
Britt Croft (20:18.228)
Yeah. Yeah.
Britt Croft (20:31.672)
Yeah.
Britt Croft (20:36.822)
Yeah.
Christa (20:40.172)
really sharing how I could help them that step further and be part of this. And that's 10 years they've had several kids that I believe they missed out on really enjoying it to the fullest, like because of that. And even what you were saying, doing these, and I've done the same like framed and printed things for clients for past sessions. I'm like, man, that photographer missed out. Like they could have made a lot more by taking that extra step with that client.
Britt Croft (20:43.982)
Yeah.
Britt Croft (20:58.39)
Yeah.
Britt Croft (21:02.732)
Yeah, no, it's a disservice, I think, to the client, but also to ourselves. So I just believe so much in this process because I feel like it is a win-win for everybody. It's serving the client. It's serving my life better. My business is healthier than it's ever been. And my clients are happier than they've ever been.
Christa (21:23.756)
Yeah, I love that, Brit. And we'll link everything Brit's saying in the show notes, both her photo business, as well as if you're a luxury wedding photographer out there curious about Brit handling your own album sales, we will link that as well. But Brit, I wanted to end with if you have any practical advice, let's say for the photographer, Brit, they're not full service. Maybe they're getting burnt out in the wedding space right now, or just shoot and burn, but...
Britt Croft (21:47.374)
Mm-hmm.
Christa (21:49.288)
they fear for that little bit of like a drought or those no's because they just hear so many yeses, but they know something has to change. Like do you have any advice for the photographer that's right there?
Britt Croft (22:00.334)
I just if you know something's not working, then you have to get out of your comfort zone and change. Like you have to invest in education or coaching. Coaching has been a game changer for me. I mean, I will sing the praises of investing in yourself through a coach till the cows come home. Like it's just like. Yeah, and it's just every investment that I've made has paid itself back.
Christa (22:05.975)
Hmm.
Christa (22:21.845)
Yeah, and you have multiple coaches now too that you've.
Britt Croft (22:29.194)
literally 10 times over. So I would say just if it doesn't feel like it's working, it's not serving you, it's not serving your family, look outside of that. Look outside of where you would normally look and do something radically different that feels uncomfortable because what is for you is on the other side of that discomfort.
Christa (22:52.024)
That's so powerful. We need to like put that on a plaque and sell it.
Britt Croft (22:55.662)
I don't know about that, but it's true. It is true. Yeah.
Christa (22:59.665)
goodness. Yeah, it's true. like, Britt, you're, Britt is very humble, I will say. And so I feel like I have to lead her to kind of get these like wins out. But like, I just wanted to share Britt, like your transformation has been incredible. And I was telling Britt before this, that just to be very direct with our listeners, I personally was not in the industry as long as you and had to shift. And I think mindset wise, it can even be harder when you're doing the same thing.
for so many years and we're taught like this is how it's done. And I was in that boat too. And even though it was like, well, this is 90 % of what the industry's doing and it's just not working for me, that can be even harder.
Brittani Croft (23:31.917)
Yeah.
Britt Croft (23:42.892)
Yeah, I think you're right.
Christa (23:44.828)
Then, you know, one of my biggest regrets is I didn't shift to full service sooner. And a part of it was like, I just didn't know that could be done, like that that was a thing. And so I just wanted to like applaud, Britt, like you specifically, because like you took those steps, worked through those mindset blocks, even while you were doing this and having the SEO started another business on top of it. And now you're doing all that with like one employee. Like that is incredible. Yeah. Yeah.
Britt Croft (23:52.322)
Yeah.
Britt Croft (24:08.686)
Thank you, I appreciate it. It's hard, it's hard swimming against the current, kind of, is what it feels like, you know, during those seasons where you're really doubting yourself and was this the right move and am I doing the right thing? But it just, it sets you apart. And once you get through it, it's just so empowering.
Christa (24:12.754)
Hmm. Yeah.
Christa (24:27.873)
And I think that's what sets you apart. I think that's why the median photo income is 30K because a lot of photographers, like we feel that resistance and we stop. And it's so easy to do. And like you said before, you have that fight or flight where like your brain is saying run. And I've seen that's when a lot of photographers quit or burn out or decide, no, I'm not gonna make a change even though I know what I was doing before it wasn't working.
Britt Croft (24:34.765)
Mm-hmm.
Britt Croft (24:40.354)
Yeah.
Britt Croft (24:48.014)
Yeah, no, and that's where having a coach to hold you accountable and really kind of push you through. I mean, was a time last year around this time where I was like, I don't know, I don't know about this, Krista. This part of the process is really hard for me. Can I do it this way? Can I do it that way? You're like, no, no, just stick with it. I really think that you're really close. And it is, it's literal, it's a breakthrough. So you just gotta stick through it.
Christa (24:50.806)
Hmm.
Christa (25:01.871)
Yeah.
Ha
Yeah.
Christa (25:14.934)
Yeah, yeah, yeah, you really do. Well, Britt, thank you so much for coming in on sharing. If someone is just so intrigued by your story or wants to thank you, where's the best place that they can reach you?
Britt Croft (25:27.97)
Yeah, so my website is Britcroft.com. I'm on Instagram at BrittcroftPhoto and the album concierge is at the album concierge on Instagram.
Christa (25:39.593)
Wonderful, and we'll link all of that in this show notes. But Britt, thank you so much for coming and chatting. Guess I know I coach you, but you're also someone I definitely consider a friend. And just to really appreciate you taking the time to pour into our listeners.
Britt Croft (25:48.536)
Thank you.
Britt Croft (25:52.342)
No, thank you for having me. I'm so grateful for you and your team and just how much growth I've experienced. So thank you for having me.