How do you know when it’s time to “optimize”, or time to rethink your messaging and strategy from the ground up?

On this episode of the Blowing Up Brands podcast, exene talks with Nicole Cooke, Brand Manager extraordinaire at Renoun Creative. 

Nicole is responsible for working with our clients to successfully implement the brand and marketing strategies we create together, so she seemed like a great person to talk to for a better understanding of what to expect and how to help ensure success when getting your message out there.

We discuss:

• the questions to ask when deciding how to approach improving a company’s marketing, 
• the ins and outs of modernizing marketing for older, sales-team-driven businesses, 
• the myth of the importance of using every platform and channel,
• and muchhh more!

Thanks for checking it out, and if you dig what we’re doing, well, you know what to do, right? Follow our pod on your platform of choice, on YouTube, and check out our other resources for more cool stuff.