Penny for your Shots
Welcome to Penny for your Shots, the podcast that uncorks the stories and insights of exceptional female entrepreneurs and leaders. Hosted by Penny Fitzgerald, this show is your front-row seat to engaging and inspiring discussions served over a glass of your favorite libation.
Each episode, brilliant women from diverse fields and backgrounds will share their journeys, challenges, and experiences with stories that empower, educate, and entertain. And, we'll include memories shared with friends over a glass of wine or favorite cocktail!
Subscribe now, grab your favorite beverage and join us every Thirsty Thursday for your weekly dose of inspiration, as we toast to the incredible women who are leading the way, one conversation (and cocktail) at a time. Cheers!
Penny for your Shots
Why Women Hide Their Brilliance (and How to Be Seen) with Shauna VanderHoek
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Why do we hold ourselves back from being seen? Especially when we know we’re meant for more..?
In this episode, Penny sits down with author and book mentor Shauna VanderHoek to talk about the real reason so many women stay stuck: fear of visibility.
Shauna shares her journey from corporate consulting to helping entrepreneurs publish books; and how her own fear of being seen showed up at the exact moment she was stepping into something bigger.
This conversation is about more than books. It’s about becoming the woman who’s willing to be seen.
In This Episode, You’ll Hear:
- Why visibility feels so uncomfortable (and what to do about it)
- How writing a book can elevate your authority and impact
- The surprising ways fear can show up in your life and body
- Why your business growth is directly tied to your personal growth
- How to move through the blocks that are keeping you stuck
Key Topics:
- Visibility and mindset for women entrepreneurs
- Writing and publishing a business book
- Overcoming fear of judgment
- Personal growth and business success
- Building authority as a female entrepreneur
Connect with Shauna:
Website: askshauna.com
LinkedIn: Shauna VanderHoek
Excerpt from The Book You’re Meant to Finish: A Reflective Journal for Nonfiction Writers to Overcome Blocks, Gain Clarity, and Get Unstuck: http://askShauna.com/gift
Free summit for business owners and message-driven writers: https://yourbookyourmessage.com/
When’s the last time you did something just for YOU? 🍷✨
Wine Camp 2026 is your chance to escape, sip fabulous local wines, cruise at sunset, laugh around the fire pit, and soak up the magic of New York’s Finger Lakes.
📍 Dates: July 30–August 2, 2026
🏡 Spots are limited, so grab yours now: https://www.pennyforyourshots.com/winecamp
Bring your besties or come solo—you’ll leave with new favorites either way. Wine Camp 2026 is calling. Are you in?
Want support growing your business? Book a free Discovery Call with Penny: https://tidycal.com/pennyforyourshots/discovery-call
Wine Camp 2026: Join the list or save your spot:
https://www.pennyforyourshots.com/winecamp
Become an Insider for weekly updates, tips, inspiration, and episode extras:
https://www.pennyforyourshots.com/insider
Love cocktails + community? Join the Sipper Club:
https://www.pennyforyourshots.com/sip
Explore all things Penny: coaching, podcast, events, & more:
https://www.pennyforyourshots.com
Follow Penny on Instagram: @penny4yourshots
Or on Facebook: Penny (Kuhlers) Fitzgerald