Made for Mothers: A Podcast For Moms in Business
Welcome to the Made for Mothers Podcast, your go-to source for candid and relatable conversations about motherhood and entrepreneurship. Think of this show as your new mom friend, where we dive into all things marketing, branding, mindset, money, childcare, and growing your business while you navigate your roles as both CEO and Mom.
I'm your host, Mariah Stockman, and I wear all the hats, from being a boy mom to serving as a marketing mentor for mothers and running a 6-figure marketing agency. On top of all that, I'm the proud founder of the Made for Mothers Community.
This show is all about sharing real stories and practical strategies from fellow mother-run business owners. We’re diving into that pivotal moment in motherhood when we went back to work as a new mom and said, "Ooooh, it's like this now." but here's the catch, we're all there, all the time, no matter what season of motherhood we're in. Facing unexpected challenges like when our kids get sick or the childcare cancels, and moms are PROS at turning 'uh-oh' moments into 'ah-ha' solutions and THAT’s what we’re going to shine a light on.
So, what’s my story? Why Made for Mothers?
When I became a mom, I discovered firsthand the lack of support for the "I-have-a-new-baby-and need-to-answer-a-million-emails-and-have-no-childcare-and- work-i- still-really-love” situation. I soon realized how resourceful motherhood had made me and this path of serving moms naturally unfolded for me, and i am just so so glad you're here!
When I leapt to pivot into mentoring moms I had no idea what it would look like, I had no idea if it would work, but I just knew that this "season" I'm in, the one where my babies come first might be here to stay. I wanted to surround myself with women who are living the beautiful chaos of balancing motherhood and business, who understand that where early nap wake-ups, teething disruptions, and sleepless nights are part of the package... and on top of that, we're passionate and driven and bold and believe that yes, we can do both. If you just said a resounding "YES" tune in, cause you belong here and these are the stories we share.
The Made for Mothers Podcast is your space to connect with the real stories, strategies, and insights that bridge the gap between being a mom and a founder. So, grab your headphones, reheat your coffee, and let's go!
Connect with me on Instagram @mariahstockman
Learn more about working with me by visiting my website at www.mariahstockman.com
Made for Mothers: A Podcast For Moms in Business
78. The Brand Strategy Every Mom in Business Needs with Morgan Specht
You already have enough on your plate as a mom and business owner. The last thing you need is to waste time, money, or energy on branding that doesn’t actually move your business forward. That’s why this conversation with brand strategist Morgan Specht is such a gift.
Morgan shares how to clarify your brand in a way that saves you from costly rebrands, shiny-object pivots, or messaging that misses the mark. Her approach is all about simplicity and alignment, helping you connect with the right people, build trust faster, and run a business that feels sustainable long-term. Whether you’re just starting out or ready to refine, this episode will give you the clarity to focus on what really matters.
In this episode, you’ll hear:
- The missing piece most moms overlook when it comes to brand strategy
- Why rebranding is rarely the solution when you feel stuck in your business
- The “meal plan” analogy that makes brand strategy feel simple and doable
- How posting in real time can actually make you more relatable (and less stressed)
- What it looks like to build a brand that’s both sustainable and scalable
Connect with Morgan:
- Instagram: @spechtand.co
- Website: spechtand.co
Mentioned in Episode:
- Listen to this episode on The Six Figure Brand Podcast: Thinking About Rebranding? Do These 4 Things First to Set Yourself Up for Success
- Free 5-Minute Brand Audit
- Standout Brand Foundations Workbook ($29)
- Brand Strategy Session (Use code SFBPOD for $100 off)
Ways to Connect Outside the Podcast
- Follow CEO & Founder on Instagram: @mariahstockman
- Follow Made for Mothers on Instagram:@madeformothers.co
- Join the Virtual Village: A community and monthly membership for business owning mamas! Special promo for our podcast listeners, get 20% off your first quarterly enrollment with code TWENTYOFF at https://www.madeformothersco.com/membership
- SHOP CEO MAMA MERCH designed just for business-owning mamas https://shopmadeformothers.com/