In this week's episode, we chat with Lee McKnight who is the VP at RSW/US, the most complete and trusted outsourced new business solution for marketing communications firms.
We chat about:
- How RSW helps marketing agencies to get new business.
- Building lists for prospecting
- Clients come first - New business comes second
- Good tips to know during a pandemic
- Sharing case studies and not boastful stories
- Planning on how to ease back into the office
- Being mindful
- Checking workflows and sequences (automatic messages)
- Tips for agencies
- From adjusting to pivoting
- Relooking your personas
- And much much more...
RSW https://www.rswus.com/
Lee McKnight https://www.linkedin.com/in/leemcknightjr/