S3 E63 How two successful Agencies merged in a lockdown with Billy Cina from Marketing Envy

On this weeks epiosde of Agency Life, we chat with Billy Cina who is the Co-founder & CEO of Marketing Envy. 

We chat about:

• How she started her career in Agency Life & Marketing Agency
• What the agency does 
• The big announcement - merging the agency
• Changing services to suit the changing needs of your clients
• Managing a merger in lockdown
• An instant drop of retainers 
• Keeping a positive cash flow
• Embracing online marketing 
• Pop up CMO’s
• The freelance, gig economy
• What to leave behind and what to take with after the pandemic
• Cost-cutting and transparency 
• Adapting your agency for success in a time of quick change
• Preparing for the best and worst-case scenario
• and much much more...