Break out of the B2B world for a bit and join Melissa as she sits down with dynamic marketer from The Escape Game: Teddy Cheek. It's an episode packed full of specific ideas for you, on topics such as:
Teddy's LinkedIn: https://www.linkedin.com/in/teddycheek/
The Escape Game: https://theescapegame.com/
Bonus: Shout out to Mason Cosby and Scrappy ABM!
Learn more about Nut Tree: https://nuttr.ee/
Break out of the B2B world for a bit and join Melissa as she sits down with dynamic marketer from The Escape Game: Teddy Cheek. It's an episode packed full of specific ideas for you, on topics such as:
Teddy's LinkedIn: https://www.linkedin.com/in/teddycheek/
The Escape Game: https://theescapegame.com/
Bonus: Shout out to Mason Cosby and Scrappy ABM!
Learn more about Nut Tree: https://nuttr.ee/
Welcome to Two Pizza Marketing, the podcast for small team marketers with hosts Melissa Moody and Ashley McGovern. You might have heard about the two pizza rule, which says the most agile, effective team meetings are ones that are small enough to only need two pizzas for the meeting. Let's get into the marvelous mess that is two pizza marketing.
Melissa Moody:hey to pizza marketers, you are joining Melissa here on the podcast this afternoon. And I am joined by Teddy Cheek. He is Senior Director of Marketing at The Escape Game. We're going to tell you about this exciting company and more importantly, we're going to talk about how The Escape Game Is going to give us a lot of learnings for how to be both local and broad with your marketing, how to think about both B2B and B2C, what Teddy's doing and the team that he's growing have a lot of lessons to give our audience. And I'm really excited. So welcome, Teddy. Thanks for joining us.
Teddy Cheek:Thank you. Pumped to be here. Let's do it.
Melissa Moody:We are also, audience, we are going across country. So, Teddy is in Nashville, which is headquarters of the Escape Game. I am all the way in Anchorage, Alaska. So, we are coming to you worldwide here. Teddy, tell us a little bit about the team that you run in Nashville what you're responsible for at the Escape Game, and maybe a little bit of why you're here with us on Two Pizza Marketers, why small team and growing teams are a part of your journey.
Teddy Cheek:Yeah, for sure. So I, I joined the escape game in 2016. I just had my seven year, as we call it, Tegaversary yesterday. That's what the crumble cookies back here are about. I'm eating through a whole box. So if I'm hyper, it's the sugar. We have an awesome team of nine people we've, we've built through the years. Just a great group of marketers who've had incredible tenure. And I think there's, we have a few things to thank for that one escape games are really fun to market. The subject matter is really fun to, we're growing, you know, a lot of people like to grow things like myself. I was a big fan of that game rollercoaster tycoon growing up. Where you got to build a theme park, I feel like that's what we're doing here. So we're growing something and then we're winning. We're doing well. And so you put those things together and it makes for a really fun company environment. We have a great culture. We're all really aligned around the company's mission, vision values. And so been really fortunate to have a team that's stuck around this whole time. And so yeah, we're, we're over marketing brands, corporate partnerships. Here the nine of us. I can tell you the breakdown of the team. If that would be, yeah, I'd
Melissa Moody:love to hear that. So you've been there since 2016 and you've probably seen it grow over those years. So yeah, tell us about the composition of the team and maybe actually how you got there, how it came from. Yeah,
Teddy Cheek:sure. So when I joined the team, there was one marketer in place. So I had one marketer on my team. And that person is still a marketer. Yeah. here. He's actually on the product team. So he switched over. He makes, he makes software now, which is, which is great. So we've built it through the years. The first thing I did was add a graphic designer Laura, who's still here. She's fantastic. We call her lightning Laura cause she's so quick talented and humble. She joined the team first and we kind of built that like creative brand side of the team. We actually have two graphic designers and a videographer now that's really important to us because not only the team's making. Marketing collateral, but also a game constant, the things going into our escape games around the country, the things we put into virtual games that we've made. We've done some custom games for for large entertainment companies. Like we just had an only murders in the building game with Hulu. So the graphic design team gets to jump on that. And so we have that creative wing of the team. We have two people on the more digital side. Local SEO is really important to us. And so we've put a lot of focus there. We have, we have two amazing people on that team. We have two regional marketers who split up the 35 locations between them and they're really in the weeds on the local advertising strategy for running a billboard there. Who are our neighbors and partners? Let's compare numbers with them at the end of every month, form really good relationships. And then we have Anissia, who handles our social media, email influencer relationships. So, so more on the brand communication level.
Melissa Moody:What a marvelous makeup of the team. And also a little soft spot in my heart for the marketer who went over to product. I think that's amazing. When you can have, when you can have marketers who like can make that transition. Let's talk a little bit. I think something unique to the escape game versus some of the previous guests we've had on the show is really this nature of the hyper local piece. So how you are crafting, you know, you're responsible for these large marketing campaigns, obviously the broader, the broader efforts, the social, the national stuff at the hyper local level. I think that's very unique to really know your markets and the fact that you even have Regionally focused marketers is something that not everybody, especially in maybe the B to B world, which we often talk about, have the chance to do. I'd love to dive into that and hear from you kind of what is working at that hyper local level. What are the things that drive success for you? You know? Getting in the storefront doors. Tell me a bit about
Teddy Cheek:that. It's a good question. And over the last seven years, I have tried everything locally. Okay. If you can think of it. I've spent money on it, I've done it. I've tried it. Some of the most labor intensive like everything. Oh yeah. I've wrapped buses. Yeah. And trolleys. I still do in San Francisco like the side of the trolley, cars billboards, radio crazy activations in the lobby, so on and so forth. And we, we do some of that, but the most important piece for us is really the local SEO, which is. A different animal than this global SEO thing and some of those chops translate, but local SEO is a hard skill to find and it's something we've had to develop here through the years and we, we manage in house. And one of the my favorite things we do, we created this score called the digital diagnostic score. And that is a measure of the online, the available online demand that we feel like we're set up to capture. Great. In each market and for each store. And it's a blended score that factors in a few things. I'll give you kind of the overview. One is how we're doing on the top 10 keywords versus competitors. And there's a whole point system for how many points we get. And then there's a look at the map pack or the three pack, the snack, whatever you call it. You look up. Coffee near me, escape game near me. You're going to see like three to four options there at the top. It's really based on. Proximity is like a huge factor there. So we have some tools that help us simulate those searches from a bunch of different points that creates another part of the score. Then we have our link profile, which is, you know, how visible are we in searches for like. Team building Chicago, birthday parties in Chicago, and then finally review sites. How do we perform on review sites? And so all of this creates one blended score. And so as a team, we calculate the score. It takes quite a bit of time, but I'm not trying to automate it because the learnings are in calculating the score. It's one thing where it's like, well, it takes a full day almost for our team to calculate the score. And I said, great, let's not even try to automate it. Cause the meeting after we calculate it so rich, cause let's say I'm doing. MatPack scores, someone else is looking at the SERP, someone else at review sites. We compile the score. We have this great round table, this two pizza meeting. You can say, we talk about opportunities, tests we're going to run. What's working. Hey, the new store in San Diego, how fast is it ramping? How do we speed up these ramps to get these stores from a 30 to an 80 diagnostic score faster? So it's, it's our own little system. It's something I'm proud of. That we've, that's, it's one of the more important parts of our, of our really hyper local strategy.
Melissa Moody:Yeah. And you are speaking my language. I am an SEO dork. I will talk search and the, the value of, you know, intent from search. I will talk about that all day, but I think you hit on a really important point, which is there are a lot of great. agencies, right? They can run campaigns, they can build things, but doing the search evaluation in house, understanding how that search intent is manifesting in different markets, how people are looking for you I think the fact that you said we do it in house because we get the insights, that makes my heart sing. That says you're really, really thoughtful about search as a channel. I think, you know, I'm stereotyping a bit, but I do feel like a lot of search has fallen into just, you Structure the campaigns and run them where there's such a minefield of exciting information to be found within those insights. So
Teddy Cheek:I guess I've hired some of the most expensive agencies on the market because it's so important to us for local SEO and have consistently been disappointed because of the get it factor, you know, they don't quite get the intent. They don't quite get our category how people interact with the site. And what we're trying to do here with marketers is build. Marketers that are, think like owners and business leaders, not that know how to use a tool or a tactic. It's a, it's a little like do you remember the game guitar hero?
Melissa Moody:Oh, yes. Yes. Yes. I
Teddy Cheek:remember it. Yes. After interviewing a ton of marketers, hiring a bunch of agencies, I think we have a lot of guitar hero marketers out there. They know how to press the buttons. SEO is green, yellow, red, red, yellow, green. But they don't. Get it and so what I'm trying to do, that's it, that's it. Yeah, they don't know how to jam. And so I'd rather do things that like take people before their curve that are less experienced on this team, but want to actually learn how our business operates. Because I think marketing, all it is, is there's a lot of definitions for marketing. My personal one is contributing meaningfully to the goals of the company. So you might do things that don't look like traditional marketing, but you got, you're going to under. Understand. I don't want guitar hero marketers. I want the guy that runs the hot dog stand because that guy is actually a fantastic marketer because he knows how the temperature affects his sales. He knows what his pricing power is. He knows how the new competitor, when he has a new competitor and what that competitors do it. So I'd rather have. You're gonna have to listen to this whole tangent people to know what I mean, but I'd rather have a hot dog stand marketer than a guitar hero marketer.
Melissa Moody:I love it. That's like the new spinoff brand of two pizza marketing is hot dog stand marketing.
Teddy Cheek:That's right. I'm starting
Melissa Moody:a podcast. You're starting a podcast. There's another one, folks. You know, you're absolutely right. And I think the other thing that you and I have chatted about previously, but kind of on the opposite side of the spectrum from search is similar mentality around brand, because when you think about shaping a brand and you have come from kind of a single market. One storefront to a massive national presence. There's a lot of things that you could just do. We could guitar hero brand as well. Here are the things that I do with brand, but you've got a really interesting position in a very you know, kind of conceptually there's a market for escape rooms, but you guys are. You know, the, the leader by far, how do you stake a claim on brand? How are you and your team kind of not just playing guitar hero for brand, but really doing something that, that helps you make a name out
Teddy Cheek:there. I Teddy cheek was late on this as our marketing leader. Cause I was so focused on the hyper local. Like we did that for two or three years before I even thought like the brand piece is gonna matter a lot and we need to start building this. And I was making way too many decisions based on just selling the ticket today and not thinking about the brand. For instance, hey, if the billboard design looks better with just the escape game plastered on it rather than having to shrink it down for the logo, that's what we're going to do so people see it. Whereas that's not my mentality anymore. We are trying to build a brand in what would probably be considered. At least before us, a brandless industry, like I think most of the population thinks escape rooms are those things that a company does. It's probably one company or they're all the same thing. And so our opportunity, like our team really has to be consistent with the visual identity with being really strategic and how we break from the category with how our brand looks. And when people are in our retail environment, using that opportunity to build name, recall logo recognition and giving them an affinity for our brand. So they can leave and then later talk about. Not so the conversation isn't. I did an escape room thing and it was great. And then that person, if we have a conversation, goes to Google and looks up escape room and hopefully we're number one for the keywords they use. But I'd much rather them say I was at the escape game. In Victoria gardens this weekend and it was awesome. And here's why it was great. Like more specific word of mouth. And we're trying to give our guests the tools and ability to remember that in a category that it really is confusing and it is crowded. And a lot of these do look similar. I, our experience is not similar to others. But the way our branding used to be was honestly too similar to competitors.
Melissa Moody:Yeah. You've used the term before brand confusion, and I think it speaks so clearly to what you are working through and what you're finding your way through. What a quick get real tactical for me. What have you found that's actually working? Like, where do you, like, I, I know capturing them when they hit search, that's a little further down the funnel as we've chatted about. Is there anything on the brand confusion solution that you can share with our audience that you've seen really, really work?
Teddy Cheek:Sure, sure. And I'll say, even before I get into that, brand confusion's not all bad. Because if our competitor puts up a billboard and they invest 6, 000 a month in it and someone drives by and doesn't remember the name and then searches escape room, they come to us. So I will take and accept what is good about brand confusion. But for us, what's working is focusing on the time people are most engaged, which is when they're in our storefront. So how do we make that a fully branded experience? Like, how are we using the logo in the lobby? In the music you're hearing in the lobby, we've changed it to the escape game radio. So now you're hearing sound drops between songs that say the escape game. If you're listening for it, you'll notice it's a nauseating amount of times it's saying the escape game. Or when you go in to play our game, the little rules video at the beginning is very intentional about saying the escape game and showing the logo. We've also introduced a mascot Cosmo, a little spaceman you'll see on our site. Our stores. So if people struggle with the name, at least I can still say, well, it's the one with the little space guy, you know, we sell stuffies of them and that sort of thing. And so I think it's, it's a combination of these efforts has led to an increase in the percentage of the traffic to our site that is branded. And what I mean by that is people using the words, the escape game instead of just escape room. And I'm hoping over time, is it possible when you go to Google trends, Okay. You see people using escape game as much as escape room. That's the thing.
Melissa Moody:And then your long tail is going to have that escape room that has a little astronaut logo guy.
Teddy Cheek:That's your long tail, like success. That's what it's really working. Yeah.
Melissa Moody:Now, one of the things that I think. Really got me because when I first was introduced to Teddy audience I kind of thought, Oh, it's, it's very consumer facing. And we often, we often on this show have talked a lot about B2B partly because heck that's where all marketing podcasts are born. Right. But partly because a lot of the strategies that marketers are diving into now are very. Less kind of consumer facing a little bit more about account based and coming up with strategies for enterprise and things like that So when I first saw what teddy was working on, I thought well, it's really consumer facing We'll talk all about that. But the more I peeled back the layers You probably have a multiple A multi challenge effort going on because you've got these consumer facing efforts from a gtm standpoint. You also are Doing, you know, a whole array of activities on the B to B enterprise type sales, or at least speaking with companies about your product and about these product lines, how do you balance that? I mean, really having two different motions is pretty tricky to manage as a
Teddy Cheek:leader. It is, and we do, we do spend most of our time. On, on B2C, but corporate outings, corporate team building, it's not an insignificant amount of our business and it does demand our focus and a change in strategy. And so a lot of that plays out in, okay, local SEO is different. You know, they're searching different terms. So, you know, team building ideas in Chicago, like, okay, we need a separate strategy for that for email follow ups, you know, we're using HubSpot. If, if it's a corporate email address, that communication is going to be different. Afterwards than it is for a typical consumer using a Gmail or Yahoo or whatever they're using. And then also leads, you know, most of the consumer business, unless it's a birthday party or something, they're coming through, they're booking on the site. Whereas corporate groups typically put in forms or call. And so being strategic about how we manage those leads and communicate and follow up.
Melissa Moody:So good. Now, I think you mentioned briefly especially you and I were chatting earlier about HubSpot and the fact that you kind of had used it a little bit on the surface. I want to talk about HubSpot because it probably, especially from your perspective, has a huge amount of applications. Tell me a little bit about how you're using that beyond just email, you know, beyond kind of the standard. First,
Teddy Cheek:it's great. And if you rewind about a year and a half, we had our guest care team which is like support and a lot of you call and make a booking, like a small booking, they're going to take your call. They were on Salesforce. And then our email marketing was on Emma, which is platform I like a lot. And then our corporate partnerships team, which is like more traditional sales you know, account based marketing was on HubSpot was like, Oh, this is becoming a mess, but there's different department heads involved. What are we going to do? But we ended up moving them all to HubSpot. And that was a huge That was a huge project, but a lot of upside for us because we have such great data on our guests and where they played last, how often they play, what games they play, if they use a corporate email. Suddenly we could see Oh, this large company in Austin, this large tech company has had 80 separate individual team leaders book. How do we move up and get the right HR? Corporate event planners to that company and get them on a more regular program, become part of their training and development or work that account rather than, okay, a lot of people in this company are going to think about us and that's great. But I think the. The being able to look at our audience and understand them better has been the biggest part, or that, here's another example, we do a big holiday gift card sale. And now with HubSpot being the single point where we have all this data coming in, we can better understand the people that actually buy gift cards. Versus, they came and played and they're tourists and we're not going to see them again. Who are these people that are likely to buy gift cards? Maybe haven't in the past that are likely to and how do we communicate with them?
Melissa Moody:Yeah, the beauty in bringing that crm together is really it's it's all the data and it's all you can do with it But so much of it is just bringing the human back into it You're actually getting you feel like you're putting all the data in the system But really what you're doing is you're better understanding those individual humans which actually brings me I have to tell the audience You know, teddy and I did not know each other before this call. We have been in we have become linked in cohorts friends that way but Part of the reason we did that was through someone who works on these kind of scrappy ABM strategies. We're going to have a quick shout out to Mason Cosby because Mason was the person who brought the two of us in touch together. But tell me a little bit about that kind of ABM approach that probably some of it came from Mason. How have you layered that into what you're doing across the board? I mean, does it connect across the silos, that account based approach with the human at the center of it? Few more minutes just on that because I think tactically it's a really fascinating subject for a lot
Teddy Cheek:of people. Yeah. Mason's been really helpful. In fact, at one point I, I tried to hire him in, in the interview. He said this really nicely in me and the other person on the interview, like died out laughing because we're it just got us off guard, but we were talking for a bit and he was like, you guys don't do a lot of. B2B, do you know we're B2C marketers through and through, we're trying to expand our knowledge on this. That's why we're interviewing you. No, he was, he was kind of teasing us and it was funny, but he actually consults for us now and has helped us configure HubSpot and set up some of these great campaigns that recognize the email domain, you know, is, is likely not to be consumer. You know, gmail, yahoo, whatever. How do we communicate with these people? And like you said, cross department, you know, we have a lot of workflows that identify. Is this a corporate group that should go to guest care who I mentioned is more like the support team that will handle larger groups, groups that may be It's not going to take a lot of follow up or customization and when does it get sent off to corporate partnerships, which is more like our sales team. What are the triggers or keywords they're using that fire that lead to corporate partnerships so they can handle it? So it is. It is cross departmental. Yeah. I love it. It's a great
Melissa Moody:question. Yeah. Secret fact for the audience. So if you've listened this far, you get a little bonus fact. I have also tried to hire Mason Cosby and if there's, if there's one learning we can come out with here, the man loves ABM and he loves B2B hi Mason. Okay. Moving on. Before we, you know, get too close to the end of the episode, I want to make time for something we always call the marvelous mess of Two Beats of Marketing. So we know that there's a lot of joy in doing what we do. There's also a lot of absolutely chaotic moments where you're not sure how things are going to turn out. Back A few years ago, there was an external force that hit all of us. It hit all of us hard. It was COVID. And I have to imagine that for escape rooms, COVID was an, Oh crap moment. I think that's where your marvelous mess comes from, Teddy. Will you tell us a little bit about what your marvelous mess was?
Teddy Cheek:Yeah, absolutely. That's a great, that's a great setup. February, 2020 best month we'd ever had. Just looking at the books, like performance was fantastic. We were riding high into that month. We started getting a few calls for cancellations or there's an unknown virus overseas. No one really knows much about it. You know, we're wondering like, Oh man, are we going to, are we going to miss targets by 10 percent in March? Like this is more, what's it going to be? And you know, our company. Locks people in a room often with strangers and requires you to touch everything. So we thought this is, this is going to be, as the calls picked up, we thought this is going to be a disaster, you know, and then the bottom drops out and we, on March 20th, we closed 18, all 18 of the locations we had at the time which we never imagined in our wildest dreams, going to, Our most conservative budget planning going to zero revenue overnight is not something we'd considered. And it was, I mean, we love this company and they're like, are we dead? Are we done? What's going to happen? We had to furlough most, most of the company. A few of us were on and, you know, our CEO, Mark, called, called a meeting with a few of us that were on and he. You know, he looks around and he says, you know, Hey, someone in here is going to have a big idea, a home run. We're not going to survive this. We're going to, we're going to thrive. That's who we are. And for some context, Mark is not a hype man. Our CEO is, have you read good to great? Yes. Yes. That's him. He's typing. He's not, I mean, you're like, look, this Teddy guy's high energy whatever. Like Mark is decisive and wise, and I am so happy to get to work with him. But it. It had a lot of impact because of who he was. And so the first thing we did is our, our factory, our warehouse, we call it the adventure factory. It's where we make all these props. You go in there and someone's making a missile and a tree and there's prison toilets and all this stuff that goes in our games. We turned into a face shield factory like overnight. So we got to keep that team. A lot of that team working, making face shields. And we were, we had huge orders coming in and we felt like, okay, we're doing, we're doing some good. We're making a face shields while we're doing that. A couple of us started working on this concept for virtual escape rooms, which sounded like a horrible idea. Because what we're doing was. We were putting a game guide in the room, let's say you're at our Jacksonville location where they had a camera on their head streaming live to zoom and you're telling this game guide who's in the escape game, look left, look right, they're working as an avatar, grab that thing, pull that lever. And, and honestly, the first time we tried it, the first prototype was not fun. I was like, Johnny, that's our, one of our co founders like. This is never going to work. Like we got it. We got nothing better to do. Let's chase it. But this isn't very good. So we, we kept testing and iterating. We ended up adding like a digital dashboard. So as you found things in the room, those clues popped up in real time and you could explore the room in 360 while watching the camera. Not long. We, we launch to the world and. As a marketer, I've never been a part of something like that that ramped so beautifully and quickly. It was the product for the time the workforce is remote and they need to team build and we had it and it, it was thrilling. Like it, it was so far addressable audience was suddenly the world. Like it was, we had teams from India and the UK and Australia playing. And they didn't know we'd have groups of 300. They'd come into a zoom call and then we'd split them up. These eight are playing a game in, you know, Orlando and these eight are in San Francisco and we have a game guide in New York. And so we're getting to bring people back to work. And it was really allowed us. To keep our posture for action because it allowed us to keep our general managers in these stores like on the team, not furloughed. And so when the local governments and our landlord and everything lined up, we were ready to go full schedule open and we kind of had the best of both worlds. And it was, you know, it's really just one of my favorite times, the way we were trying to like figure all that out. Like that problem I talked about, you have a group of 300, how are we going to split them up in real time between all these locations? How are we going to put this in all these different booking schedules? And we're trying to like massive, that's a puzzle. Yeah. I know escape games are a puzzle. That was a puzzle. We were doing air traffic control too. Okay. We're practicing when this happens, we're going to hit the breakout room button. And then this is person's going to be in this city and this and this, but it was, it was magical. And it was really, it was really like the idea. Yes. The idea we had a home run idea, but it was, it was the culture, like they got us through and I got to be. front row seat, like our C team, we have three people and they're also different on our C team, our co founders. And they were at their best. We have, we have James, who's our COO, who is a, just a fierce defender of our culture through it, like with communication to our teams. And they may not want me saying it, but they stripped their salary to like nothing and put it on employee relief fund. They were like huge on the culture. Johnny who's our CMO. It's just a. Frenetic force of creative energy. He was like face shields, this go like he was in his element. And then Mark, who I mentioned methodical wise, he guided our course, surgical precision. He never missed on a decision. And it was, I just feel fortunate to have seen this all happen. And it's become, yeah, it was a mess, but it's one of our favorite Company memories.
Melissa Moody:That is the absolute paragon of a marketing marvelous mess. I mean, what a nightmare to find yourself in your business to zero, no idea to where to go. How do you even market when you have no product to market? So beautiful example. Thank you for sharing it. I think all of us have our own COVID stories, but that is a good one, my friend. Thank you. Now, coming out of that and you know, we're getting to the end of our session, which is sad. Everybody listeners, I'm sure we'll have Teddy back for some more, but I always want to know. You're running fast now. You've got a ton that you're running fast and moving hard on. We always ask our guests, what is one tool or resource that you can't live without that is really letting you run as fast as you want
Teddy Cheek:to run? Yeah, we're using full story and it's been, it's doing exactly that because It's giving us insight and summarizing the website behavior of thousands and thousands of people and identifying potential issues and giving us recordings of those issues. Recordings that we can then share with the dev team and triage and then is estimating like, Hey, there's dead clicks on this thing. People think it's a link and the 2 percent of people that click that dead link are 15 percent less likely to convert. So then we can answer it. The question that developers always give like, you know, how is this affecting our business and to what degree? And you're like, well, I have an exact answer for you on that. So it helps with the triaging a lot. And yeah, I think that's the one. I
Melissa Moody:love full story too. You and I could probably chat about that all day, but my favorite metric out of full story is the rage clicks for those listening. It's the one where somebody is just click, click, click, click, click, click, clicking a button, trying to get it to go. I love rage clicks. Yes, full story is so compelling and I love the way that it's super useful from a marketing perspective to see the user behavior, especially if you're working on CRO. But it ties so directly into product. That's the beauty of it is it actually is one of those tools that breaks down the silos, I think in a really
Teddy Cheek:great way. That is it. Exactly. Well, I
Melissa Moody:would keep you here all day, but I can't. So before I let you go tell us, Teddy, where can people find out more about you, about the escape game? Where do you want to send people after they've listened to your episode? Yeah,
Teddy Cheek:for sure. So. You can hit me up on LinkedIn for sure. Teddy cheek. It's a weird name, but that's my name. That's where you'll find me. And I think I'm the only one on LinkedIn. I also write about marketing leadership sometimes@teddycheek.com and watch the escape games careers page for, for marketing roles, you know, we're growing again. It's really fun place to be on a marketing team. Oh,
Melissa Moody:that's always good. Open marketing roles are always good. So. Thank you so much for joining us. I'm sure we'll hear again from you soon, but I really appreciate your time today and thanks for dialing in from awesome Nashville. We're glad, glad
Teddy Cheek:to have you. This was awesome. Thank you so much.
Thanks for joining us today, Two Pizza Marketers. If you liked the episode, it would mean a lot to us if you'd take the time to leave a review. And if you have any questions or topics to suggest, we're always happy to hear from you. So send us an email at two, that's the number two, pizzamarketers at gmail. com. And until next time, keep having fun and try to stay sane in the marvelous mess that is Two Pizza Marketing.