Marketing to Marketers with Ryan Narod (Mutiny)

Meet Ryan Narod, marketing leader at Mutiny, as he chats with fellow Ex-Googler and host Melissa Moody about identifying as a 2 Pizza Marketer, building killer campaigns that catch the interest of savvy marketers, and lead teams through thr tricky early stages of marketing from zero to growth. You'll hear more about: 

• Tapping into the curiosity of marketers
• Weaving B2c and innovative patterns into standard B2B marketing
• The story of Achoo, Mutiny's raccoon mascot
• Background on the SurvAIvor campaign, really showing how to use AI for tactical marketing use
• How Mutiny has come to be known for games and campaigns that bring play into education on content that marketers care about
•  Two critical tips to pulling off a BIG campaign idea as a small focused team
•  One of Melissa's favorite terms: M.E.C.E. (Mutually Exclusive, Collectively Exhaustive)
•  The marvelous mess of self-imposed deadlines

Shout outs: 

•  https://www.mutinyhq.com/
•  Ryan on LinkedIn: https://www.linkedin.com/in/ryannarod/
• Mutiny's Surv-AI-vor Campaign
•  Navattic: https://www.navattic.com

Learn more about Nut Tree: https://nuttr.ee/