Creating Standout Moments & Partnerships to Build Brand Affinity with Katrine Reddin (Commsor)

A bar-setting leader in partnerships, sales, and content marketing - Katrine Reddin from Commsor sits down with host Melissa to explore some of the campaigns that you can't have missed in the last year - and topics including:  

• How Hot Intros (at GTM 2023) was conceived and still remains the standard for how to do event booths well
• Understanding the challenges of events and how to stand out
• Where marketing ideas come from at Commsor
• The critical importance of partnerships at a small company
• The role of company vision in shaping marketing strategy and culture
• The stellar Secret Santa campaign in partnership with Sendoso 
• ... and the secret marvelous mess related to the much-coveted Commsor purple hoodie sweatshirt! 

Mentioned in the episode: 

• Katrine's profile on LinkedIn: https://www.linkedin.com/in/katrine-reddin/
• Commsor:  www.commsor.com
• Ashley and Katrine's Infinite Revenue Playlist Podcast: https://www.linkedin.com/company/ashley-katrine-s-infinite-revenue-playlist/
• Sendoso:  www.sendoso.com
• Grove Cookie Company: www.grovecookiecompany.com/

Learn more about Nut Tree: https://nuttr.ee/